Comment: Same quality, leisure game painting
Author: Liao Hui
Homogenized production, leisure game painting
In October, the harvest is accompanied by expectations in the game industry, but this is also a lot of things. In the bleak of MMORPG, the casual game section is from the leader of QQ. QQ pioneered casual game Avatar's charging model has been universally identified, and more and more companies in front of huge profits are involved in the ranks of casual games. Shanda, Sina, SOHU, Net Dragon, Chao Hua, have been involved in the leisure game, this big cake this big cake is exclusive by QQ. In addition to the introduction of Shanda, etc., more companies chose independent development because the development cost of leisure games is not high.
From the mainstream games of each game platform, it can be divided into two categories. It is not considered for the time being.
One class is a chess and leisure game based on the border of the joints and the Shandong. This kind of casual game has relatively stable, it is difficult to grow snowballs. It is also difficult to publish the top Avatar.
The second category is the new version represented by QQ. It has no use of the big package of the game. From the current operation status of QQ, it has made a big profit by the QQ Show. However, QQ aspect is QQ show and Avatar is a special case estimate, because there is no other company to have such a resource platform for what they want. However, in any case, the new game platform is the main body in the second category. The profit models expected by the emerging game platform are casual games avatar. However, from their type of game and the current state, it is difficult to make profits.
Difficulties
Slightly browsing a variety of emerging leisure platforms, it is not difficult to find that in addition to connecting, or looked at. The best projects that players can be casual is to look at it. And Lianlian is also necessary for all game platforms, must not "only" meaning, but current state, the best game of the R & D personnel of casual games can think of looked at. How many consecures are there, let the players don't get tired? There is no novel game as a reserve, it is difficult to take the player from the cheap game platform of the QQ game. If there is no innovation, it is also very big, after all, the current casual game is imitation QQ game. Even if you have enough evidence to prove your game more first than QQ games, this is not recognized by leisure game players. Moreover, the composition of the casual game player is more mature than the MMORPG players, and will not be attracted by the so-called topic. From the highest online time period of the casual game, people in Office account for leading. They are more stable and more loyal, how can they transfer this group of people's sight? Moreover, what they pursue is a convenient and rest.
Avatar old sleeve
In addition to the vulgar and the old suit, I don't know what to say about the Avatar system on the current casual game. What can AVATAR be used? No one can make a reasonable explanation for players, not Zhang Yang, do not like to show off players to make Avatar to work? No one can solve this thing. Players are not artists, avatar is not art, can't collect, can't use it, I can show off from my friends, on other game platforms, I don't know what is Avatar? The emerging game platform cannot solve this problem, it is difficult to get money on the player.
Casual game is not a mainstream embarrassment
Leisure games can only be an appetizer in the big market in online games, and it is absolutely unrealistic to earn a leisure game. Casual games can be used as a water storage, as their own staff, as as a grand practice like this.
It can be seen from the current situation that there is no one to make a leisure game, and the second stream plan is in the casual game. What is the game planning? Instead, there is a lot of fullness, antiquate is full of it. Write here, I have an idea, why don't you think of the copyright of the game, TV games, put it onto the casual game platform? This is not better, is the country to be optimistic together? Is it too smart or everyone disdain? Who can tell me.
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