Introduction "China Best CRM Implementation" is a CRM (customer relationship management) authority, which is recognized by GreaterChinacRM - Greater China, is held annually, a CRM selection activity, which is aimed to promote the concern of CRM, and improve the company's CRM. Level. The first organized 2002 "China Best CRM Implementation" selection activity has achieved great success and has received support and recognition of people from all walks of life. At present, the second selection activity has now entered the final review phase! CRM (customer relationship management) is a question that every business should pay attention, and it should not be limited to CRM software technology. We warmly welcome companies concerned with "customers" to pay attention to this national selection. The new progress of the selection has been selected by the previous round of the fierce voting (50% from GCCRM member online voting; 50% from GCCRM consultant vote), 51 business small lists (ie the top three of each industry) stand out from the big list, they respectively In order to: (ranking no branch) Air China International Airlines, Hong Kong Dragon, China Southern Air Motor Shanghai Volkswagen, Shanghai General, Guangzhou Honda Bank China Merchants Bank, Citibank, Hong Kong Shanghai HSBC Bank fast consumer goods L'Oreal China, Coca-Cola China, 100 things food China Hotel Shangri-La Hotel Group, Sheraton Hotel, Hilton Hotel Insurance China Ping An Insurance, Pacific Insurance, Zhonghong Insurance Internet Sina Network, Easy Network, Sohu Information Technology IBM China, Lenovo Group, China HP Media CCTV, World Managers, Southern News Manufacturing Haier, Motorola, Nokia Pharmaceutical Shanghai Roche Pharmaceutical, Wyeth Pharmaceutical, Novarta Pharmaceutical Real Estate Vanke Enterprise, Jindi Group, China Merchants Real Estate Retail Starbucks, IKEA, Wal-Mart Securities Guotai Junan Securities, Huaxia Securities, Dapeng Securities Services Betasman China, Beijing East District Post and Telecommunications System, Essen China Telecom China Mobile, China Unicom, China Netcom Transportation China and Foreign Outper, United States Federal Express, United States Joint Parcel Transportation In congratulations, while we need to announce the last round of selection (ie in these three Selecting the last win business) will be extremely intense, because the three companies that are shortlisted are quite a pretty leader. GreaterchinAcRM will delegate CRM researchers and expert jury to conduct practical investigation and in-depth interviews, and write research reports by CRM researchers for each review reference. Combined with the selection criteria, the jury will score on this, and the final resulting company will be awarded "2003 China Best CRM Implementation" award! Let us wait and see who will be a winning business in 2003! The final result will be announced in January 2004!
17 selection criteria 17 selection criteria are shown in the figure:
The entire selection activities of "2003 China Best CRM Implementation" are divided into several different stages. Since April 2003, from the collection of initial lists to the big list, the public selection of the small list will last to 17 optimal enterprises.
The following is simple to list all phases and selection mechanisms for reference:
1. Determine the initial list
2. Online, fax and email elections from the public
3. From the initial list to the big list (including 170 companies) - objectively elected by GreaterChinacRM
4. From the big list (including 170 companies) to small list (including 51 companies)
- Member online election (50% of total assessments)
- Chinese consultant election (50% of total assessment)
5. From a small list (including 51 companies) to the last 17 best enterprises - case study by GreaterChinAcRM on the small list of candidates
- Extremely selected by the Chinese consultant reference assessment standard
- Global consultants are responsible for score for each selection criteria (ie, the importance index of each standard)
- The selection is divided by the standard importance index, and the highest company has the highest score (17 industries).
Learn more about the selection criteria and mechanism, click the link below:
http://www.greaterchinacrm.org/gb/votingmethod.jsp
The award dinner will meet the world's largest CRM community with the annual CRM Forum - CRMGURU.COM and the first agency "GreaterChinacRM" specializing in providing CRM knowledge in CRMGu.com and the GreaterChinAcRM "in the United States." 2004 CRM Forum · China. More than 200 executives from allograms from China participated in this 2-day Forum on Forum, and held award dinner for "2003 China Best CRM Implementation" on March 30, 2004. Details, click: http://www.greaterchinacrm.org/gb/content_details.jsp?contentid=1232&subjectId=1
About GreaterChinAcRMCRM is not only software. We believe that the key to success CRM is "strategy, people, processes, technology and customers". GreaterChinAcRM was founded in 2001, through the GCCRM website, consult partners, research institutes, and vigorously advocated: "CRM Success Beyond Software" (successful CRM of the software). Our mission is to improve the success rate of CRM implementation in Greater China. GCCRM.com is the only CRM entry website in the world. It is currently a CRM professional website that has the most membership (from more than 60,000 members from more than 60 countries) in China. The GCCRM Consulting Partner consists of 14 central CRM elite consultants around the world. We provide world-class CRM training and consulting services for China's companies. The GCCRM Institute provides independence, leading China CRM research and reports, including "China Best CRM Implementation", "CRMBodyCheck" and "China CRM Action Guide". The 3C method is a CRM method that is developed by the Netherlands CMI (customer marketing institution) and GreaterChinAcRM, for the Greater China market.
