This article will introduce how to make your website a focus in Google search, if you are a website technician, you will have something to gain.
First, let google find you
If you search for a certain type of keyword, the first few web pages that appear keywords are not such as SOHU, SINA, 163 and other portals, but other professional prominent sites, and even some of you have never heard of the website, his ranking But in front of the large portal, or the domain name of the site is .org, .edu, etc. not commercial.
How did they do?
1, the importance of connectivity
Suppose someone publishes an excellent article, while others have quoted this excellent article in their articles, or mentioning this article, then we can think that this excellent article, in a certain area is authority. This is the central idea of Google's rankings, who is authority, who is focus, who ranks in the first place.
If a website has a home friend connection in Sohu's homepage, so soon as the content of the homepage of this website is a large increase in Google (even if no one click on this connection, there will be a lot. effect). In this kind of push, you have a friendly connection on many well-known websites, and your website will quickly promote it. I don't encourage readers to go to this portal to advertise, just want to explain: The connection is everything.
SOHU has been operating for more than 6 years, Google is very high for his many web evaluations. The current SOHU homepage is 7/10, which can be said that SOHU is equivalent to an authority. In this authority, you quote your website (add your friendship connection), then Google will think that the content referenced by authority must be a fake, so Google will therefore improve your web page evaluation.
Conversely, if you have a friendly connection if you are not seen (Google's evaluation of the page evaluation), then the effect is almost equal to not. Because Google ranking is the first to authoritative first, others put it behind.
Recommended method: A large number of exchange connections with other websites, preferably Google's higher web page; look up the website's death, because they will destroy the image of the website in Goolge; enhance the quality of the webpage, because they will give You have to bring more click rate and reference rates, so enhance the evaluation of Google to change the page. Note: Google's evaluation of the web page, you need to download the Google toolbar, and the PageRank above is a valuable value.
2, let google know you
Even if your page has a large number of high-quality friendship, for most authoritative references, if your webpage does not handle some technical details in the design, Google may not know you, so waste your resources.
What do you need to pay attention to:
Title of the web page. The title of the web page is equivalent to a person's name. If your webpage doesn't have a title field, then GoLGe will be difficult to identify;
Team of keywords, descriptions. Although the two gradually be neglected by Google, they still have value, you'd better enter the web keyword and description in the keywords of the web page.
Use the flash animation and pictures as little as possible. If your connection appears in the form of flash or picture, the Google will be difficult to identify the inside, which means that it is equal to the white fee. Although Google claims can be identified, the actual effect is not ideal. So the connection inside the web is the best text connection. If you must use Flash or images in order to beautify your web page, then it is recommended that you are doing a text connection after doing Flash or images. The correctness of the connection. Exclude death, this must be noted; additional, if the page belongs to a dynamic web page, such as news.asp? Id = 95, or other languages, such as: news.jsp? Id = 95, new.do? Id = 95, etc. Wait, these pages are also difficult to be recognized by Google, although Google claims that he can quickly identify these dynamic web pages, but the actual effect is not ideal, so the vice thief Zhonglin strongly recommends converting all dynamic web pages into static web html (don't smash Don't smash me, eggs are hundreds of thousands of dollars a ton). Of course, it is not letting you change the page directly into the HTML format, because this workload is unbearable, Apache and IIS servers have a RE_WRITE module to solve automatic conversion for you, this will be described in detail below. .
Second, Google Focus on the details of your website station design
1. Establish a website map. There are two benefits of the website map. First, it is convenient to readers to navigate, and the other is convenient for Google search your webpage. When Google searches for your website, there is an entry, usually the home page of your website, then use the connection on the website home page, then add the correct result in the search to his database. So the site needs a connection group that can maximize all the web pages of your website, the best way is to make a website map, enter the connection address of the main column of your website. Google will not take the initiative to search for a file called SiteMap.html, so the thief strongly recommends copying the connection code of the website map to the home page, so that Goolge will read your website in the process of searching for the home page. Most of the connections.
Also pay attention, if your homepage is a flash, or a picture, GoLGe is likely to not search your website connection correctly, so the home page of the website should be connected as much as possible, but the connection form is preferably a text connection.
2. About RE_WRITE Currently more popular dynamic webpages include ASP, PHP, JSP, SHTML, JHTML, CGI ..., even some of themselves defined, such as: ASPX, DO, INDEX, Hello, etc. The form is: news.asp? Id = 95. The vice thief is suggested that the reader converts it to NEWS / 95.html via RE_WRITE to make Google's recognition of the page.
Re_write is a module in IIS, you can download from http://www.95ren.com/soft/re_write.zip, with related installation instructions.
When you need to map news.jsp? Id = 95 into news / 95.html, simply set httpd.ini files: shutriterule /news/(/d )/.html /news/.jsp/?id= $ 1 [ N, i] This will map the request such as /news/95.html into /News.jsp?id=95
Then you write this in the connection: 95 News . If your news is read through the database loop, the Wait is: while (rs.next ()) {string id = (String) {String ID = (String) {getstring ('id'); out.print (' '); out.print ('95 news'); out.print ('');} If you are handling data flipping, the writing is:
More _ <% = PAGE%>. HTML (Note: Page is the number of pages, TYPE is the data type) Expressive form: more_1_95.html
If you turn the next page, it is: more_2_95.html, continue the loop of the next page, is: more_3_95.html to push.
However, you need to add the following code in the httpd.ini file: shutriterule /more_(/d )/(/d )/.html /jsp/more/.jsp/?page= $ 1&type= $2 [n, i]
If your dynamic program has multiple parameters to be passed, then add multiple (/ d ), as follows:
Rewriterule /more_(/d )_(/d )_(/d )/.html /jsp/more/.jsp/?page= $ 1&type= $ 2&type2= $ 00 [n, i]
You can refer to my website "Dynasty nine nights five" http://www.95ren.com/ inside the flip processing performance form: more_1_95.html
Third, join Google
1. Log in to Google to register your website, the URL is: http://www.google.com/intl/en-cn/add_url.html. Of course, Google does not log in to any website, your website home must be open, and the content must be healthy, and the content can not be too small, otherwise Google will not pass.
Even if Google passes your registration request, he will not inform you, you can't immediately know if it passes. Generally I will know the answer within 1 month, because Google is registered, registered, and will not take effect immediately. But we can determine if your website has passed registration: SIGLE search box: site: www. Your URL .com If the query result is 0, it means that Google has not registered your website, or : Note, or have an exception in your home page, or your homepage uses a frame, or your homepage does not have title, keyword, or your homepage is too small, these factors will cause your web page to be unable Google recognition, even if you have passed the registration review.
2. Verify that your web page is included in Google
Enter your webpage on the search box of Goologge, if the query result is 0, it is not included.
3, verify that your web page is updated by Google, Google will be in his database in his database in his database, of course, if Google is higher than 4, then this time will be shortened to 1 week. If you have an Google toolbar, you can use the Cache-Bow Snapshot feature to query the current Google's expiration information of the page. Note: The home of Google updates is 1-3 days, and other pages in the website are 1-36 days.
Fourth, Google's preferences and disgusting Google also has a temper, if your homepage or other webpage can't open, or you have unhealthy content in your page, Google will reduce their evaluation, if the webpage is coming Fall, eventually Google will delete your website information in his database.
Google doesn't like the frame, if your web uses a frame, Google will ignore his existence, but refuse to add information to the web page to the database. Google likes HTML files, so all information search is HTML first, while those dynamic webpening, php, jsp, even some custom do, action, hello, etc. are all ranked behind. Google doesn't like JS, although everyone uses it to read data, but since Google hate JS, we have no way, because the content inside JS is unable to be identified by Google, so if you insist on using JS, then JS is the most Don't store important information.
5. Google's Site Search Default Google Search Box is to search for all the contents above the Internet (WWW), if your website has been included in Google, then you can do a search in Google. That is to say in the Google database search for all your websites. For example, you have entered a keyword in your website, using the search function in the search in Google, will appear all the webpages related to keywords in your website in Googge.
If your site has been included in Google, it is good to operate, it is recommended that you can do a Google's search function. The bad luck will provide a simple way to achieve this feature, copy the code to your webpage:
