Chapter 1 Sales Representative Duty and Requirements
1. 1 professional sales
One is professional sales
That is, the sales representative uses a fixed-point tour, direct sales, and uses professional sales skills to buy products and maintain the process of uninterrupted customer service.
II What is a fixed-point tour sale
That is, the sales representative is more stable in the working hours of the unit, and the process of selling products and helping customers build a smooth sales system.
Three What is P.S.C
The sales content includes yourself, concepts and products. Using P.s.c, the law is to promote yourself, then promote the concept, and finally sell products.
No matter where you are selling, you have to do it differently. Develop yourself, let customers like you, believe you. If you don't do it, then there is no reason to explain "Why customers buy your products." At the same time, you have to sell your company, you must understand the company's good reputation to mitigate the doubts about the delegates of unfamiliar sales.
1.2 Sales Representative Basic Quality Requirements
A love
Two confidence
Three persons
Four destitute
Combine your enthusiast with your sales work, then your sales work will not look so hard and monotonous. People who are full of enthusiasm for sales work, regardless of how difficult it is in sales, facing much pressure, always uses unstacked attitudes. Only by reporting this attitude, sales will successfully reach the target.
Chapter II Sales Represents Plan and Preparation Before Visits
2.2 Sales representative itself
A sales representative of the instrument
(1) Packing principle
1. Remember to be the body, the clothing is supplemented. If the clothing is mainly dominant, you will change the light, and you only have your clothing in the impression of the customer. Just as the famous fashion design Master Semil said: "If a woman is inappropriate, you will pay attention to her wear. If she wears impeccable, you pay attention to this woman itself."
2. To press T (Time), P (occasion), O (Event) to wear different clothing. To choose your own clothing according to your customers, you can't be too high or too low.
3. No matter how to dress, your dress is clear, just let customers like not to disgust you.
(2) Clothing norms and instruments of male sales representatives
1. Suit: dark, preferably dark blue, if there is economic ability, it is best to buy a high-end suit.
2. Shirt: White, pay attention to collar, clean, iron and ironing. It should be prepared for at least three more.
3. Tie: mainly in the color, don't quite too dark, it is best to prepare more than 5.
4. Pants: Select the fabric that is also matched to the top, and the trousers are long to cover the upper.
5. Convenient: neutral color, clean and neat, no oil.
6. Leather shoes: It is best to be black-labeled, if there is economic ability, it is best to buy a pair of famous shoes. And to pollighten the skin, and wipe it on the bottom of the leather.
7. Socks: It is best to black, don't reveal the insults.
8. Body: Requires no abnormal taste, you can choose some men's perfume, but avoid the aroma too strong.
9. Hair: Hair should be combed neatly, don't block your forehead, don't have dandruff.
10. Check if there is no eyelid, eye bags, dark circles and red blood.
11. Noise: Do not have smoke, odor, bad breath, eat more chewing gum before going out. 12. Beard: Beard must be shaved, it is best not to stay.
13. Hand: Do not leave long nails, nails dry sludge, hand dry clean.
(3) Clothing norms and instruments in women's sales representatives
1. Hair: I feel never leave blame, no head.
2. Eyes: Do not have exudated eyeliner, eyelashes, no eye bags, dark circles.
3. Lips: Be sure to apply a lipstick, and keep your mouth.
4. Clothing: suit skirt or suit, color is better in neutrality. Can't wear clothes that are too male or too sexy, the style is good with simple and generous.
5. Shoes: Black high-heeled women's shoes, keep the shoe shine and clean.
6. Socks: high tape pants stockings, color is good with meat.
7. Jewelry: Don't be too eye-catching and pearl, it is best not to wear three jewelry.
8. Body: Do not have odor, choose high-grade perfume.
9. Be sure to make makeup, otherwise it is not respectful to the customer. But with light makeup is good, you can't make good makeup.