In February 2004, the United States "Forbes" magazine announced: Bill Gats is still ranked first in the world's rich in its name of its net assets. However, it is unexpectedly that the world's richest richest is not your own private driver, and the official travel does not take the head and other cabins, but the clothes are not in the name of the brand; more incredible is that he is also aware of the goods Interest, do not want to spend a few dollars for parking ... For this "small money", such a jrants, he is "modern abbach (miser)?
The fact that Bill Gates is not the kind of warranty - such as Microsoft employees' income is quite high; for example, for public welfare and charity, a large amount of money is donated, he also said To donate 95% of property in your own birth ...
It seems that this world's richest is very different from the rich man who is "fortunately, the surrounds". Is he "alternative" in the rich? What philosophy and rules do he hold money? Read this article, what will we do something, or something from it.
Clothes do not ask for brand-name love to buy discount products
When Melinda just stepped into Microsoft, she was told that Bill was a very special person.
It is indeed a different person with a different person, and it can be seen from his attitude towards money. For him, entrepreneurship is a journey of his life. Wealth is the scale of his value quantified. He has said: "I am not working for money, and the money is very tired."
"I just look at this wealth, I need to find the most suitable way to use it." This is Bill to the most authentic view of money.
In fact, the money will neither change his life and will not make him from work. He often tells those friends who come to him: "When you have $ 100 million, you will understand that money is just a symbol."
Bill is very hate those who like to use money. He published his own opinion in the magazine: "If you are used to excessive enjoyment, you will not live like ordinary people, and I hope to live ordinary people."
Like all entrepreneurs, Bill is also investing in dispersed risk, in addition to owns stocks and bonds, in addition to real estate investment, and other industries. Although Bill is a business genius, he never believes that his own financial management is more winning, so he hired a "golden tube home" --- Lawsen, a little more than a year, Bill, in addition to let him manage himself $ 5 billion Outside private investment, he also allowed him to manage the funds of Bill Milin Dynasty Charity Foundation.
Bill always tells his wife, and work hard does not just for money. Treat this huge wealth, he never thought about how to enjoy them, but in contrast, it is very cautious when using these money. He doesn't like to change his own very color because of the money, and he lives in life, he prefer freedom independence and people. When I saw acquaintances, I said hello to them like a preheat: "Oh, hello, let us eat a hot dog?"
In life, Bill also never use money. Once, he was meeting with a friend to the Hilton Hotel, which was a few minutes late, so there was no parking space to accommodate their cars. So his friend suggested parking the car in the hotel. Bill did not agree, his friend said: "Money can be paid by me."
Bill is still disagree, the reason is very simple, the valve service needs to pay more than $ 12, Bill think it is a value-for-money charge. Bill follows him in life: "Flower money is like a cooking, it is necessary to justice. Salt is less, the dishes will be faint, the salt is more, bitter, bitter."
So even if you spend a few dollars, Bill also gives them the greatest benefit.
After marriage, Bill and Melinda rarely go to some luxurious restaurants, sometimes because of the need to pay some advanced restaurants. Under normal circumstances, they will choose KFC or to some cafes. Sometimes there will be some very distinctive small shops, in Seattle with France, Russia, Japan, and the store in some countries in South America. There can be some special items in these countries. Once, Bill and Melinda came to a food store opened by Mexican. It was recognized as the most affordable store in Seattle. Just entered the door, Bill was attracted by the "50% discount" advertising words, not far from The large box of raisu vesicles is indeed written in such a word. Bill can't seem to believe this price. Because some of the same goods are doubled by some stores in the local price. Bill wants to know its authenticity, and it is more detailed before. When he confirmed that the goods were really real-time, they payded down and told Mei Lin Da: "It seems that this is really like people said, I am very happy today that I have not been paid."
For your own clothes, Bill never looks at them or the price, as long as we do it very comfortable, he will like it. One Bill was invited to participate in the "Summer Party" held by the world's 32 top entrepreneurs, and he wore a suit. This is also the clothes wear when I bought him in Phuket, Thailand. Yes, but the price will not be able to celebrate the song, the movie is washed. But Bill didn't care about this, I am very happy to wear this dress to participate in this meeting. The creed of his life is: "A person can use every penny, he can do a career, life happiness."
On weekdays, if there is no particularly important meeting, Bill will choose casing, sweatshirt, and his favorite sneakers, but this is a famous brand.
Never get rich
Bill believes that his success is only related to personal efforts, and how much does not have much relationship with money. Indeed, Bill almost all the money of all entrepreneurship is his own work earned, and never stretched with your parents. Almost everyone admires him.
Now, Microsoft's employees have the highest income, even in the United States. Bill also issued some bonuses from employees. As early as startup, the company's general manager's annual salary reached US $ 220,000, and then Bill only received $ 130,000. He believes that its contribution to the company is not the greatest.
There are also numbers that Microsoft still can't believe in people, each year, dozens of millions of people in thousands of employees. Bill believes that these money is just the symbol of their success. In addition, he doesn't think there is anything.
Whether in life, still in work, there is a problem, Bill will not first think of money to resolve everything. He didn't even have its own private driver, but also from there without a charter. For him, the money lost its temptation to the average person, he always kept a clear mind. He also admits that this kind of view and an acting method are not an example in many people.
Melinda once complained that Bill said: "Our family is so special, will always recruit some people's unsuspects, they will say that you are a person who likes the limelight."
Bill smiled and told Mei Lin Da: "This is inevitable. When I was in studying, some people said that I was a guy who did not know the sky, but I didn't think so. I cherish every penny, I have never been Is such that."
Bill parents' economic income is very rich, what do they hold on their son's rich? Everyone takes this question asked Bill, Bill always replied, but said with a joke, "I don't show off, I will hide the money, buried under the lawn, now the grass is drumming now. Get up, I hope not to rain. "
Everyone knows that the summer of Seattle is impossible to rain. Later, Bill took care of his own point of view: "I have a little meaningful to my parents, I really don't have a little impact on my relationship with them. If we are sick? We can invite the best doctors, money will be a bit used at this point. But in general, we don't talk about the problem of money. "Indeed, even now, he also talks about the topic of family money, but He has guaranteed to Melinda, donating 95% of property in the year of birth.
As we all know, Bill and his wife love their children, but they are absolutely a pair of ghosts in some requests to meet their children. Bill never gives the children a very considerable money, when the little son Luo Rui will still spend money, but the daughter Jennifer can have some of the things that I like to buy my favorite, Luo Rui always complains that parents are not Buy your most wanting toy cars for yourself. Bill has its own statement, he thinks: You can't get rich.
Indeed, the child grows up in banknotes, and their nourishment will make them no more. So Biliff, two people prefer to donate these money to those who need them, and don't give them to the child. Bill even publicly expressed: "I will not leave all your property to my own heirs, because this is not a good benefit to them."
The money of the flower is not awkward.
In private money spent, Bill is very tangible, but in the career, sometimes he will make your own product into the market. At first, Microsoft's DOS, Windows software is matched on a personal computer, which allows the computer's purchaser to produce an idea: these software is completely free, eventually make Windows system software in the market share of 90% as high as 90% . When Microsoft launched DOS, although IBM cooperated with several software companies selected, the operating system was purchased as accessories, and consumers could decide which product purchased.
Especially when the competition is fierce, the Bill will get the market at all costs. At that time, he didn't care about the problem. When occupying the DOS market, other software prices are $ 50-100, while Bill will launch their own products in close proximity to free low prices. Due to the popularity of Microsoft's operating system, customers will think that these systems are integrated and will purchase Microsoft's other software.
When the Internet has gradually developed, Microsoft seizes the web browser software market with Netscape, Bill decides to give a lot of software, use the manual and free phone service. In contrast, the marketing of netizens is conservative. Although these let Microsoft lose a lot of money, but it has obtained a large amount of market.
Anyone who has done marketing will understand that the problem of not smooth product sales is especially important for some small companies. If you sell your own products at a very low price, it is also very dangerous to them. But Bill is more clear, once its own products become industry standards, will have an unatrisable value, so he has always told Mei Lin Da, don't race your brain in order to spend less money on marketing.
Microsoft's hand-held economy class
What is the most profound in Midinda is that Microsoft's employees know more. So some people say this is Microsoft's "hunger philosophy". Bill told his employees: "Every penny we earn is not easy. It is our hard-earned money, so it should not be messy, it should be spent on the blade."
From Microsoft's entrepreneur, Bill is very paying attention to frugality. Once, Wende, which is part of Microsoft President, to decorate his office very well, Bill is very angry, think that Wei Land spends money in this, it is completely unnecessary. He said that Microsoft said Microsoft is also in the beginning of the business, and if this waste is formed, it is not conducive to the further development of Microsoft.
Even when Microsoft began to become a company with the highest business turnover, Bill's style did not change. In 1987, it was still in Bill and Wen Brad, once they dated at a hotel, the assistant booked a very luxurious room in the hotel. Bill is in a dazzling, a large bedroom, two lounges, a kitchen, there is a big, used to meet the guests living room. Bill is very bad, can't help but say: "Which bid is a good thing?" Bill is very busy in the four seasons. Sometimes I have to go to four, five countries for more than a dozen meetings. Every time I fly, he usually takes the economy class, there is no special situation, he will never sit in the class.
Once, I held a computer show in Phoenix City, Bill was invited to attend. The organizer gives Bill's ticket, Bill knows, did not agree with their approach, and then hard to replace it into the economy class. Another time, Bill is going to the European conference, and he further allows the organizer to change the first class ticket to the Economic Capacity ticket.
Bill almost rarely go home for lunch, usually he will be a habit of hamburger in the company, which has become his habit. Once, the office came to a new secretary, named Rica, in order to celebrate her birthday, Bill deli with her, and Mi Ri Duna and several other staff came to a high-end hotel, everyone Dotted the wine and flavor dishes, only Bill point wine and hamburger. Melinda later complained: "Why don't you got some food, you will embarrasse."
Bill smiled: "I like to eat hamburgers, I didn't think about it."
In the case of the employee, Bill is not like a rich man. He often said that he is talking about him, it is not as good as he is "the excellent pioneer and leader of the software industry" makes him excited. He doesn't like what is hanging with money, and the money is seen as a million. Once, when he was attending the meeting, the host gave him a high-end sedan. He was rejected, and then a very ordinary car went to the venue.
In Microsoft, Bill has become an employee, especially some new employees, his style infects many people. So the simplicity of Microsoft employees is also very famous. This is not to say Bill, or a small gas, he is exercising his willpower, and is also a very valuable spirit of cultivating employees.
(Excerpted from "Marry Bill Gates")