"Symbolization" utility and lack

xiaoxiao2021-03-06  97

Source: http://blog.9cbs.net/wangyonggang/archive/2004/08/25/84536.aspx

Last night, I naturally remembered the TV series of "volleyball women will" watching the "volleyball woman" in a child. Now I have already remembered any storyline in the TV series, I only remember that all volunteers in the TV series will only have a move in the defense - roll (fish jump?) Save, and in my impression, the TV series Every athlete is not moving. It is necessary to roll on the ground. It seems that it is supermicheng (another television film that reflects the Chinese women's row to accept the Japanese devil training seems to have also used the same way).

That is to say, in the tendency of the TV series, the technology of the land rolling and saving is solid and will determine the ultimate destiny of a volleyball team. In yesterday's game, although I saw countless times of beautiful saving ball, it didn't have much, and the Japanese team who would be saved will also lose to 0: 3. Chinese team. - So, either volleyball technology has eliminated the backwardly rolling technology, or it is either TV drama to deceive the audience.

The theoretical community exaggerated this extreme exaggerated action or image, and is called "symbolization" for it to fill too much additional semantics. The Japanese has a quite unique in terms of "symbolize". When I was young, a rotten home child TV drama "Dinosaur Tricks", actually relied on the symbolization of some kind of battle ceremony, and almost all little boy learned "human cannon ××××" this incomparable foot The lines of the laboe (now probably have been replicated and transcended by Korea's soap drama, and "love", "family", "love", etc. After later, the exquisite cartoon "Saint Seiya" does not have deliberately describe the symbolic content of most children (such as the "small universe" concept)? Also, Jay Chou and Chen Guan Xi participated in the shooting film "head text D" drifted the racing (NFS7 Chinese version as if the "tail") is exaggerated to the extreme, this and "volleyball woman will" Rolling the ball (maybe you can still count the "clear sky" and "Meteor-to-Sax")?

Symbolization of a thing or a product is conducive to deepening people's impressions and simplifies people's understanding and acceptance of things or products. It is particularly important that if we want most ordinary people (rather than a few elites) to recognize our products, the symbolization is a way to be convenient and tried. This truth is very simple. In most people's hearts, the wishes of chasing the mainstream values ​​will always be aware of independent thinking and judgment. When we throw a symbolic concept with the largest strength and the biggest situation, most people will It is believed that this thing can be simply accepted by its own judgment or processing, and there is no danger from the mainstream values, of course, it is necessary to get as soon as possible. With more and more people's memory and repeating symbols itself, symbolized things or products are also anevant.

For example, if we use the pure technology language to say how good is the book, how is the book, the person listening does not believe, but as long as we say a sentence "this is the famous Dragon Book! "The person listening will be excited - as for what he learned about the true value of the Dragon Book, it is another thing.

Also, many market managers to sell software products to customers will recite and have a few fashionable technical nouns (eg, "our OCR software uses the latest neural network technology"), regardless of these technologies in the product. What role is played.

There is also a symbolic typical SchEME language in the academia. A small lambda expression has become the soul of Scheme and related technologies, so that almost all Scheme web pages naturally treat "λ" as an essential element in the web logo. Of course, this symbolicization is derived from Lambda expression exotic flexibility and expression, it is not a product that deliberately exaggerated or deceived, and the exaggeration technique of "volleyball woman will" is absolutely equal. For the publisher of the product, symbolization is a quite effective marketing tool. But for individuals who accept the product, symbolization is not necessarily a useful thing. Without a prudent judgment, you will simply accept the symbolic concept of others, which often means our own shallow or ignorance. For example, in the teenage child, "Ha Han", "Harbi", but the object they "Ha" is often Koreans, and the Japanese deliberately create a certain business or national interest. Symbols, such as a star, a certain body, a TV series, etc. For South Korea, Japan truly connotation and deep cultural or technological accumulation, they are not interested. For example, if you are military fans, you can't take a sought after the TV series playing in the eight-year-old, because when those TV series is in essence, "military background, love ethics theme "The main intention of its guidance is that no matter how military fans are written, as long as the housewives are deeply accidental, they cannot complete the task.

So, believe that the symbol is worse than not believe in the symbol, I believe that the symbols created by others are not asking their judgments. Even in an admire symbolized society, individuals with independently thinking can still enjoy the greatest happiness - this happiness may come from us to recognize a certain sign after in-depth analysis (such as Scheme's "λ"), It is possible to come from our intention of the intention of others, the intent of the symbols, or the innocent and peaceful of us will naturally get after the impetuous symbolic society.

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