The BRIC News British Market Survey Company Juniper Research announced the report of the future development prospect of mobile phone booking business, and believed that the service will occupy most of the mobile commerce market in 2007. The 2009 market scale will be expanded to $ 39 billion, accounting for the year. Mobile business
The market is nearly half of the total turnover of 88 billion.
Users have begun to bide mobile bookings, which is particularly obvious in Europe and Japan. The survey report believes that mobile entertainment such as ringtones, games, standby pictures, and gambling will become the largest field in the mobile commerce market. In 2009, the annual turnover will reach 48 billion US dollars, and most mobile phone bookings will be used for train or bus tickets, movie tickets. Or drama, and car parking bills.
The report also announced the development prospects for mobile commerce markets. First, in the retail industry, POS mobile transactions will be available. In 2009, its market will reach 200 million US dollars; second, the wireless IC tag (RFID) and infrared communication technology will play an important role in mobile phone for payment equipment; The third is because the Taiwan industry groups are in full interests, so the development of global standard specifications is slow.
The company pointed out that mobile phone booking has the potential to become a large-scale market, will be widely used in goods and ticket sales, and cost is also very low. Since risk is small, there are many consumers to try.
