Recently, there is news that IBM will vigorously support the Linux operating system, pre-load the Linux operating system on all PCs, and IBM will also broadcast Linux's advertisements in the golden time of US TV programs next month. IBM said: The huge advertising fee will make Linux into a popular name, just like micro-software Windows.
Industry insiders put IBM to pre-install Linux operating system in all PCs into a gamble. IBM will spend $ 1 billion in Linux this year, which accounts for 20% of its R & D budget. So far, IBM has developed software that supports Linux servers, and has organized more than 7,000 salespersons to expand their channels.
"Linux will promote IBM development", the main person in charge of IBM development Linux said. Industry analysts, IBM will depend on Linux to solve some problems that have long bothering this blue giant: Due to the use of Microsoft and Sun's operating system, IBM has an expensive fee every year. Linux provides a single operating system, and this system can span all IBM machines, which will save large costs for IBM.
IBM's software research is now rotating around Linux, many projects are being implemented, including security programs to wireless networks. IBM also gave his sales staff and asked all their work to turn around Linux. After the salesperson pulls a lot of Linux orders, IBM consultants will help customers build a Lin 鄄 UX system or solve more serious problems. Of course, this is all charge.
Some analysts said that by pushing Lin 鄄 UX, IBM not only sells expensive computers, but also selling corresponding software equipment and after-sales support services. IBM now 60% revenue from software and services, Linux makes IBM's business model better than All other computer makers.
IBM also wants to use the Internet to set off a storm that opens up the source code around Linux. The market believes that if he is as expected, Microsoft, which has been boycotting the source code, will face huge pressure.