You can learn anything you need to learn from your life to learn any of your goals.
What can you do or can become what, the only limit is the frame in your own mind
-------- Excerpt from << Key >>
These books are biased towards philosophical psychology historical economic management marketing advertising nutrition, etc., many books are MBA, including MBA, other MBA, etc.
Can first spend 3-5 years and even more time to study these books, you can learn new knowledge, please try again, please believe that the thickness is not to believe that this statement will be almost representative of these books. immortal!!!
Everyone who has seen this book and thinking that the summary of the implementation is not possible!
Anyone who has never seen these books is impossible to achieve great harms!
I think these books are suitable for all industries - if you want to attack, there is no way
I have to dedicate this to all people looking for life.
1 << The Book of Songs >> Come to the hot warmth "The so-called Iraqi is in the water" ... Kao I read this, I remembered that I used to leave ...
2 << 易 经 >> Tianxingjian, gentleman can read this book with self-improvement this book, it is true to be a day, which is better than the Tianshu, and it is recommended to put this hard bone in the end. The second is because he is indeed a classic
3 <<<子 兵 法 >> This book affects the world civilization. The United States West Point Military Academy Military Empress Restaurant Harvard and other universities are also studying the global economic integration marketing today is more regarded by business elites as a gift of the Japanese Warring States War madman Yitian believes in the back of the bungae, the buzzard of the book is only given to Jiang Jingguo 3 book, one is the << Bible >> 1 is the << Sun Tzu >> Another one << Zeng shaved book >> ...
4 << Analects >> Ancient Half of the Ancient Temperature Say, Kong Ge, not only red all over the motherland, but also fans also cloth
5 << Zhuangzi >> My life is also, I know that there is no one. This is the wisdom of Zhuangzi, and the old villa is talent.
6 << 道德 经 >> The world is hard, it will be easy, the world must make a fine only two sentences, but the people in the world are not a classic statement.
7 << History >> Look at Lu Ge (of course Lu Xun Luo), the evaluation of the book knows the copy of this book.
8 << Zeng Guofan's family book >> Mao said: I am in modern times, I am excited! Zeng Hui is Zhong shaved with me more.
9 << Tang Shi Song Word >> Yun Yun: But seeing tears and wet, don't know who ... I want to go to KISS, and I have no ancient people before the Chinese culture art book.
10 <
11 << 毛 选 >> is Mao to make the world understand that China has a long-term civilization in China, has attracted the eyes of the world (saying that it is definitely a great eyeball economy Hahahaha ...) Mao proves China since then It is the idea of uncomfortable hair. It is worthy of our syndrome. Mao is even the most admired person. ...
12 << Dynasty Prose Selection >> The unread generations you have read are here (of course, China) It is recommended that you have to have a book.
13 << Wanli 15 years >> Huang Renyu "Wanli 15 Years", Mr. Huang, in the fifteenth year of Ming Dynasty, cross-section, cutting China's traditional society: although the society is prematurely It is actually messy.
14 << Historical experience >> Nan Huaiqi is a rich experience in his rich experience, which makes him the legend, and add a mysterious color to see his book is an enjoyment.
15 << Chinese philosophy >> Feng Youlan is in this philosophy history, Mr. Feng Youlan has opened up China and foreign meticulous knowledge this book for readers who want to understand Chinese philosophy. The cultural classics of a teachings. 16 << Global History >> Bellee unless you have seen it ... or you have to buy a set of research research Don't ask why 嘿嘿
17 << Western Art History >> I want to know why the European beauty products have a personality? First study their art.
18 << Bible >> The Bible is actually a history of Jewish blood tears tell us that as long as there is faith and confidence, you can overcome all difficulties. We understand the Western key.
19 << Simmond >> There is a sentence in China, "There is no colorful phoenix double flying wings, and the heart is a rhinoceros." The love between them is like this sentence.
20 << Old people and sea >> people can be destroyed, but they can't be defeated this is the philosophy of "old man and the sea".
21 << Business >> This book is filled with Buddha's Zen, to explain the business of the Buddha's point of view, there are many places worth mentioning.
22 << Wisdom Book >> European has many scholars believe that in thousands of years, there have been eternal values in the history of human thinking, including the three major books: First, Makiya Weili's "King Theory", the second is "Sun Tzu" ", Third is this" smart book ".
23 << 王 >> See
24 << War Theory >> The greatness of the 19th century military theory, the Western classic military books compared with the "Sun Tzu"
25 << Small Logic >> Hegel "Small Logic" is the philosophical thinking of Hegel's philosophical idea for "small logic" display, represents the essence of Hegel's thinking philosophy
26 << Western Philosophy History >> Russell Shangrid's Two Books Western Philosophy History "is a major work of the British modern philosophers Russell 1872-1970, in 1945, published in 1945. This book and Hegel's "Philosophical Examination" is two famous literacy in my country's Western philosophical history research.
27 << Guofu >> Adam Smith, Reading Smith, the analysis of capitalism "invisible hands" efficiency analysis, requires a strong coffee companion. There are also some in-depth analysis of complex economic dynamics that prompted industrial products.
28 << Moral Love >> Moral Love is the ethics work of Schi, first published in 1759, Schi has passed the past six times. The book has a total of seven volumes, mainly explained the nature of moral emotions and moral evaluation.
29 << Economics Principles >> MANKE's classic non-economical brothers and sisters want to sweep some blind top this book Man Kun is Harvard high talent, genius is flourishing, a new classical Cairnsist school, research scope high macroeconomic analysis . The book is written for the first grade of the university, the main feature is simple, and the language is interesting.
30 <
31 << Economics >> Steglitz Portitz is very high in information economics, this book can be used as a supplement of the former, and the economics involved in the top, mainly in price theory and marginality. The analysis is based, which does not include asymmetric information economics, uncertainty analysis. The "Economics" of Stigley is filled with the front of the two. 32 << Macroeconomics >> Mankun is also simple and easy to understand Chinese translation. You can read the Sardoxes "Economics" and learn from the microscopic to learn. Suitable for a loop learning, that is, after booking, after completing the "Global Perspective", then repeat this book, there is an outline
33 << Network Economics >> Now and in the future, the information society has become an earth village, you still don't understand the network economy?
34 << Future Economic Status >> Industrial Age Conquer the space, making us a world. The information age conquered time so that we became a village. The biomaterial age is in conquering substances, which will make us a family.
This is the famous professor Richard W. Oliver views on the future world. What does this mean? How to adjust your organization to adapt to things formed with exotic speed - the end of the traditional technology era and the birth of a new thing?
35 << Marketing Management >> Côtexpress "Marketing Management" is now the 11th edition, the book has a great influence in China. As the author said: This book includes all topics that have a literate marketing manager need to know, namely important issues in strategic, tactics, and management marketing.
36 <<
37 << Marketing War >> Listeluri's "Grandship Art", marketing staff's tactical textbook. "Marketing War" is known as the "war" of corporate marketing as corporate marketing, which expounds the strategy of marketing today, the future marketing will have the quality of the marketing will have flexible, willpower and courage.
38 << Organizational Behavior >> Stephen P · Robbins This book is a classic management textbook written by the American organization. Since the publication, it has revised 9 times since the publication, continued to sell for 20 years, was used by many universities and business schools Selected as a textbook and is welcomed by teachers and students from all over the world.
39 << Consumer behavior >> Michael. R. Solomon. The Chinese translation is 3, 5.
Consumer behavior is the basis of marketing; our product plan, advertising propagation plan, the value assessment of mergers, investment objects, etc. The operational behavior is inseparable from the study of consumer behavior.
40 << Strategic Brand Management >> Ryan. Keller's "Strategic Brand Management" is the "toolbase, ideological library" of corporate brands, very practical.
Marketing channels >> Stern. This book has obtained the US Marketing Association "Paul D. Converse Outstanding Marketing Theory Contribution" Award. Stern is one of the three major outstanding professors of John D. Gray, Northwestern University, Northwestern University, is the name of Kellogg Business School, Northwestern University, but focusing on channel research, is the highest authority of international channelology, and is one of the bosses of Côtexquiore.
42 << Management: Task Responsibility Practice >> Druk's classic "Management: Mission, Responsibility, Practice" is a systematic management manual for enterprise operators in 1973. Systematic textbooks provided by students who learn management. Durk's books reached more than 30, spread and more than 130 countries, and even in the former Soviet Union, Poland, Yugoslav, Czech countries were also very popular. On June 20, 2002, US President George W. Bush announced that Peter Durk became the winner of the "Presidential Freedom Medal" of the year, this is the highest honor of American citizens. 43 << Active managers> > Durk's classics published in 1966
44
45 << Competitive Strategy >> Michael Porter is known as the "father of modern competition" is one of the greatest commercial thinkers. His four works not only laid the status of the business Taishan Beidou, but also the high level of the enterprise in the development of the strategy. ("Competitive Strategy" published in 1980, "Competitive Advantages" published in 1985, published in 1990, "competition" published in 1998)
Potter's book is not easy to read, but Potter's competitive strategy is complicated. In fact, the context is clear, his focus is mainly: five-way model, three major general strategy, value chain, diamond system, industrial cluster
46 << Competitive Advantage >> Michael Potter is another force
47 << Competitive Theory >> Michael Potter will continue to provide theoretical foundation for future companies and national strategies. This book is studied by the teacher of the business school. Students who study MBA are classic, and the Western manager will consider the theory of the book to obtain competitive advantage.
48 << Competition Big Future >> Gale Hammer Strategy Management Master "Competitive Future" Book The only way.
49 << Blue Sea Strategy >> W. Qian Jin Lei Mogne Blue Sea Strategy represents paradigm transformation in the field of strategic management, that is, the change in the change of the market structure itself from the positioning selection of the given structure.
Since the opening of the Blue Sea is based on value innovation rather than technical breakthroughs, it is based on reordering and constructing reordering in the existing market, but also for future market guessment and forecasting, companies can seek it in systemic, copying way "Blue Sea" can appear outside the existing industrial territory, can also be born in the "Red Sea" in existing industries.
50 << McKinsey Method >> When I read "McKinsey Method", I found my own ideas to be instead of instead of the view in the book. In fact, it is estimated that you are the same;
51 << 5th cultivation >> US management master Peter - San Ji, this book's concept, especially the fifth cultivation - system thinking, it is very helpful for each individual, it is recommended to be seriously serious End reading, sure you will help you!
52 << 7 habits of efficient people >> Ideological decisions, action decision habits, habits determine the quality, morality decisions 7 habits:
1, take the initiative to actively be proactive
2, start begin with the end in mind
3, the first put first thing of the first PUT First Things first
4, win-win think thinking win / win
5. Know the Hemato SEEK FIRST to understand, Then To BE Understood
6, comprehensive comprehensive effect Synergize
7. Continuous Update Sharpen The Saw habits have an absolute impact on our lives because it is consistent. In the unconsciousness, our morality is influential by the year, and our nature is exposed, and our success or failure is around.
53 << Positioning >> 54 << New Orientation >> Two books of Truite and Lisse have been popular around the world in the past decade. Its proposed "Marketing is the art of doors", revealing the true meaning of marketing
55 << Key >> If you have a point of view, you can't see this book, classic!
: What do you want to be what you want to be a person, the only limit is your own mind?
Strong! The West's thoughts play a person's potential to the extreme. Of course, there are some other very new ideas.
56 << World 500 high efficiency working methods >> Not only suitable for the world's 500 white collar
57 << Pursuit of Excellence >> Classic in Peters
58 <
59 << From excellent to excellence >> Based on the elderly sisters
60 << Execution >> Executive Chinese version of the launch marks the advent of the 12th foreign version since the book has been released. Only in the United States, the sales volume of this book is more than 300,000, it has been widely praised and is included in the New York Times, "Wall Street Journal", "Commercial Week" best-selling list
61 << Psychology Airlines >> Kux This is a classic good book, the book that is better than buying 10 books is that Huab is a bit distressed.
62 << Management Behavior >> Simon
63 <<<牛 津 决> >> Sun Shujie "Oxford Decision" is the overall operation experience of enterprises in many industries in China and the overall edge of corporate strategy, marketing, organizational structure, and human resources strategy, which have learned from Oxford University. Manage knowledge, specializes in providing core management methods, work ideas, etc. specifically for enterprises. The core is from the SAID Business School of Oxford University, a number of professors of the Templeton College for many years of business practical operation and teaching content.
64 << 思 图 图 >> Simple and simple and simple but so shocking Dongni Buzan, born in London, England in 1942, is a famous brain potential and learning method research expert, world memory tournament and world fast reading tournament found people. The simple and effective thinking tool is known as the "Mr. Brain" is known as the simple and effective thinking tools of the inventive thinking. The "brainstorm" he led is swept the world!
65 << Infinite potential >> Anthony Robbins is a famous American psychological expert and coordinator of individual, career and organization issues, recognized successful learning, incentive, to motivate top masters. His professional ability has helped countless individuals, groups and businesses transform the trajectory of survival and development. It is also Chen Anzhi's teacher.
66 << Sheepskin >> The most powerful sense of the world
67 << World's greatest salesman >> Self-think of a good book
68 << Shen Jing Leader >> Badarak helps us understand the real leadership is not a grand or heroic. The truly leadership will occur in every small step in the grassroots manager in the guidance of humanity and normal.
69 << Pyramid Principles >> The thinking and report writing of MBA students is very helpful, and the content is very practical.
70 << First, break all routine >> There is a classic 12 questions
71 << Jack Wellch Autobiography >> The world's first CEO autobiography does not look at you Luo
72 << Financial Freedom >> Poor Dad Fu Dad Series
73 << Modern Logistics >> Market economy and society must see the book
74 << Scientific Advertising >> Do not read this book for 70 times, there is no qualification to promote it. It is actually a "promotion". The most important perfect person of this marketing tool 75 << Contemporary Advertising >> This book is expensive Intersect
76 << Human Handbook >> Qiang just saw a little bit according to the insight of myself, this book should be eternal
77 << Nutrition: Concept and Argument >> If you want to read the book, you can live to 130 years old.
78 << Carl. Wit's education >> You can teach great children in accordance with the book
79 << To do the best yourself >> Li Kai Fuji only used half a day, it is good.
80 << Time briefings >> You can understand the masterpiece of Hawkin
