Programmer, build your business awareness
Reprinted from http://blog.donews.com/yanhui/archive/2006/03/09/760873.aspx
The programmer represents the owner of the technology, compared to other people, they have more powerful strength, and even say that it is the golden finger that has the legendary point stone. However, the transitional obsessed technology also makes many programmers can't get the secret, this book will tell the story of the programmer who has found the secret, and help you analyze how they find the secret.
Yan Hui
Chapter 1: Why is the programmer to make a second chapter of business awareness: Communication and the transformation of software charges and profit models; Chapter IV: Commercial Awareness in Software Entrepreneurship Model: Business Consciousness & Software Ethics Chapter 6: Relying on Business Consciousness In Software Area Tutoring New Business Chapter 7: Developing Your Business Consciousness Chapter 8: Postscript of Business Consciousness: Programmer Professional Growth 1.1 Why is the business awareness of business awareness, When I just met Fishman, I heard his magical entrepreneurial experience and felt very incredible. Even reported a report to "Computer News", the topic is "from programmers to CEO". Soon, Fishman will be created another new company Tianshu Technology to Ding Lei's NetEase. Based on the original Tianxia Game Development Team, Ding Lei was based on the original Tianxia game development team. Although the NetEase stocks at the time were in a very elegant state, Fishman gave up many stocks and selected cash, but the benefits of Fishman from it were not imagined by the average person. Liu Ren also expressed admiration for Fishman technology and business combination in different occasions. I remember once in Donews, I mentioned an idea, Fishman immediately analyzed from different angles, and made his judgment, although these I still hold some reservations, but his analysis Thinking and way, giving me a big reminder. This encompasses how the programmer from a technology is gradually has the attention of these business awareness. Liao Hengyi, the author of Pinyin, is also a good friend. He used to be the developer of "Chinese Star 2.0", once served as a Microsoft Development Cooperation Manager, has a persistent love for Microsoft technology. Until the CTO of Jiaoft Company now, he still coded. He has said "life is not limited, the code is not coded". However, when I first interviewed him three years ago, he once told me that it has stopped the development of pinyin plus, the reason is very simple, although there is a lot of users, although there are thousands of yuan a month The fee (this is already a good result in the sharing software at the time), but for him, such a return obviously cannot be satisfactory. So it will be completely placed in the construction enterprise software architecture. At that time, the pinyin added made a very strange function. This is to point the homepage of the unregistered user to Sina's news page. Only after the user registration can remove this feeling uncomfortable, except for this function, the software is again There is also no other limit. Although there have been many crack versions, the initial cracks often governing the book, after a while, the homepage will be modified to Sina home. Liao Hengyi said to me, in fact, he has made a lot of work in preventing this function, he retains a backup in the system catalog, and will check the home for a while, if you find that it is tampered, Modify again. Here is the full reflection of a programmer's high and awkward. However, the focus is not here, but the Sina news page pointed to by the pinyin plus all the time, I think Sina is adding an attachment to this pinyin, but Liao Hengyi told me: "Point to this page is pure because He likes to watch Sina's news. "Later, I met Baidu's friend Wu Jingchuan. He is responsible for promoting search engine promotion. They have a business that can cooperate with software products. I introduced to Liaohengyi, said It is better to point the pin to Baidu to Baidu, using some keywords to earn money. Liao Hengyi later said to me: "After he chatted with Wu Jingchuan, he found another vast world.
"The development of things is like this, Liao Hengyi first points to its own pages in the home page of Pinyin, and puts the home page with a Baidu home page search box. Of course, there is an implicit parameter in the search box. This is to define how much search results in the fees. Then, he also called Baidu's website navigation page. Later, after the Baidu user discovered, he proposed protest, so he went to another URL. Station. Now, when you visit the addition of online, you will find that it has become a small portal, and the return report received from the Monthly Liao Hengyi is around 100,000 yuan, while the pinyin plus the upgrade has become more fast. And frequently, even they renote the software with .NET and C language in two months. The same software, thousands of dollars per month, now 100,000 yuan, this gap is just a consciousness. This awareness is business awareness. Of course, the programmer with such awareness is more and more, the super magic rabbit author Cai Xixi modifies the user's homepage in the latest version points to his website Haokan123. I used to There have been in-depth exchanges with the author of the Flashget's author, as a programmer in Shaanxi, and his achievements have been obvious. Almost always download the star in the field. Even the download site abroad, Flashget has always been the most Powerful competitors. And his own income is also millions, and this is just a big Banner, a small Banner and software issuance, a bundle of 3721 plug-in. However, when I When I communicated with good friend Xiaolin, he told me: "The Wuan Hall did not use the energy of FlashGet, and the value of its software is not only here. "In order to better utilize the value of this software, his 265 company has been investing in IDG, and even considers the acquisition of FlashGet software. Telling so much, my purpose is really hope to explore programmer's commercial potential. How big is it. This has had to hang the program with business awareness.
