Why does the programmer establish business awareness require business awareness?

xiaoxiao2021-03-30  213

A few years ago, when I just met Fishman, he heard his magical entrepreneurial experience and felt very incredible. Even reported a report to "Computer News", the topic is "from programmers to CEO". Soon, Fishman will be created another new company Tianshu Technology to Ding Lei's NetEase. Based on the original Tianxia Game Development Team, Ding Lei was based on the original Tianxia game development team.

Although Netease at the time

The stock is in a very fascinated state, and Fishman gave up a lot.

The stock has chosen cash, but the benefits obtained from the Fishman are not what the average person can imagine. Liu Ren also expressed admiration for Fishman technology and business combination in different occasions. I remember once in Donews, I mentioned an idea, Fishman immediately analyzed from different angles, and made his judgment, although these I still hold some reservations, but his analysis Thinking and way, giving me a big reminder. This encompasses how the programmer from a technology is gradually has the attention of these business awareness.

Liao Hengyi, the author of Pinyin, is also a good friend. He used to be the developer of "Chinese Star 2.0", once served as a Microsoft Development Cooperation Manager, has a persistent love for Microsoft technology. Until the CTO of Jiaoft Company now, he still coded. He has said "life is not limited, the code is not coded". However, when I first interviewed him three years ago, he once told me that it has stopped the development of pinyin plus, the reason is very simple, although there is a lot of users, although there are thousands of yuan a month The fee (this is already a good result in the sharing software at the time), but for him, such a return obviously cannot be satisfactory. So it will be completely placed in the construction enterprise software architecture.

At that time, the pinyin added made a very strange function. This is to point the homepage of the unregistered user to Sina's news page. Only after the user registration can remove this feeling uncomfortable, except for this function, the software is again There is also no other limit. Although there have been many crack versions, the initial cracks often governing the book, after a while, the homepage will be modified to Sina home. Liao Hengyi said to me, in fact, he has made a lot of work in preventing this function, he retains a backup in the system catalog, and will check the home for a while, if you find that it is tampered, Modify again. Here is the full reflection of a programmer's high and awkward.

However, the focus is not here, but the Sina news page pointed to by the pinyin plus all the time, I think Sina is adding an attachment to this pinyin, but Liao Hengyi told me: "Point to this page is pure because He likes to watch Sina's news. "

Later, I met Baidu's friend Wu Jingchuan. He is responsible for promoting search engine promotion. They have a business that can work with software products. I introduced to Liaohengyi, saying that it is better to point to Baidu, Pinya. Baidu. Use some keywords to earn money. Liao Hengyi said to me: "After he chatted with Wu Jingchuan, he found another vast world."

The development of things is like this, Liao Hengyi first points to its own pages in the home page of Pinyin, and puts the home page with a Baidu home page. Search box. Of course, there is an implicit parameter in the search box, which is used to define how much search generates fees. Then, he also copied Baidu's website navigation page, and later was discovered by Baidu's user, he proposed a protest, so he went to another URL station.

Now, when you visit add online, you will find that this has become a small portal. The return report from the Monthly Liao Hengyi is around 100,000 yuan, while the pinyin plus upgrade has become more fast and frequent. Get up, even they renote the software with .NET and C language within two months. The same software, thousands of dollars a month, now 100,000 yuan, this gap is just a consciousness. This awareness is a business awareness. Of course, the programmer with such awareness is also more and more, the author of the super magic rabbit Cai Xixi modifies the home page of the user in the latest version points to its own URL station Haokan123.

I have had an in-depth communication with the author of Flashget's author, as a programmer in Shaanxi, and the achievements he have achieved. Almost always downloads stars in the field. Even the download site abroad, Flashget has always been the most powerful competitor. And his own annual income is also millions, and this is just a big Banner, a small Banner and software issuance, a bundle of 3721 plug-in during a small Banner and software issuance. However, when I communicated with good friends Xiaolin, he told me: "The Waiting Hall did not use the energy of FlashGet, and its software is not only here." For better use of the value of this software, After his 265 company has been investing in IDG, he has even considers acquisition of FlashGet software.

So much, my purpose is really hoping to explore how big is the commercial potential of programmers. And this has had to hang the program with business awareness.

Programmer lacking business awareness

Usually, communicate with many programmers or technicians, I have envied their skills, you can often feel the enthusiasm and persistence of the technology in their heart. However, we are very sorry to see that many technologies they have proud are developed by foreign programmers, and technology is constantly developing and progressing, and many programmers have lost their self in blind learning and follow-up. Entering the skiing of the technology. I used to share a house with a programmer. It was the first time I saw a person who could have so many books. I was full of various technical books on the bed. The height came to the roof. However, like the university life we ​​have experienced, there will be a lot of books, which makes people feel admirable and ridiculous.

Many programmers may say: We don't want to start this business, we love technology, we hope to have a technology in the company, drilling technology, so we don't need business awareness. Of course, most people may not say this, but his inner heart will exist like this. In the face of such a view, I can only say sympathy. Because in the entire large environment of China, it is possible to provide these programmers to provide such a environment of Penglai, is almost a badge. In addition to research institutions in colleges, any company will require market-oriented development.

The inventors of the four-way typewriter Wang Outu Zhi Zhi Zhi Zhi Zhi Zhi Zhi Zhi once wrote a "software can't go on the wooden bridge" and told him a personal experience. A friend tried to Australia to demonstrate his own software, but after the destination, he found that no matter what to succeed, he returned to this friend. The friend is very unspecited to demonstrate him "this ... this ... this ... this way does not have problems." This allowed Wang Outu to feel demise, a programmer stipulated that the steps can't make ordinary mistakes The user is used once, not to let the user walk on the wooden bridge. This is also the lack of business awareness.

Now, come to a small test. If you have two or more symptoms, it is estimated that you need to dig your business awareness.

The lack of business awareness is:

* Take your head and program it, make a decision

* Finding a technical problem, finally discovered that users did not care about this feature * Unprically plenty of testing

* Users stupid, hate the user's complaint after the software is coming, do not like communication with software service personnel

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