To this end, I decided to write a pen. I only did a three-week assistant. I didn't read the customs of the book. Because of the vulgar, so I am eager to do what I need to read a lot of books, such as strategic research is one of them. What is the strategy? Different companies, the answers given by different people may be very different, so strategic research has become a basket that can be contained in. In 2004, ending a short-lived holiday work & one after no hope, I hid in Qingdao's home, enjoying lazy summer afternoon, considering my own problem. At this time, there was no sign, I received a new invitation from a grand basis.
Since the opportunity is particularly inexplicably, even I feel funny. On a day, QQ received a news, the other party said that she is the secretary of Chen Tianqiao, Chen always wants to contact me. My first reaction is: If you are a secretary of Chen Tianqiao, I am a small Bush's bodyguard. However, I was bored at the time, so I went to the impulse of she threw her into the blacklist. Ok, no matter who you are, in this case, there is a bad thing to accompany you, you will not be bad. I would like to know, I am really scared after confirming that this person is not a drama fan.
Liu Shaosha is the secretary of Chen Tianqiao, but also the nearest person from Chen Tianqiao straight from Chen Tianqiao - she is sitting in Chen Tianqiao Office. Due to special positions, basically, she is a gyro around 14 hours a day. I think, standing in the perspective of the ice, I am looking for that one of me is undoubtedly a more interesting difference, at least a bunch of boss to make a bunch of boss to make a fun. So, this very dedicated girl became the first friend I met.
I am recalling now, in the summer of 2004, in fact, I didn't pay special attention to grand move. Of course, as the practitioner in the game industry, everyone is talking about grand, but it is like this. As always, I followed the 4 years of Tencent, and I wrote an article, and criticized the Netease IM business strategy. I went back to the grand account unified strategy to give some insights. Perhaps because these remarks have attracted the attention of grand internal, maybe it is a kind of destiny, in turn, in that summer, Chen Tianqiao needs to find a man who can understand his story, and he happens to discover me.
At that time, standing on my position, probably this idea: grand, need to look up again to reluctantly see the super legendary network enterprise. Chen Tianqiao, a new generation of godfather in the Chinese network industry. Now, he is here - a boy who is not guilty - waving.
If you expected - I didn't want to jump. Jumping into half-air, suddenly discovered, 咦? Chen Tianqiao said that you must first examine me! As a result, it jumped back from the half-air.
The topic is particularly simple. Chen Tianqiao asked me: "You have to analyze me, what do I want to do? If the analysis is right, you will come to do my strategic research assistant."
This is the problem of darkness. This problem even affected my entire grand year - this is what I found later. At that time, I was only ambiguous, the problem of the most difficult answer in the world is to guess a person's inner world.
Grand, Chen Tianqiao. What do he want to do? What is he doing? Interesting question, if it is not involved in personal livelihood, maybe you can make a big discussion on this topic. Unfortunately, I didn't have a romantic idea at the time. So, I started to welcome all the news events that have happened since Baidu, from Actoz to the listing to the acquisition of the winger and Haofang, one to find it, nothing.
In my career of my strategic researcher, I often encounter such paradox: If a person is successful, we will think that every thing he has done is well thought, it is logical; however if you really Logical perspective Inference, these people are often unable to explain. When we ran hard to think about the logic behind many things, it is just that people are only guessing the coins. Of course, Chen Tianqiao is not a person who makes decisions in guessing coins. I think so, Fiscivism is a "logical" strategic plan for Chen Tianqiao: the chess leisure business, the user is large, but the profitability is weak; MMORPG products, the user base is small, but very much money. If you can "open" the user group of these two types of services, use the leisure product to absorb the user resources, then transfer it to a high-winning MMORPG business, which forms a combination of interactive interactive entertainment business assets ... So, I gave the grand painted a pyramid. The bottom is the winger, Haofang, etc. A architecture that looks a perfect entertainment empire.
Later, I felt that it was addicted, and there was an "gluten" in it, which is the unity of payment and account certification, which is commonly known as the pass. Basically, my answer is such a pile of things. Absolutely in line with logic, but there is a voice in the heart to tell me that this is definitely not the answer to Chen Tianqiao.
Fortunately, my answer is not straightforward, but it is not too screaming, so I got the "San" admission ticket. However, it is really going to face Chen Tianqiao, or have experienced some twists and turns. Because I just caught up with the grand promotion of ADR, Chen Lao Da hiped two happy things. My grand trip had to go back and waited until the National Day, I really got the opportunity to meet the first time.
Compared with the previous twists and turns, it is only a form. I wore a dress that day, I also looked at the top 3 of the road of Bibo Road for 15 minutes, and then I saw Liu Shaosha, I have a little promising, and I feel some of them. It's just a smile to me. Then, I walked into the General Office of Nanquan. That is also my short-lived startup.
For the first time, I face Chen Tianqiao. He said: You are very different from the impression of the Internet. I am in my heart: it is different. I have been wearing a stranger in the last year, who makes you Chen Tianqiao? ! So, in the afternoon of the late autumn, I heard his family strategy and felt his special interest in philosophy, and thinking about his high talks behind his high sky. From a certain point of view, this is more like an interview that is prior planning. I asked him the problem, he gave me the reply of the light car. However, there are always some sparks: When I said that the network is easy to become a grand top competitor, he told me: "The enemy who can see it is no longer threatened by the grand composition." In an instant, I felt Chen Tianqiao Domineering, but I can't agree with it, or there should be anything else. That second, I know, sitting opposite, is the most ambitious generation of China IT industry for 20 years; but I can't get it, give such a helper, what is good, or a bad thing?
After a long time, I saw that the first financial development has a program head, Chen Tianqiao's summary of her character: big bet, big loser, win. Later, we agreed that it was the real Chen Tianqiao. As an entrepreneur's Chen Tianqiao, Chen Tianqiao, as a strategic formula, in fact, is far less than Chen Tianqiao, which is a gambler, is full of personality tension, and rays. However, then, we don't know how to look at the gamblers, just like we don't know how to look at the grandmaster. In short, shortly after that, I became a grand member. As a full-time strategic researcher of the General Office, my location is facing Tang Jun's office, with Li Lun is a discipline. So I observed the secretary of Tang Jun at 6 o'clock to get off work at six o'clock every day, shouting: Tang always seeing, Liu Shaisai left the south, and Liu Shaisha rarely "punishment" before the 22nd point, so I am indirect I know that Tang Jun is really not hard to start. Unfortunately, as a strategic research specialist in Chen Tianqiao, my South 4 career is only a short three weeks, and the only research topic during this period is how to do it with Tencent in the IM business. South 4 is a closed small world. As the central organization, although the general office is on, it has lost a lot of opportunities for close-distance observations. Soon, I as a founding member, I joined the newly established user platform center and started the grand year of the true sense.
Written in front: Actually I don't know grand. Yes, relatively over the entire development history, I have experienced, just a small part. I have seen, I heard, and in describing, I can only say it is a time, a small part of a small part of a business history, some are not necessarily a very complete piece. However, this doesn't matter, history will be handed over to historians to deal with it. I have to do it, nothing more than writing something, record it, flows, can be used for those who are interested to trace the years, a little reference, enough. After all, our nation likes to make a story, so the real history is sometimes a luxury. Anyway, people always give themselves, right?
First singing
I am an ambiguity expert. From small to big, I can't make a lot of disaster, but every time I am almost shocking, weeping ghosts - of course, this is just a joke. As a strategic researcher who makes the notice of bad luck, research on potential hazards & judge is one of the work every day, or says that the sentence is ridiculed: singing the opposition is my sacred obligation. In the Junwang Group, because of a "dusk" of the sings of the downtown, Cao Lao, who once patted the table in the board, and made me almost smashed the rice bowl. But later I felt very proud, because the leaders of the world began to seriously think about the channel transformation, although I didn't have much relationship with myself, but I still have a lot of self-contained loyal minister who dare to live in history. - What is that, it is so vulgar.
As a result, in the first month I went to work at No. 690, I'm taking the only king of this castle, I didn't have so many feudal strict punctures, otherwise, as a grand sentence, the grandfather. It is estimated that he has been divided by five horses, and it is not known to hang on the wall. - Of course, this is a joke.
Everything is in the SDS, which is the grand box that is not called. As already known, the earliest idea of Grand Box is starting from the fall of 2004. After the grand listing, the entire company has a prosperous scene, and Chen Tianqiao, holding huge money, began to consider the next development issue. There are two more ways to start from the mobile phone, and the mobile game is developed from the mobile phone. The other will develop a family strategy for a broadband family. In terms of living habits, Chen Tianqiao watching TV is absolutely less than playing mobile phones. However, this time, he shows the biggest interest since this life - and who disagree, who is urgent I don't hesitate to kick out the people who sing, and the iron has advanced the family strategy. Later, many people had such a question: Why did Chen Tianqiao have a unique clock? No one is clear, just like all of the other things. As a generation of China IT industry, Chen Tianqiao is very close to all the magnesium lights, but there is no light to take into progress through his inner world. Similarly, as the biggest legend in the Chinese network, Shanda is a CIA-based enterprise, mysterious and strict, under the fashion shell of the network, with the most traditional management methods, ideas and values.
At the beginning of 2006, there is a reporter to write Chen Tianqiao. I will find me to understand the situation. I just said a few words: First, as an outsider, from the beginning to now, you can see, I have heard, I realized the Chen The bridge, your view of Chen Tianqiao, all is wrong. Second, you can't understand Chen Tianqiao, you will never really understand grand. It is very important to say that I feel that it is a big truth. In the bones, Chen Tianqiao tradition, eager to get the identity and influence of mainstream society. It is conceivable that the area 1.8 inch mobile phone screen will not be able to take this mainstream, Chen Tianqiao's choice for TV will inevitably be inevitable. At that time, all analyzes were considered from a business perspective, so the whole fault.
The words retired. Shortly after the grand basis, the new business center (at the time of SDS) and Yi Guan International jointly made a market survey, for the family entertainment terminal market of Shanghai, Chengdu, made a small survey. This is actually a test water that is about to be launched, and the results of this survey are very interesting.
Most people actually think that this "box" is a simple PC, but it can't replace the PC in the family; for consumers who have no PC in their homes, the box is too PC-based function Design, let this part of the population can't afford any consumption interest. Hey, this is a very serious problem, I think it was. So, as a typical angry you who had no EQ, I wrote a pen, wrote some of my opinions as an email, and group gave everyone to participate in the discussion. The email content is as follows (omitted).
When I issued this email, I know that my comment may cause different opinions, but I didn't expect to give the reaction first, it was the two boss of the company: Chen Tianqiao and Qu yet. When the mail is sent, Chen Tianqiao, Qi Haibin is not in the country, but their emails overcome the time difference, the first time flew into the company's mailbox that I just enabled.
First received mail (email content: omitted).
Seeing this email, it is quite gratified in your heart, I feel that I have just entered the company's head, I have gained the attention of the boss, and I also felt that 总 比 容 容. However, another email fly into the mailbox (email content: omitted), it seems to be so beaten. Needless to say, from Chen Big's email. With the understanding of this boss, he is fired. The boss is boss, and it is always much more conserved than us. Summarize, just a sentence: There is no difference between different opinions, it is not easy to form a unified opinion.
The first reaction to see the email is: I am wrong! So many people in the company, all the golden gold, can get a consistent view, it is not easy! I have just entering the company, I don't know how to publish a pass, I don't know if I have become a laughter of everyone, hey, shameful! I quickly replied to an email, and said to myself, I apologized, I was not mature enough for myself, I ignored my short-sighted, for myself ...
am I wrong? Of course, it is wrong. Chen Tianqiao rushed into a righteous company, he needs to have a team of soldiers who can scholars. He needs everyone to be the only person. He is definitely not called "different opinions". Just as I thought, when I was deeply reviewed for my shallow, an interesting thing appeared.
The sound from the company's different corners will slowly feedback to me, most of them actually agree. My email seems to be a stone, thrown into the serenity water, stir up a burst of ripple, I can't calm for a long time. Just between this water wave rolling, I am surprised to discover these things that I am worried about, and many people know that I don't want to break. We all know that he may step on the edge of the cliff, only one person does not know. But everyone closes, because I don't know how to speak, I may be killed. I suddenly found out that there were so many people who had hit a day in my side.
Perhaps, in the legendary entrepreneurial course, they have become accustomed to obeying the right leader; maybe, in a mechanism full of gray power, they must have some consideration for their own stock options; maybe, too much People, too many things teach them, there is no need to oppose opinions; perhaps ...
Some people are asleep, some people are awake. The people who are asleep are in their own destiny, and those who are awake are desperate. If you have to give a summary of the prosperous people in that time, this is.
What is the result? I was confused, and later I had a real understanding, and then I learned everything that I saw, what I thought, what I thought was silent. Yes, the result is silent, silence is the final result. Martin Nimara said: When the Nazis grasped the Jew, I kept silent because I was not a Jew, when I clicked the Communists, I kept silent because I was not a communist; when Nazi came to the trade union, I maintained the union Silence, because I am not a union member; when Nazis is catching me, there is no one to talk to me.
It doesn't matter, wait until the turn to me, at least, I can also submit a resignation report. After leaving grand, I have thought of many times: If, I have a lot of people who have a matter of worrying with me, I can reluctantly, more for things itself, not the personal interests, try to persuade - - At least some influence is the decision direction of the company on this project, then, today, many things will be different? In the end, I let me know. Although this is very utilitarian, but the fact is: Grand Family Strategy, is a person's adventure, a person's story, a person's career. We only use the scarecrow used to take back. If the family strategy is famous, glory should be attributed to Chen Tianqiao, who should be in the end; if the family strategy is in Shensha, there is a crucifix that was stained to the loser, also Only one person is.
As a result, in such a strange atmosphere, we ushered in a series of major events. Including Soft Silver and Shanda Duzzle, including the box prototype unfortunately burning, once, including the world's rare DVR system, including long-term weird remote control design, finally, we ushered in another Nasda The listed company is related to the global shocked news.
Written behind: Today, I still think that although the opinions are generally correct, my opinion is true, and there is a problem with Chen Tianqiao. Many turning moments, one organization is blindly acquired, and the team without unified advice is difficult to form. However, everything has a degree, and there is a timing problem. Excessively pursue the consistency of the surface, the final result of the result can only be borne by the parties. Also in other places, I have seen the evils brought about by everyone, and in the grand, the wind and waves on the water finally took a loss. Perhaps if Chen Tianqiao at that time can listen to more different opinions, the cost of family strategy will be small - however, that, he is no longer the Chen Tianqiao we know, and these words are no longer It is the grand day I have.
