Steve Ballmer Tsinghua University Speech Record

zhaozj2021-02-08  294

It is advisable to communicate with you here. For me, students are almost the listeners I am most happy to speech. (Applause) Zhang Yaqin introduced my student era, and I was in Harvard with Bill Gates. I can guarantee you, I used to be a student, I have also had hair. (Laugh, applause)

The relationship with Tsinghua University is very important for Microsoft, and Microsoft China Institute has a close relationship with Tsinghua. I have recently accepted the invitation, I was very happy to be very happy for the Tsinghua School of Management. At present, more than 100 graduates of Tsinghua graduates work in the Leidon headquarters near Seattle, I am very honored to have this opportunity to visit Tsinghua.

Microsoft has developed business in China and has eight years. From the perspective of information technology, there have been many incredible changes here, including research, development, and hardware, all of which are delightful. In fact, China is Microsoft's only country in addition to sales, support, development and research institutions. Because in China, there are countless excellent, creative technology geniuses. Some people from other high schools from others, but someone told me that Tsinghua is strong in strong, so it is my pleasure to come here. (applause)

Before I started to enter the topic, I would like to ask you a few questions, just hope to have a probably understanding of my listener. How many people do you want to use Microsoft's Windows products in your daily work? How many people use Linux in work? How many people have been over the Internet within the last 24 hours? (Steve smiled) I found that only Microsoft people raised their hands to answer all the questions. I found that today's speech is different, I will tell me. This is part of the series of lectures, the lecture is about how to become an excellent researcher, and its unique place is that the first lesson of the lecture is the leader of a non-researcher. I have never studied computer science. I believe that after the first speech, this course will return to a rigorous academic atmosphere. But I still want to use this opportunity to tell everyone some meaningful things, an incredible change, we foresee will happen in the network field in the future. This is the main content I wish to talk to everyone today.

Before I started, I would like to organize a knowledge contest for personal computers. The invention of personal computers is approximately 19 to 20 years ago. You probably say that the history of the computer may be longer, but the history of personal computers is about 20 years. Surprisingly, personal computers are always constantly changing and transforming themselves based on new things that have emerged in the market. When a personal computer has just appeared, it is just a tool for writing a program. When people need a personal computer, it is a tool for processing tools, analyzing tools, educational tools, and later become a tool for playing music, viewing video, email, and connecting to the network. Because it is a versatile device, people have different applications, but its definitions and souls have not changed. I mentioned this because it is important to help us understand the future. How will the Internet change to maintain its flexibility? What kind of new technology does it need? Because from the view of information technology, the revolution in the next 20 years will revolutionize "personal computer network countless novel and amazing equipment" this theme. Personal computers are largely driven by a law called "Moore Law". This law is named by the name of Intel's Gordon Moore Moore. Gordon Moore believes that the ability of the processor will double each year and a half. So everyone can think about the direction of this curve after ten years. Through our research, laboratory work and Intel's research, we found that Moore's law did not slow down the speed-Moore's law in the past decade. With Moore's law, we can convert processing power to dazzling radio waves. In the past 20 years, personal computers have become more cheap, fast and excellent. If we still use a 20-year low-speed device, we can't create graphical user interfaces and other amazing things, and personal computers will not be successful today. Today, today, Moore's law will be used to a new direction, which is being used in the field of communication. Why does the Internet do? Why is the bandwidth be expanded to contact people around the world? Because people use the ability of microprocessors to electronic communication field in a new way, we see the cost of use and Unicom in the world. The ability of this processor will be applied to new devices: small handheld devices. Just like the things I have just got in my hand. This thing is powerful than any computer that I have four years ago. I can leave a voice note (say to the machine) "Hello, I am Steve, I am in Tsinghua University, please leave a message to me." I can play the recording, I can put the encyclopedia, my family photo, my The schedule, email is placed inside, even installs the full version of the Internet browser, and the screen size is just enough. This is the miracle of Moore's law. Moore's law gives us a unbelievable opportunity to use the processor's ability to use the processor. We are talking about the next generation of Internet, and we are also talking about the new field of Moore's law. Representatives in situ, a generation of people throughout the world will be the first generation of people. They always think that the Internet is an indispensable part of the work and life during the process of growth. I guess that in this slide, I am what people say "BABY BALLMER". I was born in 1956, and I have a personal computer after I grew up. In my impression, the computer is a long note and hold a card back and forth. Even in my experience, I also saw generations of generations with the development of radio radio and television. My child, they are still small, belonging to the existence of personal computers and the Internet is a generation of people. My four-year-old little son said to me: "Dad, I want to go to www.tolls.com" Well, let's go! "I admit, I still review this website first. I am his" private content consultant ", anyway, maybe not your generation, but my child, may think that the next generation of Internet is reasonable of.

This is very important. We are talking about the next generation of Internet. In fact, users adapt to the way they use, just change the tool itself. When a personal computer is still a small amount of production, the use is single, and only the machine can use the machine, its definition is not expanded. Thousands of intervention using the Internet users have created some conditions for the improvement of technology. What changes will I happen in the next period of time? Most of the seats are technical talents. If this question is made to you, do you think that 10 years later? Is it like this now? Or do you think that the Internet will happen huge changes in the Internet? I guess that most of the people in the seat will answer "different". Yes, this is very helpful. The second question is: What is the difference between 10 years after 10 years? Understand this difference, and put your energy, great creativity, the best idea, help shape the future of the future, this is the opportunity provided by the next generation of the Internet, which is also provided for Microsoft and the world. Opportunity. We think that the change will happen in the next 10 years, I don't know if it will happen within a year, three or five years, but I am sure that it will happen within 10 years. I believe some basic changes will happen. In order to better understand these changes, I reviewed the development of personal computers in the first 10 years. At present, everyone can only access a site at a time, and there is no example in which a collaboration between several websites. If we return to the initial age of your computer, there is no example to tell us how different applications work in the machine. We can only perform a program at a time, and these programs cannot be dialogue. We can only browse the website one by one now. As long as you think, you need to collect information from four different sites, and let them read together; imagine that you can create a website that can communicate with other websites; imagine that you are a user, don't want to remember 20 Different Internet passwords. What happens if the Internet becomes a user's integrated experience? This is what we preprised will happen. Imagine, you have to write an app for flight booking. This is a very good example. You have to design a website, after you have booked a ticket, it can indicate the days you go home on your calendar of your distant parents. For example, you will go back home at 12 noon in September, if your flight delays, can you try to tell your parents, will you go home later? Is there a way to let your parents tell you: "If you are on Sunday, please call me or give me a mobile phone, if on Monday, please come to the office"? Maybe you may say that every website can do this, but the mode integrates these sites does not exist. Therefore, we are vigilanced a standard called XML, as a foundation, to integrate all websites, build a new world.

Let's talk about the second difference we believe. Today's Internet, can be said to be stupid and thin customers talk to the machine and learn the server. Tomorrow's Internet should be the customer's client's server. I like to put the smart client, not a stupid client, because so I can get more profits. What is the current client? They need someone to take care of it, and some people know in time, install the latest software for them - all people know what it is. The key is how to make new interpretations for the definition of the next generation of Internet software. The software will evolve into services, software will self-maintenance, self-update, will become a real-world broadband Internet in the next 10 years, all this is automatic. Today, 99% of the Internet applications are achieved through personal computers. Personal Computers will continue to be a very important device, but 10, your TV will also become a tool to access the Internet, and your mobile phone. I am imagining such a picture: Weekend, I watched the basketball game at home, at the time, there was a wonderful game, and I like O'Neill participated. My block is similar to him. I shouted to the TV: "Bill, are you watching the game?" My TV is equipped with a voice recognition device, the network response: "Bill? Who is it? - Bill Gates!" Network said : "View a list of friends, choose the recipient of him as a short message." Bill Gates ", so Bill heard the sound at home. He allows me to bother him on the weekend. "Bill, do you watch O'Neill's game?" In 10 years, all of this will be implemented on the Internet. One sentence, these are talking about the needs of the new user interface. Today's Internet interface is a browser, and its features are not as rich as other personal computer applications, and there is no natural language interface and speech recognition. This technique will make the user interface more flexible, from the mobile phone to the TV and personal computer. We will have a new user experience, a new user interface. We just put the Skymaster Li Kai, the Chief of the Microsoft Chinese Institute of China, and he actually sets the various elements as the headquarters of the new user experience department. The last point, but it is never the least least important point, we must change the way we have established websites. Establishing a website is really difficult. Let the website attract more visitors more difficult. We need to provide tools, making it easier to create, stripping, and operation of new era websites and applications. Let me give you a few examples. I just talked about travel, now talk about medical health care. I don't know how China's medical system works, but it is very difficult to understand the US medical system. If I live in Seattle, but I am unfortunately in San Francisco, the local medical staff is at all, I can't read my medical record. Maybe you have no such problems in China, but in the United States, it is really a mess. How to solve it? The answer is of course the next generation of the Internet. I have to put my medical profile online and tell the doctor how to enter, view. "But I just broke the legs today, so you can only see the content about my leg, not my heart or my head, just hit the leg today." You keep the privacy for this information. In the new world of the next generation of Internet, this method is used to share a common information under the premise of ensuring appropriate safety.

In this world, I noticed many cases that are changing. If you want to think about the ability of the next generation of the Internet described in the work, it can do more. Now, most people in us still use paper, almost everyone in the stage is holding paper, used to record. We not only need paperless offices, but also paper schools. After 10 years, we are not with such a notebook, but a writing on the hand, with a computer screen, it looks like a normal notebook, connected to the high-speed Internet. You can not only remember notes, but also browse the Internet with the next generation of the tablet PC. The screen is big and clear, who is willing to take the paper everywhere? I am sorry for all paper manufacturers. I am very love to study, but my grandson may think that the screen is a book, because they are reading things from there, from the workplace, the school is there. Today's Internet is one of the methods of understanding consumer feedback. There are approximately 25 million visitors to Microsfot.com websites every day, I can tell you very precisely, what they are watching, what they care about, interested in ordering what products or order. If we arrange this information in an appropriate form, this has formed a huge database to help us better understand consumers. Similar digital feedback loops will continue to be improved. In fact, this problem not only exists in the company, or even exists in colleges. If you really spend energy to collect information needed to study projects, you can search for the Internet. But if you search for all information, information and suggestions for the establishment of a new generation of Internet, you want to find information on the desk of most organizations including Microsoft, is quite troublesome.

Let's take a look at what changes will we happen in our home? Everyone may know some changes will appear on TV, but there are more. We can launch a new technology even this year: You watch TV at home, think thirst, then press the pause button, rest for five minutes, take some cold drink, then come back, then look, and all the programs will leave from you The little start. Why can you do this? It is because your TV is connected to a hard drive. All programs during your leave are stored on the hard drive, and then play back to you. It allows TV to pause for five minutes, let you record and play back. This is just the beginning of our TV experience. We are talking about things that become digital memory, in fact, after 10 years, we can use all daily life video materials in your life through the network, stored in a device that is not more than $ 150. You can store with a format that you can query, you will find a lot of pictures in a lot of life. Your life, love music, and your photos, you can store and reproduce electronic means.

More important aspects is how education changes. Last night, I and Ms. Wei Wei from the Deputy Minister of the Ministry of Education met the dinner. The primary issue we care about is how to improve distance education. How can you let a student living in China, listening to the best lecture in Tsinghua campus, how to get a student who is busy and pulled down the course, continue to get benefits from learning, this still spends a lot s hard work. How can students cooperate with each other? Do you think of 10 years later? All of these slides will be in electronic form, through the General Hall wireless equipment to everyone's writing board, you can sit there, pay attention to the slide, note notes, this is the usual work mode. Everyone collects information, write articles, and jointly conduct academic research with other students, and will fundamentally transform to the way of electronic. Microsoft's software platform developed for this transition is the .NET platform. The .NET platform spans many new devices, has a new user experience, which also has a new programming guidance feature to help you create an XML program that can work together. A new range of services will appear, which can be run on the client or server or run on the Internet. You can store information online and don't have to be on your campus online or on your own laptop, but all over the world. I also want to focus on the problem of the user experience. The first is the importance of (applications) freely across different equipment. There is a concept that we call information assistant, this tool helps you manage a lot of information from the next generation of Internet. How many e-mail do you have to receive each day? I have to receive about 100 seals, and I hope not much. It is very difficult to read the email now, let alone I have to answer the phone and instant messaging. We need such a tool to help us manage notifications and messages, find the information we need. Through magical XML technology, we have this opportunity to redesign the user interface, a interface that can flexibly handle the presentation of information to help users get more information. When you write today's memo using the text processing software, why not allow the interface to have such a function: When it finds that "Tsinghua University" words, you will ask you to see if you want to browse on the website of Tsinghua University? Do you want to read it in Tsinghua? Do you want to see a photo of Tsinghua Student? This is because the interface must be intelligent, not only on the content itself, but also understand the background meaning of the content. This is what we are studying called "Smart Tags" (smart tag) is an integral part of the next generation of Internet experience. Regarding this device, I have already talked about some, and I believe this is a natural evolution trend of the whole industry in the future, and the future industry. If you think this problem from the perspective of technology, the PC is constructed by hardware and programmable interfaces, where stored information, can be scrapped by the application, presented on the user interface. If you think about the next generation of the Internet, it also builds on the platform, including a variety of devices, a series of serves that can run on the network, you can store information with the XML smart format I mentioned. Under the active participation of the interface style wizard, you can combine the required information from multiple websites.

We cannot foresee all the problems that the development of computer science will face, just see a small part. The problem that needs to be solved at the infrastructure level, and there have been similar phenomena in history, but the problem we have to deal with is unprecedented in complexity. Whether to be Microsoft, or for other companies, we must solve future Internet development problems, we must work closely and in-depth cooperation with colleges and universities. At present, we have approximately 6,000 researchers around the world, which is the world's largest computer science laboratory, but we understand that you can only do a small part of research work. We need to establish contact and cooperation with universities from all over the world. We have established research laboratories in China and four colleges and universities including Tsinghua, and support from China 20 colleges and universities. At the same time, our researchers gave students class, just like this series of lectures starting in Tsinghua. We set a scholarship for Chinese students, and receiving Chinese students in Microsoft Internship - about 200 intern in Beijing's institutions. In colleges and universities, Microsoft's employees serve as visiting professors, and Microsoft is located in Beijing's research institutions, and we work side by side. We organized students club in the middle of some universities. We carry out these work in China, which is much more than in the rest of the world. We must do this, because there is a lot of creative work in the future, only a small part will be completed in Microsoft, a lot of colleges and universities to complete, more to be completed. This is why I am so happy, there is a chance to speak here. We have established a research institution in China in 1998. The Microsoft China Institute, which only published more than 150 papers in Beijing, and provided more than 70 research examples. We are funding some basic research projects through the National Natural Science Foundation of China, and we are working hard to study questions about the next-generation Internet: multimedia, user interface, natural language, etc. Some are commonly used worldwide, but there are also some particularly for Chinese languages, and must be completed by our researchers in China. Below, I am planning to ask my colleagues to demonstrate their research results, (applause)

thank you all. I hope that the above demonstrations will make you a general understanding of the research projects that Microsoft Chinese Research Institutes are engaged in. However, there is a study on what the next generation of Internet will bring, and around the world. The real leader of the next generation of the Internet is the seats in the seat. Today's students will become a researcher and engineer to discover the experience of the next generation of Internet. You will change the future of the world, changing business models, government management models, learning, research mode, and other models. You will help promote technologies that we can even imagine today. If I make a proposal for everyone to be a suggestion of an excellent researcher, it is what I think about tomorrow's technology. Being encouraged by things that may appear tomorrow, do something that will be achieved in the future, this is a great thing. Everyone will start from today, maybe you can get a big reality in the next year, after the next year. I told everyone about the insights of the next generation of Internet, but you have to make a decision. Be a researcher, this foresee in your mind, expand it, and then work very very and very hard. We have enough time to make everyone and the Microsoft Chinese Institute. I also hopes to have more to communicate with you, work together. As I just said, in Microsoft Seattle Headquarters, there were more than 100 graduate students who graduated from Tsinghua University. Maybe I shouldn't say this. But if you want to work in Beijing, you can contact the Microsoft Chinese Institute. My email address is steveb@microsoft.com. If you want to get a job in Microsoft Seattle Research Institute, you can contact me. I am looking forward to everyone's letter, even if it is a comment on my speech today or the view of Microsoft is doing. I thank you for your time and patience. Now you are welcome to ask. thank you all.

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