Corporate culture
Vocational Name:
Corporate culture
Career definition:
Corporate culture is a person who engages in corporate value concepts and its transformation work in business management activities.
Engaged in the main work content:
(1) Carry out the cultural construction of operating corporate, that is, the shaping and transformation of the value concept should have in business operations; (2) Carry out management corporate culture, that is, employee in enterprise management activities The shaping and transformation of the value concept should be made; (3) Conduct the cultural construction of institutional corporate, that is, the shaping and transformation of the value concept of employees in the institutional arrangement of the enterprise; (4) Carry out corporate culture The management of construction is the implementation of a series of shaping, concluding, refinement, publicity, cultivation, implementation, improvement, expression, propaganda, cultivation, implementation, improvement, communication, learning and innovation, and innovation. Scientific management.
Occupational Overview: Enterprise Culture is a comprehensive reflection of enterprises in long-term production and operation activities, consciously forming and adhering to employees, is a comprehensive reflection of the national new management concept. It is the soul of modern enterprises, the road to success. It is an intangible asset of the enterprise.
In the early 1980s, corporate culture began to introduce to our country, and he attached great importance to my country's corporate industry and theoretical community. In the region of my country's coastal open urban and industrial comparison, the practice and exploration of corporate culture construction will be started, and the spirit of enterprises with the individuality of the company. After my country's joining the WTO, the new management concept and management practice of corporate culture, increasingly showing her spiritual competitiveness in economic construction and its soul's role, increasingly attaches great importance.
Developed countries represented by the United States, Japan, they can maintain a high-speed economic growth, and take the lead in entering the knowledge economy society, they are highly attached great importance to corporate culture.
Compared with developed countries, my country's corporate cultural construction work is still quite backward, and its own quality of corporate culture practitioners also needs to be improved. As the construction of a full-time corporate culture, corporate culture is a difficult task of new corporate culture that has resolved indigenous corporate culture and reshaping the new corporate culture that adapts to the global economic integration.
Cultural development is the fundamental pathway of enterprise development. As early as 1993, the "Decision of the Central Committee of the Central Committee on Building a Socialist Market Economic System" pointed out: "To strengthen the construction of the staff, create an enterprise team. ... Strengthen corporate culture construction , Cultivate excellent professional ethics, establish a dedicated love factory, obey the letter, and pioneering and innovating. "Celeficially put forward the objective requirements of building a socialist market economic system must strengthen corporate culture; clearly point to strengthen the construction of staff, create entrepreneurs The team is the inevitable link to strengthen the construction of corporate culture.
Chinese modern enterprises represented by Haier, Lenovo, who can start a family, and quickly become an internationally known multinational group company, which enters 500 ranks, and one of its common reasons is that they have learned cultural management experience in developed countries and put innovation. As the core concept of corporate culture, build Haier's "Dedicated News, pursuit of excellence", to create a company spirit of Lenovo "collectivism".
