Amazon's eight outway (Shang) Tian Huining
Alliances from Barnes & Noble online bookstore alliance to the leader of General Electric, Jack Welch, here, have some tricks to help Amazon truly achieve profit. About Amazon's business model, almost no one has objection: this model does not work. Amazon has lost 14 billion in the case of $ 2.8 billion in 2000. In other words, Amazon is losing $ 1 per sale of $ 2. Amazon's plan has always been lucky to earn, grow rapidly, and ultimately achieve profitability with the maximization of sales. However, in today, Amazon, who has been carried out for six years, has announced the growth rate of sales to 30%, and the reduction rate reached 20% compared to the growth rate of 68% last year. At this growth rate, many financial analysts believe that Amazon commitment is almost impossible to achieve profit in the fourth fiscal quarter (the peak of sales per year). In fact, Amazon is best to fulfill the promise, otherwise the current Amazon's $ 10 stock will completely collapse, let Amazon's glory will always become yesterday yellow flowers. Amazon's natural will not discuss how to find out the way for yourself in public. Amazon's spokesman Bill Rili claimed: "We are not talking about possible or impossible things." But in discussion, experts can not be shy when they are concerned. So I have a lot of analysts and consultants from retail, finance, software, market, and other e-commerce fields. Experts believe that the problem is that Amazon's current plan seems to be too trivial. Indeed, Amazon has hundreds of millions of funds. Amazon recently implemented layoffs and closed the distribution center and customer service center. And Amazon is ensuring that the operation cost is achieved to achieve product sales profit. For example, according to Yan, Amazon recently convinced a manufacturer of a folding chair to supply packing products, so Amazon can make full use of their own mail delivery. "Weathered role" is too wonderful! But this is not a large investor is looking for a road to profit. Many analysts believe that if the stock price is again taken again, Amazon needs to take some bigger strategic actions. Of course, no one thinks that Amazon will evaporate. The worst case is nothing more than the value of Amazon, will gradually eroded over time due to the migration of time without reaching the right goal. Internet Strategy Consultation and Author Pitt Kean metaphor for Amazon "Weathered". There is another situation, Amazon's share price will fall to a low point, then a large company, it is very likely that a retail company will acquire Amazon. But now, most of the observers think that Amazon can be relieved in both aspects, and its value will still be great. These two aspects are: 29 million user foundations and Amazon have developed online systems for customers. In fact, most opinions believe that Amazon should streamline their own ambitions and focus on their own specialties - online customer service. So, what kind of choices are Amazon? Let us explore: go out: Crazy Alliance This is a way of strategic investors is seeking. This actually means that Amazon should work more similar to TOYSRUS.COM, namely Amazon, providing front-end online interface, while traditional retailers are responsible for the rear end of the business. Legg Mason's analyst is still considered that Amazon's model will eventually work, he said: "This strategic alliance has many meanings." Amazon has clearly expressed hope to consider more cooperative relations. But Sanford C. Bernstein analysts Fa Landes said that the problem is in the current environment, Amazon will not be like the TOYS 'R' US US US US US US US US US US US US US US US US US US US US US US US US US US US US US US US US US US US US US US US $ On the other hand, the Amazon's alliance will be in the same way to alliance with leading traditional companies, then choose the distribution of goods, and agree to the sale of the goods according to the sales of goods. In this way, Amazon can sell goods online and process user services.
