Business intelligence is, isn't it? (Turn) Author: Wang Zhuo Source: China Business Intelligence Network http://www.chinabi.net
Business intelligence is?
The definition of business intelligence is not much like a cow, it is also a lot. People's understanding of business intelligence is like the understanding of the seven Indian blind people: someone thinks it is a senior management information system (EIS), some people think it is a management information system (MIS), some people think it is a decision support system ( DSS); Some people say it is a database technology. Some people say it is a data warehouse. Some people say it is a data market. Some people say it is a data integration and cleaning tool. Some people say it is inquiry and reporting tools. Some people say it is online analysis. Treatment tool, some people say it is a data mining, some people say it is a statistical analysis; some people treat it as an analytical ERP, someone treat it as an analytical CRM, someone as an analytical SCM, some people treat it as a company Performance management, some people treat it as a balanced scorecard ...
Real business intelligence includes all of the above but more than the above, so we can't justify all the above simply add it to business intelligence. After summing up a large number of business intelligence definitions, the author has such a definition to business intelligence:
"Business intelligence is the use of modern information technology to collect, manage and analyze structured and unstructured business data and information, create and accumulate business knowledge and insights, improve business decision-making levels, take effective business actions to improve various business processes. Improve all aspects of business performance, enhance the intelligence and ability to integrated competitiveness. "
More: http://www.chinabi.net/disparticle.asp? Id = 342
In this article, the understanding of business intelligence has not discussed much technology. The author mainly defines and analyzes the perspective of management.
