"Cola" basic description

zhaozj2021-02-16  54

Cola

Project Basic Description: This game is an simulated business game, it simulates a company, a company that produces carbonated drinks. The company's founder is because of private enterprises. After he learned that a chemical professor broke the Coca-Cola, the company has formed an XX cola company in the form of a chemical professor, and began in the same year. Produce cola. The company first tried to sell in L City, but the performance has been very poor, only for this production. At this time, the chairman of the company hired a high salariler in the XX district as the general manager of the company as the general manager of the company, starting a three-year market expansion plan. Our players are playing this general manager, in the term of office, making the sales volume of company Coke reach XX tons, and makes its products in L city market share is not less than 40%.

Game background:

Game operation method: As a general manager, his main work is to develop the company's recent work plan arrangements, as well as adjustments and coordinate resource allocation between the company's sectors. To this end, the game operator is to control 3 main departments: production department, sales department, public relations planning department

  Production: Main functions are production cola drink   sales department: responsible and customer dealing with customers, and buy it to customers   public relations department: responsible for product foreign publicity

Department Description:   Production Department: General Manager's control of the production department includes: formulating a production plan, restricting the purchase of raw materials, and approves whether to buy new machines and restrict the number of people in the production department.

  formulate production plan: According to the sales situation of the sales department, the production of cola production is formulated, and its production plan cannot exceed the maximum production capacity of the production department.

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  approval whether to buy a new machine: After the production department has substantially exceeds normal production capacity, the production department will report the new machine.

  now: The number of production sectors: Reduce production costs by reducing production workers, and the consequences have increased the labor intensity of work workers, indirectly increase the production cost of invisible.

  sales department: General Manager's control includes: formulating sales plan, product prices, determining discounted different customers, restricting the number of departments, determining the number of stores,

  sales plan: The basic sales task requested by the sales department, floating within 5% of the scope is regarded as normal sales, lower than the sales plan, deemed to sell problems, will affect the morale of the sales department. More than the sales plan, it will promote the morale of the sales department, but the company will be paid to the sales department more bonuses.

  product price: The final user costs when purchasing goods

  customer discount: a general small shop, the purchase price of the supermarket

  sales number: reduce or increase the number of people's people, will affect the number of goods to general small stores

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Public relations plan: General Manager's control of public relations department: formulate promotional plans, control advertising funds, restrictions on the number of people,   promotion plan: Company enters schools, communities, squares, and product promotion.   advertising's launch of advertising: the brand's popularity is the number of people who have been smashed by constant TV advertising: the number of people, affecting the scale and effect of promotion.

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