How does Aillen McLeon create a brilliant Chinese Internet? "
The "Internet Professional Forum" Theme Speech Allen McLe (Alan M Meckler) Chairman, CEO, the CEO, INTERNET.COM Group, is very happy to gather together. In the past year, I have come to Beijing three times. The last time I came to Beijing, I have participated in the "International Internet Business Application Seminar · 2000 Beijing" and made a speech at the opening of the General Assembly. The content of the speech is reported by the reporter friends to "the portal and the brand will be worthless" as the headline news. At that time, the shares of the Ches-Dack stock market were hit hard, and today, the stock fell again, maybe this is a kind of coincidence with my China trip. Public opinion and media always put the stock market's yin sunny as the health index of the Internet industry and the future of the online future. But I think this kind of opinion is undoubtedly a mistake, because today's Internet is healthier than any time, its future is more brilliant than any time. In the past few days, I have gone to Tokyo, Seoul, Hong Kong, inspected Internet.com companies in the local website, and the ear heard of this trip didn't confirm my above view. In addition, Internet.com companies listed on Nasdard is undoubtedly a strong indicator of network health and future prospects. Because it is a family of more than 14 profit companies in more than 400 listed companies in the United States. Although it is also inevitably affected by the main potential of the net stock, as a global website group, our website's traffic, special subscriber number and winning have risen to us, to we fully demonstrate the good development of the Internet in the world. . I am not coming to advocate Internet.com. As a website group, in China, Japan, Germany, the United States is still in any corner of the world, Internet.com is focused on professionals in the Internet. Our monthly 170 million web browsings, all over last year, are produced by these professional colleagues. It not only confirmed us to our Internet professional community needs, but also describe our future development prospects. So what did the storm of the stock market explain? It explained such a basic fact to us, which is the business model recognized by the world for a long time. Whether it is its value or its concept, it is wrong in most ways. The stock market indicates the future, which indicates that most popular business models from 1995 to 2000 are wrong, the best examples are made in Yahoo, CMGI, ICG, VerticalNet, and many other websites. I am not here to interested these companies, but the stock market reflects them to confirm that their business model is problematic. Where is the problem of the problem? Many people think that horizontal, innocent portals have good extensions, which will eventually be profitable; this kind of saying has been popular, but the facts in front make people think that this view is wrong. It goes without saying that if you can't be profitable, even if you have millions of browsing, what is the value? If you can't be profitable, although the content of the webpage is involved in various industries, you will seize the various market categories, what is the meaning of its significance? As early as in April this year, I have predicted that Yahoo's stock will fall by 25%, and the US stock market reflects this, and my correct rate is 70%. I also predicted that it will also decline in the future, because even if it is now high, it is still high. At present, its market value is around $ 30 billion, and the market value of the news group is only about 12 billion US dollars. But in contrast, who is now who is not more willing to own the stock of the news group? This is the result of the self-correction made by the stock market.
I am not here, I am here to explain my personal point of view with a history of a history of history, historians and professionals who have entered the Internet industry since 90. I believe that Yahoo is ultimately an excellent company, and its market value will eventually adjust between 8 billion to $ 15 billion. Even if it is still a top-worthy media company in the world. However, who can think of it, just a few months, its market value has exceeded $ 100 billion. Look at an instance, a few months ago, the market value is still a CMGI of $ 30 billion, and now the market value has fallen to 3 billion. More importantly, its company is combined into five divisions. But in my words, each of its divisions is a profitable black hole: whether as a whole or individual individuals, their profitability is minimal. It will further adjust the organizational structure. In the face of a stock market in a time, it will be difficult to change, some of which will continue to be bankrupt in the next few months. The reason I dare to predict, just because I have a profitable listed company, it has abundant funds, and its business model has experienced wind and rain, whether in the future, it belongs to the best mode worth promoting, no matter China is still the other corner of the world, has vitality. In the future, I have to mention specialization and depth. History of industrialization shows that no matter whether the infrastructure, content, software, airlines or doctors are specialized. For example, an airline is impossible to fly all over the world; a doctor is impossible to all, they can only or a heart expert, or a urinary expert. The Internet is no exception. Whether you want to win today, or will be carefully studied, you must first win in a certain field, and only in one field, the opportunity may come. If the business is extended to each field according to the concept of the horizontal portal, it will be tried to dominate each area, and it will definitely end in failure. Therefore, I have to emphasize the professionalism and depthness, especially in terms of content. My personal career and the main business of Internet.com are closely related. There is an infinite business opportunity in infrastructure and software. Although the software has infinite potential, high risk is also coexisting. In terms of software, searching robots will pick up new business waves. I think that compared with the present, people will apply a computer in the future. In the end, people will install the robot in a personal computer and operate it with sound control. In other words, we will use artificial intelligence to complete a search for the specific information we need. I believe that the wave of the next software development will rise from searching robots and other artificial intelligence, and there are no billionaires will also be born. Another business opportunity is wireless Internet technology. With the widespread use of broadband network technology, traditional users based on PC will develop rapidly, and the potential of wireless Internet technology will also be built. This is why professional and perspective of the internet, which is more important than any other media in history. Because the Internet can be specialized, you can make your own website that you are interested in. Look at the history of the United States, it is not difficult to find this law. When the TV is just invented, there is only some very limited channels; after the brunette television is born, the channel of the professional topic will produce. For example, the United States has a special food network system, there are special historical channels, with a special sports desk ESPN, a special news station CNN. If you ask a normal Americans in 1980, there is a channel 24-hour special to talk about food, they may be a smile. Nowadays, this has already become a successful fact. In the Internet, there are many opportunities to do millions.
If it is just talking about a topic, a website does not have to have an astronomical digital user, but the quality of the user is very important, and the high quality traffic is much more important than the high amount of traffic. Broadband technology is very important. Compared to the United States, broadband technology may be relatively late to achieve in China. But I can very surely say that in 5 to 6 years, broadband technology will be used in China. China's entrepreneurs should think in this regard. Go back and talk about wireless technology. It reminds me of 1991 to 1993 to raise the Internet for the Internet. When I said that the Internet has a larger market than the PC, they have nasal, 27 venture capital rejected me, including today's soft line. At that time, people considered that the Internet was unrealistic. Nowadays, wireless technology has opened up a new field of vision, including software, hardware, entertainment, content, and others, have not been there. why? Because of the most conservative forecast, to 2003, there will be 1.5 billion mobile phones or handheld computers, can be online through IP technology. Just look at Japan's 3G, Dokomo's current operating conditions, it is not difficult to see the future of wireless applications in global development prospects. Another business opportunity for the Internet comes from console technology. Sony and Microsoft have launched a player using this technology. Many people don't realize that this new generation of game consoles can be accessed directly. But they did reveal the networking of another type of networked family through different series of equipment, which opened up new content, users and equipment marketing issues. Internet.com has launched a site consolewire.com for Internet technology about this game console last week. It is currently the first site that launches this topic in the world. This is also an industry advantage in Internet.com, which is more than 1 to 2 years than other peers. I mention this opportunity, in order to recommend it: I can link with this console technology in software, hardware, website development, content production, etc., but not only to attract gamers, but also to attract industry in the industry. They pay attention to this new Internet access. The next thing to talk about is my favorite topic, and it is also the real "killer" in the Internet application. Although it is highly despised, it is the most valuable part of the Internet, which can be applied to various marketing methods of the Internet, and its benefits are not enumerated, it is electronic news email. Whether it is the basic platform technology website, software company, content website, non-profit organization or government departments, electronic news emails are the most convenient and lowest in the online profit. It can be used to classify various topics, and it is easy to achieve the purpose of the sales advertising location, and it is also the best model for "chain marketing". Electronic news emails is undoubtedly more exciting than any other online opportunities. In order to let everyone have a sense of sensibility, you can give an example. At present, Internet.com has 4.1 million newsmail subscribers and 250 newsmails around the world. Some of whom are made by China.Internet.com, which is scheduled to release various technical messages, tutorials, source code downloads, networks. Shareholders, venture capital, professional forum, etc. are closely related to the Internet. More importantly, we have never promoted promotion activities, which are all initiated by subscribers and develop in chain form. For example, you subscribe to these news emails, followed by forwarding to colleagues, colleagues can then add subscriptions, and so on. Our subscribers grow at a speed of 2% per week. In addition, electronic news emails have another special, which is also different from the business philosophy of the horizontal portal website; if the user visits a website, the website will also return to the user in the form of an electronic news email. It is worth paying attention to our monthly views of 170 million, and the monthly browsing of electronic news mail can be as high as 60 million.
