Google Marketing (3) Budget
Google lets you have decided how much money is prepared every day to advertise, once your clicks have more than the budget, your advertisements will not see, until the next day, will appear. In fact, Google is not based on the upper limit of the daily you set, but use this upper limit 30, which is calculated on a month. If you set up no more than two dollars per day, then Google guarantees your month's advertising fees Will not exceed $ 60. But the daily cost can exceed $ify.
How big is the upper limit set? This depends on your ads, if your ads are more than 500 clicks per day, and you can bring good benefits, you may want to set the upper limit, which can be set to 50 - 100, 0.05 / click.
Have a period of time, I have an advertisement on Google, about 400 clicks per day, I set the upper limit of $ 200, $ 0.05 per point. However, only 400 clicks on the day, spending about $ 20, never no day is 200 dollar flowers. So don't worry that your own upper limit is too high, the cost is too high. This is a biggest advantage that you can always guarantee your ad. Because Google calculates whether your budget will exceed it, it will be calculated in the month. Once it thinks that your budget may be exceeded, your advertisement is disappear, although the cost of your day is still Did not reach your upper limit.
Budget Tips:
Setting the budget ten times for your expense. If you are only willing to spend $ 20, you will be $ 20 per day.
