After years of financial difficulties and strategic failures, Borland, which is in the process of recovery, is planning a development tool that is codenamed Galileo, and competes with Microsoft to compete with Microsoft. Galileo will enable programmers to develop applications that can run on Windows and future .NET platforms.
Borland's Policy Director Todd said that the competitors of the Galileo Development Tool Suite are Microsoft's Visual Studio.net, including the new version of Borland's flagship products, DELPHI.
Industry analysts said that as the largest independent software development tool manufacturer, Borland has a good opportunity to establish a stable business through Galileo. Borland's dream is to become a neutral development tool manufacturer, support two major programming modes of Java and .NET. It is a target market that is in the target market, which is both .NET but does not want to use Microsoft development tools. Although only 5% .NET software developers don't want to use Microsoft tools, 5% of 6 million developers is also a very considerable number. Some developers are worried, once they use Microsoft's Visual Studio.net, the future may also use their SQL Server database, Exchange Server, and other software.
Galileo supports Microsoft's .NET Framework and public language runtime. In addition, it also supports several programming languages such as Visual Basic, C #, Java.
Visual Studio.net is the center of Microsoft to transfer to the center of the .NET program on the web. The .NET program includes a new version of Windows operating system and server software, Visual Studio.NET supports more than 20 programming languages such as Visual Basic.Net, Visual C , Visual C #, Visual J #, and enables developers to utilize web service development software.
Although Galileo has a certain impact on Microsoft's development tools, it will help .NET program because it helps .NET's popularity, further adding and understanding .NET programmers. Industry analysts pointed out that Borland will not make a real threat to Microsoft, most .NET developers will also use Microsoft's Visual Studio. Borland will eliminate the worry of developers, that is, they must bundle on Microsoft chariots. Borland's purpose is to support more products.
If history can be used as a reference, Borland's decision to compete with Microsoft directly in development tools may be a fatal mistake. The evaporation of the wealth of Borland in the 80s and 1990s is largely related to its competition with Microsoft, which not only has fallen sharply, but also lost 34 major officials. After recenting nearly 10 years, Borland came to the road of recovery under the leadership of CEO F Ward, and picked up his own old line. Currently, it has become the largest Java development tool manufacturer, and is developing wireless, Linux and Web service development tools.
Todd said that Borland believes that it is capable of competing with Microsoft to compete in the development tool market and can capture a part of Visual Studio.NET users. He said that Galileo is very important, because Borland's goal is to make "non-Soft technology can work well with Microsoft's environment." It has reached an agreement with BEA and IBM to expand its development tools. Tod said that Galileo will provide features that are not available in Visual Studio, so that programmers do not need to write all code yourself.
Obviously, Borland will pocket a software developer and information technology manager who wants to seek Microsoft alternative products. Industry analysts pointed out that this is also a Linux operating system, StarOffice, and other non-Microsoft software are increasingly popular.