On the evening of June 3, Rising suddenly announced that the users and distributors made profits for 22 million, and the single-machine version of the product recommended retail price was 30 yuan, and the retail price was reduced to 138 yuan. On the same night, Jiangmin announced that it will launch a anti-virus software-KV Jiangmin anti-virus king DOS anti-virus partner with a minimum price of 38 yuan. How will it be able to deal with the Ninyama, which has been scheduled to release the drug tyrant V and Net Dart V?
On June 4, Jinshan Software held a press conference in Beijing, Jinshan CEO Lei Jun, Vice President Wang Feng once again appeared in the media
In front of the body, Jinshan drug tyrant V and drug tyrant V and Net Darts V and Jinshan 2003 Information Security Business V Raiders were officially released. At the press conference, Jinshan CEO Lei Jun specifically made the theme speech of "Jinshan's winning way". He not only reviewed the legendary development process of Jinshan drug tyrants, but also emphasized that "technology is the foundation of the business" this Jinshan There is no way to survive and develop. In the case of Rising and Jiangmin suddenly announced the price reduction, Jinshan took high pricing strategy, the drug tyrant V version 99 yuan, the network dart V version 99 yuan, the binding version of the two 189 yuan. How long does this price will be stable? Feng Xin, deputy general manager of Jinshan Toxic Association, very resolute: The drug tyrant Version will not price this year.
The Jinshan Druga V product released is the first anti-virus software new product released by China Information Security Manufacturers in 2003. At the press conference, Wang Feng, vice president of Jinshan Company, said: "Jinshan Drug DA v and Jinshan Net Dart V is two products we plan to release in May, although there is a SARS epidemic interference, to a certain extent The security market is relatively cold in previous years, but this does not affect our fundamental plans and rhythm of new products, Jinshan hopes to re-oscillating with these two new products, and the confidence in the entire market. "
A few days ago, Jinshan Druga won the highest score of 95 points in the test of the Ministry of Public Security, and also reached a primary standard for the highest honor of information on domestic information security products. In the face of reporters, as the technical spokesperson in Jinshan Information Security, Chen Feizhou, deputy general manager of Jinshan Drug Security Division, Director, Technical Director, is full of confidence - "The overall stability of the new product of Jinshan drug tyrants, virus analysis, killing ability Compared with the previous generation of products, there is a change in rebellion. This is mainly because we have enabled a 'blue core' independent engine that has been successful after five years. Jinshan drug tyrant V-Ministry of Public Security has obtained 95 points and one level, especially It is an anti-virus, and two important indicators for detecting viruses are full. 'Blue core' is not good. There is such satisfactory results, for us, it is in an expectation, it is also reasonable. "
According to Chen Fei Zhou, Jinshan Drug DF V inherited and developed the "anti-virus safer and anti-virus" product philosophy proposed by the previous generation of Jinshan Druga 2003, and promoted the new "anti-drug integration, anti-virus intelligence, upgrade localization" Concept. In terms of anti-virus, Jinshan drug tyrant V virus firewall, web firewall, mail firewall, office firewall, download firewall, chat firewall six major anti-virus function is natural, organic constitutes a virus prevention system. Through the centralized management of the security center, Jinshan drug tyrant V can fully intercept web browsing, email, download, chat, local area network, CD, floppy disk, etc. Various viral invasion channels, truly "anti-drug integration".
On the upgrade service, Jinshan record sets 52 servers, almost the sum of the servers owned by various manufacturers in the industry. The 52 servers ensure that Jinshan drug tyrants can provide high-speed upgrade services for users in 18 provinces and cities, and also enable Jinshan toxic to synonymous with quality services in China. It seems that the "upgraded localization" concept is upgraded at any time, I am afraid that only Jinshan has enough bottom gas and strength to interpret. According to Jinshan, the problem of continuing to expand the Jinshan drug tyrant upgrade service network, Jinshan is in deep contact with telecom operators such as Shanghai hotline, Tianfu hotline, and Shenzhen hotline. It is expected that the record of 52 servers will soon be refreshed by Jinshan, and an upgraded service Fantasy "Empire" architecture is clearly visible.
Jinshan drug tyrant V makes people remember the "Blue Core" engine of the big substance, remember the first-class products and 95 points, and the Jinshan Net Dart V released at the same time, the "wireless anti-black" function of the world. The eye of the user. The newly launched Jinshan Net Dart V is not only to strengthen the intelligent anti-black, network status monitoring, IP rules editing, vulnerability scan repair, etc., and introduce the world's first wireless anti-black function that supports Intel Croyn network computing technology. In this released Jinshan Information Security V Raiders, people saw the new blueprints of the Chinese information security market description in Jinshan. Jinshan Information Security V Raiders divide information security business into three parts: traditional retail business, enterprise business and online business, and planning Jinshan will strengthen the leading position in traditional stand-alone business, seek new business in enterprise business and online business. The field establishes the status of the leader, strive to achieve the goal of 150 million leaps in the three major business sectors.
Jinshan believes that the traditional business field mainly based on traditional stand-alone products is changing. Jinshan "Blue Safety Revolution" has increased the original market. At present, the annual sales volume has stabilized between 1.2 billion sides of the annual sales volume. The domestic enterprise market is also rapidly mature, especially the growth of SMEs is extremely rapid, and the size of the entire enterprise market should be around 250 million. At the same time, the increasing popularity of the network has spawned the development of new business and services such as online download and service charges. Accordingly, the current number of netizens in my country has exceeded 50 million, and the number behind the digital is often hidden.
"2003 new business will be very likely to build more than 100 million markets, break through the shackles of piracy, carrying the express train on the service charges, this single machine market will be doubled this year, and the future is not limited. The efforts of traditional business, enterprise-class business and new business areas, Jinshan has confidence in the domestic information security market, 150 million leaps in the annual sales of the annual sales ", and Wang Feng, vice president of Jinshan, said.
"According to our expectations, the annual sales of genuine products in the domestic stand-alone market price is probably between 1.2 million sets. It should be said that the catalysis of the 'Blue Security Revolution', the market size has been expanded. Last year, Jinshan drug tyrants have nearly 700,000 sets, about the half-Wanjiang Mountain of the market, has formed an overwhelming advantage for competitors. This year, we will launch a series of products such as Jinshan Drug Dynasty v, consolidate and continue to expand Jinshan drug tyrants in a stand-alone market. Advantage, fighting for sales between 60 and 800,000 sets, sales reach more than 6 million. Although Jinshan drug tyrants have made full preparation, but if you want to achieve this goal, it is still very difficult, need Pay more efforts ", listening to Wang Peng's new strategy for personal business, it feels that there is no shortage of calm and wise.
Wang Feng said: "The essence of the enterprise market and the stand-alone market, Jinshan will not take the way of working on the single machine market, because simple price methods will only make the manufacturer in the enterprise market." Jinshan said that the current Kingsoft Internet version of Jinshan Drum Terminals currently has begun to sell in the market, more than 350 dealers agency, including the Jinshan drug tyrants, including more than 50 agents. Wang Feng revealed that the market is very good for Jinshan Taxi online version of the product. The monthly sales is already the level of millions of levels. This trend, Jinshan achieves 20 million to 30 million performance this year, rushed into the enterprise market. It is not a fantasy of mirror flowers. In addition, considering the development of Linux technology and the support of our Government's support for Linux technology, Linux platform development Jinshan drug tyrant series will also be launched this year. Of course, the ambition of Double-managed Jinshan will never be lower than the achievements of the stand-alone market. It seems that there is a strong manufacturer of the market that is good at market operations, this year's enterprise market has a good show.
Not only in the enterprise market directors, Jinshan is also a strong hand in the new business market that is widely concerned about the industry. There are signs that the rapid spread of my country's network has made the netization of anti-virus software. Jinshan Information Security V Raiders an important business initiative, which is to join hands to promote online anti-virus business, download charges, service charges and mobile phone SMS business in China. Jinshan has a good foundation for online business. According to statistics, Jinshan drug tyrannies have been around 8.5 million in four years (including genuine users, OEM users, and a large number of non-genuine users), while Jinshan drug tyrants have less than 1 million sales per year. Set, no one-third of the total quantity. This huge user accumulates, today, as long as appropriate guidance measures will have a huge benefit. Jinshan's online business will be more flexible in the form, and the form of payment will be more flexible, and strive to give users a bigger choice room. Jinshan preliminary plan attracts online registration of users 1 million to 1.5 million, and sales have achieved 50 million. If there are 4 million to 5 million users to register as a user of Jinshan online business, it will be hundreds of millions of income. It is not a matter of saying that Wang Feng does not take advantage of the statement that the online business will impact traditional sales. Wang Feng firmly believes that the new anti-virus software sales in the network is indeed the trend, grasping this new trend, will make Jinshan won active in the future competition. But by domestic integral network conditions Limits, online services will still be an important supplement to traditional sales during a period of time.