Google has rarely have its negative evaluation. After the listing, it will be different, and it can feel that the netizens have begun to try to talk about Google's flaws. This kind of discussion is a bit uncomfortable than the previous controversy, but after all, it is not good to block the paper media.
After the Google is listed. This online world is unparalleled, as the public, turned to the stock market. Fortunately, the global shareholders give foot face - Google share price all the way to red - holding the tears of global netizens. And its service has also expanded from the unfaming search to a variety of fields, and Gmail is one fame.
Google Search Results Page Keywords Advertisement is not launched shortly before the listing. Google entered China for a long time and did not put a text advertisement. Google is confused, keyword advertisements are not unknown. In the United States, Google text advertisements are very common.
The United States has high knowledge and transparency, and Americans learn charging through web pages and even understand the demand for news, and practical information is often used. See where, who is discounted, which guy has invented the novel cushion and search for text advertisements directly. Chinese netizens do not have a habit of consumer advertising or business opportunities through keywords. However, several of China's search websites mimic Google did, and they could not say that Google's good mouth is hidden in the boring business model.
You may wish to experiment with the value of keyword advertising. Suppose you want to buy tea sets, I can't remember what tea sets can be referred to, so on Google Enter "Tea Set" search, Google will show you a global tea makeup. Great! One two three sections three tea sets and profiles, you immediately open the link to see the professional website - how can you take the eye to the right, go to the text advertisement about tea? When you find that advertising information, you will be guarded early. Even, you may see a tea advertisement.
Unbelievable is that Google promotes this non-value keyword advertising model, and the individual website is a chain Google AdWords. I am one of the chain users, but later discovered that few users have selected the website search page advertisement, most of the choice is the website advertisement. And even if you are a text-page advertising, Google still does not give up its "targeted" principle. For example, a computer's article is on the side of Google's computer advertisement. Imagine if the article talks about computer industry trends, if it is good enough, readers will then find better another one; if the article is talking about computer quotation, then there are websites, and there are already advertising between the articles in the article! Look at the Google ads who don't want to destroy the reader to read the environment and biased the Google advertising, it can be seen. Only one may be close to 100%, that is, the entire page is turned off immediately.
It can be said that Google Keywords advertisements are infected by the culture of Google Independence (Kingdom). People have surprised today, why didn't Google launched Google Brands? Even if one! Going in reality, Google seems to be extremely reluctant. But the reality is very strange, according to Google's philosophy, do you have to sell wine for participants in a party about the wine wine? Be sure to hang the advertisement on the wall? Maybe it may be more concerned about it.
According to Google's keyword advertising ideas, the football stadium must be the advertisement of sports supplies; Jay Chou's endorsement audio advertisement will be more appropriate - but the singers have also done a lot of food drug advertisements; fans are bored, maybe I will see a few eyefields. Soap advertisement, the insect of the ambiance of the competition may have the impression of a soap advertisement. I am alive, will Google think when it is washing hands? God, modular formatting technology thinking in transforming people thinking, simply being mad.
Google naturally realized the above "tea set" experimental results. Now, when you enter "tea set", you just don't believe your eyes, is this Google search? Congratulations, the tea set you want is already in the headline, you open the link, a quote and payment method for tea set on a unknown page. Originally, you can first understand the history of tea, you are not especially rushing to high consumption, then return to Google, handle it in the web page. Google is really difficult to choose, they experience the heart torture. The Chinese search website has already sold the righteousness (public recognition) advertiser gains profits, Google is very painful, can only fight the ball. The sort of one or two three is determined by the quality of the website. This is the magic weapon of Google Win the word of mouth. It is also an objective technical rule. It is the consciousness of "do not do evil", and may even need to be its ancestral training. . But some entry and "tea set" began to change fate, this change is still too early. Different United States in China, people online is still in the digestive information phase rather than use the information phase.
China also has several text advertising websites (anyone who is not named, so as not to be soft advertising), they eliminate this "key". Then the true key is how high is the credibility of the advertisement? This problem Google also has not judged through search technology.
Stand up or Google Culture is not deep. The understanding of Google is: Google has no formal corporate culture so that innovation is more sustainable. However, this innovation wants to be technological innovation, not commercial innovation.
Google is not energetic to focus on business and management, and do not operate in technology rather than other frictions. Technical ideas even make up for commercial defects, that is, keyword advertisements give advertisers a comfort: Click on the readers of text advertising more tend to potential consumer roles. This hypothesis According to Weble, Microsoft is also trying to display the MSN user information for the advertiser when advertisements are taken, so that the advertiser is confident. That may wish, the advertiser is communicating with the user, what is the situation? Striped dog blood nozzle? Probably this. The fact is that the consumption of increasing consumers is the result of long-term observation and comprehensive analysis, not an advertising can tempting. This will prompt Google to pay attention to business law, to instill the global website to influence the advertiser: advertising is a long-term comprehensive engineering, and it is not possible to in place, which is indispensable.
