Excellent CFO can take more responsibility in the enterprise.
"I think the information system should provide strong support to finance, although some multinational companies' IT and financial systems are separated, but in our shell, CIO is reported to CFO." HEAD OF Controllers and Accounting Ms. Morton said.
Shell has 119,000 employees in 145 countries, while Murdon Leadership's financial team is only 300, because basic financial dealing functions have been outsourced. Now, the Shell has an outsourcing accounting center in India, Malaysia, and Scotland. It is responsible for handling the daily accounting business in the region, and the accounting center of Manila, Philippines is responsible for handling the US accounting business. Every day, they will observe the interest rates around the world to determine whether a region's surplus funds are transferred to other regions, thereby reducing the overall financial cost of the company. If there is no strong support for IT systems, it is impossible to implement these functions.
Murdon's truth is recognized by domestic colleagues. China Resources Group CFO Jiang Wei brings a change in information technology to financial models. "It is IT, IT will never change our finance." Due to advanced IT systems and implementation Sharing services, the total number of finance staff of the Divided China Resources Group's headquarters.
Perhaps it is a high-efficiency information system to liberate corporate finance staff, which will free them from trivial and complicated daily affairs. Some excellent CFOs are also more increasingly "unusual", they began to bear many functions in the traditional financial sense.
Information Director
Unlike the case of Shell, many domestic companies often set CIO and CFO's functions. In the "2004 China Excellent CIO Selection" event hosted by the IT Manager World, there are several special CIOs. They are the more special CIOs. They are the Chinese CFO Zhang Wei, Wang Wenjin, Wanke Financial Director, Shenzhen Wang Lishan, director of the Finance Center of Genhun Electronics Co., Ltd. Unlike other CIOs, the title indicated on their business card is "CFO" or "Financial Officer".
When considering the company's risks, Zhang Wei has put the IT risk in front of financial risks. "The risk management of IT is actually the lifeblood of the entire enterprise. Now the finance is marginalized. It is the leader. If the company's SAP system is down, the entire company will not work, including Financial System."
Zhang Wei's words are also truth from facts. In multinational companies with a large number of IT systems, if there is no IT system assistance, financial management is really inch. In Philips China, CFO Liang Yining has been responsible for a project in the past few years, is integrated with the information system of Philips wholly proprietorship and the joint venture, because only in a shared information technology platform, the company's operation management Can be more efficient.
As early as the 1960s, the US Accounting Society identified "accounting is an information system". In recent years, with the wide application of information technology in the enterprise, especially the popularity of ERP management software, the company's financial system has been completely associated with sales, procurement, logistics, etc., and has even formed interdependence, this is actually For the majority of finance staff is a big threat. Professor Tsinghua University Economic Management Institute believes that after combination with IT, the operation of the accounting system is simplified to become a "fool camera", which makes the trend of the general meeting (the non-accounting personnel are doing the work of the past accounting personnel) Accounting trends (unworthy of accountants are not as accountation); At the same time, accounting talents will also have two polarificiation, and the operational work may be competent, while high-level financial management personnel such as CFO need at the same time IT and financial system extensive experience.
Moreover, CFO with IT management skills is often capable of more layers. Wang Hao, former Shuchi Financial Director, has experienced such a rising curve. When Wang Hao as a financial officer, the whole company's management is still quite extensive, and the business of Shunchi is still limited to Tianjin a city, and the problem is not particularly obvious. When Shuichi is in the country in 2003, the management of cash flow has become a big problem. By adopting IT technology, Wang Hao will shorten the company's cash flow from January to one day, through the residual defective agents between the branches, Shuchi has passed the most difficult period, and realized the layout of the country. Wang Hao also step by step, from the financial officer, executive president to the president, now 34 years old, he has become the chairman of the board of directors. For some domestic companies, CFO has also had special reasons for CIOs. Although many domestic companies have recognized the importance of IT systems, because the original foundation is too weak, it is often necessary to re-establish a system, which will affect the location of many people, inevitably encounter very great resistance. At this time, you need to find a level of high enough to be high enough to IT. Since financial computationalization is often an IT system that these companies have popularized, CFO tends to become a CIO's no two selection.
Performance supervisor
Most of the domestic companies generally regard performance management as a human resources department. In this regard, Hyperion CFO David Odell has its own different opinions: "Performance assessment is to link with the overall strategic objectives of the company, this requires CFO to bear great responsibility. Therefore, performance assessment is general It should be completed by the human resource department and the finance department. Of course, in our company, CFO is dominated. "
Zheng Chuanzhou, deputy director of the CFO Research Center of Shanghai National Accounting, said, "Say, value management is CFO's core functions. Domestic traditionally placed performance management in human resources, but actually the CFO is dominant."
Wang Li, vice president and CFO, Vice President and CFO of Dongsoft Group. In 1996, there were only 200 people in Dongping, and now there is more than 6,200 people. Even when the software industry is not too popular in the first few years, Dongping also recruited more than 2,000 people. Easoft is engaged in software services, this industry is intensive, and the knowledge level is higher, more difficult than manufacturing enterprises.
Wang Li's way is to effectively combine performance appraisal and budget management. Dongping's performance appraisal is first started from the contractual assessment, then goes to the return, payment profits, controllable profits, and finally transitions to KPI and Balanced Scorecards. Wang Li established a "virtual report" based on the management accounting system for more than 40 branches and more than 50 second-level companies, and established an assessment system. She subdivided each company according to the business sector, determines the coefficients of the business sector, and then determine the development status and coefficient of each company in each business sector, and develops the expected prize of various business sections according to the annual budget, and finally summarizes the companies All the factors of all business sections, the total bonus volume of each company is obtained, and the financial department is controlled. This set of business-centered performance appraisal systems has received a good effect, and Dongwei's loss rate is in a lower level in the software industry. "Everyone is managing each person as a resource, we always say that digital, what is the one who knows, and then constantly improves." Wang Li said.
Of course, when Wang Li has encountered a lot of difficulties when promoting this set of value management systems - the salesperson believes that finance is the accounting of management, how can it take to their bonus head. To this end, Wang Li did not raise her value management theory in the company. When I did a group 2005 strategic work report, she gave everyone a picture to make the company as a orchard. The manager is a farmer, the funds and resources are fertilizers. The employee is tree, and the purpose of the tree is to result. . The tree is like a market share, but flowering is not necessarily the result, it is possible to blow this fruit because the outside of the storm is blown off. Therefore, the company's management must be carried out around the fruit (result). Wang Li's simple description has left a deep impression on everyone. Chief focus official
The purpose of the establishment of the Beijing National Accounting Institute established in the 1990s is to become the Training Center of the "Certified Public Accountant". After 2000, the training work gradually changed to CFO. At present, 40% of training projects are related to CFO. This explains to some extent, the function of financial personnel is changing. As a company's CFO, it is one of the most important and most valuable top management positions in modern companies. It is a pivoting role in the financial market operation and the company's internal financial management, there is no doubt that they must have more Aspects of management capabilities.
ASUS CFO Li Zuyu has had a legendary experience. A few years ago, he went from Taiwan to the mainland. He was catching up with the supervisor of the ASUS Suzhou factory. He went to the headquarters who did not come out for a while. Who knows that Li Zuyu took out the fare of the finance, although she started to make a lot of money to the factory, they must knew, a little bit. He quickly found the biggest cost of the factory in the factory, so asked to concentrate on the following, while we have to pay more than three. Once, he noticed that the price of the clip used to connect the connector was doubled than other suppliers, asked the buyer what was going on, the buyer replied that the spring iron of the clip he bought The film is specially processed, twice as long than the cheap service life. Li Zuyu questioned: "Who is using Ferrali?" So immediately replaced with a cheap clip.
It's so "" for half a year, not only the cost is falling, but the factory is also a well, so, "turn it", the factory manager. The CFO on the side of Taiwan is also in the same way, just go back to the report every month. Under Lee Zuyu, Suzhou factory has developed from thousands of people to more than 30,000 people and occupies 2/3 of the entire ASUS production.
Du Shengli, deputy director of the Accounting Institute of Tsinghua University School of Management, has also been used in large-scale state-owned enterprises, and he deeply feels that financial management in domestic enterprises is too non-financial knowledge. Du Shengli is also based in the National Accounting Institute. When he designs courses for the China National Petroleum CPD, he and colleagues deliberately increased non-financial courses such as management economics, organize behavior, "this for future management work The CFOs are very important. Are you playing the landlord, or a capitalist? If you just want to be the landlord, there is no need to learn these courses. "
Of course, to be a good CFO, there is a skill is indispensable, that is, communication skills. Former Xi'an Yangson China CFO Zhou Qiping is a very active person, when Xi'an Yangson works, every weekend, he will ask his customer dealers to eat and further contact your feelings. In those years, Xi'an Yangson rapidly rising in many pharmaceutical companies in China, and became the first brand in foreign capital. "I often think, why do the company spend so much money to raise my wine bag?" Zhou Qiping smiled, "CFO also has a person, I want to have someone above, there is someone below, there is someone on the left, there is someone on the right, things are also good. "
