Talking about the page Optimization This problem has no concept, there are many industry insiders who don't know anything about web page optimization. Speaking of the understanding of web page optimization, I have went to the topic of "web optimization" on major search engines, and the results are how to optimize the search engine ranking, in fact, this is only an integral part of the optimization concept, and The optimization of the web page is made up of many optimizations. As an excellent web optimization staff must have multi-faceted knowledge, not only to master the website design production technology (including website architecture design, web design, and production page write code) Wait); you must also master the knowledge of many computers (including e-commerce, human-computer interaction, ease of use, and some relevant software knowledge, etc.); even need to master psychology, business operations and other related knowledge. I think the optimization of the web page should be composed of two aspects: 1. Technology optimization, 2. Humanities optimization (this classification is just that I summarized, no one gives specific definitions). Technical optimization refers to the optimization of code, the optimization of catalog structure, and the optimization of search engines, etc., generally can't see it, but will bring a lot of convenience to users. To make greater benefits, technology optimization has a certain mode and requires optimized things. It is also relatively simple and simple. It is only the time problem; humanistic optimization refers to the optimization of interactive optimization, ease of use, and other optimizations for users. This part is something that the website users can see, human optimization is the most difficult thing to experience because we have to guess the user's psychology. I will explain the two aspects, respectively. 1. Technical Optimization: Technical Optimization is mainly divided into code optimization, directory structure optimization, and three parts of the search engine. The optimization of this part is mainly completed by the website developer test, and there is a certain rule, so it is relatively simple to just time problems. (1) Code Optimization: The problem with the main solution of code optimization is the problem of page browsing speed and adaptability. Text and pictures are two main factors that make up the page, so our optimization will start from text and pictures. Text We basically use the Song and 12px when making the page, and the designation of the code size of the code should be done using the CSS style sheet, and now is now widely used

, , etc. Tags are not standard, and will be slowly replaced by CSS, and now many large websites include all portals like this. The standard problem is still existing almost every page, so the CSS style sheet is the issue we pay attention to check in the optimization process (in fact, this problem should be solved when the page is made). The picture problem mainly extensive problem, here we introduce the optimization of the picture to the code to optimize a part, because the picture optimization is the same as the purpose of the code content optimization. Picture of two formats in web pages JPEG and GIF, the application of these two images is not very good, JPEG is suitable for more colors, complicated pictures (such as photos, gradient colors, etc.) GIF is suitable for a relatively simple color, a relatively simple picture (such as a picture of the LOGO, a large color block, etc.). GIF pictures should especially pay attention to the export, select the number of colors, which will also achieve a good reduction in size. For some larger pictures, we can also cut it into a relatively small picture to splicing this can also improve the download speed of the web page. Reduce the page size to improve web download speed and a simple method is to use some web slimming gadgets, we can download some tools to make your webpage reduced 20% to 50% to achieve a half-time effect.

The table is the most important typesetting mode of the page. When the browser reads the web code, you must read a complete table will be displayed. If a big table contains a lot of small Table, the browser will read the whole big The Table is displayed in the entire content. We often appear for half a day when you browse some pages, finally wait until the "Stop" button is pressed, the page shows it, this is the outside of some small tables. Table, and little table has been read, it is not to read the full Table browser will not display, which will greatly slow down the page browsing speed. So we should try to minimize the table level, try to avoid nesting some small forms in the middle of the big table. It should also be noted that many spam frequently occur when using Dreamweaver to make a web page, pay attention to check some code that is not used. The adaptability of the web page is the ability to adapt in different systems, different browsers and different resolutions. It should be noted that the resolution is to take care of the 800 × 600 user (resolution 800 × 600 display size 780 × 428, the resolution is 1024 × 768 display size 1007 × 600), so the page is not more than 780, Don't let the user be transverse to the page. (2) Directory Structure Optimization: Many websites are now put down on all pages in the same folder without categorize, although it can be brought about by future maintenance. I suggest to create a large folder, including the folder of each channel, web page image folder, web content image folder, etc., make it easy to find every one in maintenance. The specific location of the page. (3) For the optimization of search engines: SEO is an optimized project that many people know, and it is also an essential step of complete optimization. "Keyword" is a core word in this topic of the search engine, almost all of the search engine optimization issues are expanded around the "keyword". There are many people who blindly pursue the keywords everywhere in the web page. I feel that this will be easier to search for the search engine, in fact, do not necessarily. For example, the "Ghost Secret" that is popular in the previous period is to use the same color as the web background to hide a lot of keywords in the page. Many people are still using this method, but with the search engine function is getting stronger. This method is not so easy to use, and it will even play a reaction. (This method of making the law will be punished by the search engine, there is a special report system) "Keyword" reflects reasonable, such as we can make a "website navigation" page, the website navigation page will be full of various keywords, this page It is not only convenient for users to use the search engine to find a role in the search engine. As the search engine has pictures search function, the picture inside the web is also a good place to reflect the keyword. If you join the picture, don't forget to give the picture a "name" (such as: ) We give the image name to be keywords. It is also important to contain keywords in the domain name, but it is not too much. Generally, one or two of the most important things can be, if too much will affect the website in search engines and is not convenient for users. The name of the sub-page is also the same. Now the subpage name of many websites is the stack of keywords. In fact, this will reduce the emergence of each keyword, and the result is that each keyword is placed and even ignored.