In website promotion methods, search engine promotion is one of the most important methods, and Google is currently the world's most NB search engine, accounting for 56% of the world's search engine market, so the promotion of the website in Google cannot be ignored. However, the promotion of most websites in Google is to google money, do advertisements on the right side of Google. Google's right advertisement although the effect is still mixed, the price is too high (a click, $ 0.05), not our usual network of people can bear. How do you not give Google a better promotion of your website in Google? Here I teach you a set of secrets ---- Google Rankings.
The left side of Google is mainly through technical means to improve the comprehensive score of the website in Google. Here us take the left side of the Google:
Step 1: Google Rank first step To understand the factor of Google rank: Google rankings are said to more than 300, this data is a foreign SEO (search engine optimization study) researcher, but we must study So Deep, because our ancestors have very reasonable words: Wan change does not leave the Zong!
Google ranking factors have the following:
A: Website Structure: Reasonable Website Structure allows Google to easily search for most of your website, including your large number of pages, more attention to your website. It is a very important factor.
B: Label Design: Search engine likes to know the webpage through some tags, judge the web page, Google is not seen. This factor is also very important.
C: PageRANK: That is, the PR value is often said. Google rating the web page. It is the heavy middle of the rankings, and below will talk about it in detail.
D: Website traffic: The bigger website traffic, the more attention to Google, and not only the update to your website is very fast, and the benefits of the ranking are also very large.
E: There are still many other factors, and it is not listed here. As long as the four items we want to do well OK.
If you really have time to be interested in understanding, you can go to search engine rankings research center to find relevant information and everyone exchange: http://www.seo.org.cn
Step 2: Optimize the website: Optimization website mainly includes: website structure optimization, website label optimization, website page Optimization, is to make Google more easily search for your website and pay attention to your keywords. Here is an actual example to talk to everyone:
A: Structure Optimization: Let Google to include more web pages on your website, the key is to make each page have a connection between each page. In addition, it is best to make a detailed website map page. E.g:
Connection structure between each page: http://www.chinapaintingvillage.com/
Site Map: http://www.chinapaintingvillage.com/painting/
B: Label Design: The web tag is mainly two labels, one is a web title, one is a profile label, one is a keyword label. Highlight keywords in the label. For example, in Google Enter "E-Commerce" once ranked first website home label is designed:
These three-segment label should be placed between
and head>Note: The title tag length cannot exceed 40 characters (20 Chinese characters) is good.
Note: Introduction The label is clearly clear and clearly written, and it has highlighted keywords. Don't be too long and write content with web content
Note: Keyword label write too much easily is considered cheating, honest writing OK, don't write words that are not related to your web page.
C: Web Page Optimization:
Home: Many homepages are pure Flash or a picture, so the structure of the website is unreasonable, the homepage is the entrance of a website, and the main thing is the navigation role. The home page is best a clear and clear page.
In addition, the web text content is highlighted in keywords, and the keywords encountered inside can be used . In addition, there are other pages of keywords in the text, you can add this keyword to the hyperlink, orientate the relevant page.
Note: The less keywords that have highlighted each page, the better, preferably more than 3. In addition, the density of the keywords in the web page must have a good degree, don't be too low, not too high. Generally, 3% is relatively appropriate.
Step 3: Improve the PR value of the website. The PR value is Google's score for the web page, which is mainly based on the connection between the web page: For example, the A station has a connection connection, a user from the A station Click B Station in a station The connection enters the B station, which means that A is standing B station, will be recorded by Google. The more external connections of a web page, the higher it.
Improve the page PR value mainly includes the following methods:
A: The website with a high PR value is a friendly connection.
B: Log in to many web directories such as Yahoo, DMOZ.
C: Go to some self-service connection sites to log in to our website.
D: Optimize the website structure and let the website own page have a good connection.
Step 4: Improve Website Traffic: Want to make your website itself, the better, first of all, you should do your website itself, stick to your website, let them go to your website for the first time Remember your website and you will come to your website next time. In addition, cooperating with other promotions.
Google's left side does not give Google a penny, and if the left ranking is reached, the effect is more than 30 times the right advertisement effect on Google. Still hesitating, hurry!
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