The search engine uses the correlation degree of keywords to determine the order of the web page. For example, if someone searches "ButterBeans", then a title title "The Butterbean Bazaar", there are more than ten words "ButterBeans", which may be ranked at the top of the search results; and that only one or two times " The website of ButterBeans is arranged later; there is a "beans" word on the website, it is ranked later; only the word "beanless", does not appear in the search results. Each search engine has its own formulas of its own search results, and they are saved as confidential. However, the basic rule is that the more the number of keywords appears, then the level of the page is high, the closer of the keyword is high, the more the position in the search results. In addition, the keywords in the web page, the keywords in the chapter title are higher.
I know this rule, and many "smart people" are arranged on their pages, laying a lot of "MP3", "free", such as "FREE". Some articles have more introduced the cheating techniques such as "invisible text", "hidden keyword", etc., these tricks are used in large numbers and even crazy, so that the search engine's review effect is greatly reduced. Obviously, if everyone does this, then the search engine will become unused sooner or later. When I arrived in a day, I couldn't help you search, and I got the pornographic website. Therefore, the search engine launches a struggle against anti-chest. As long as they doubt, you may cancel your registration in your intentional "manufacture" keyword. For example, now, many search engines do not accept registration using the "invisible text" website.
In fact, the use of "keywords" is like a "double-edged sword". On the one hand, in order to make the website in front of the search engine, your web page should contain as much keyword, but on the other hand, once You may face the risk of canceling registration. So, before we said that registration to search engines is not the primary task. Really critical, in addition to the website itself has good content, product or service and design effect, it is to make your web page and search engine friendly, let's talk, one should use keywords, second to avoid "offending" search engine Do not use those design technologies that are easy to make it "misunderstanding", for example, frameworks and some dynamic webpage registrations.
So how do I use the keyword?
Find out all the vocabulary (keywords) that people can use, and string them as much as possible, write a short description of your website. For example, if you want to sell ButterBeans (Cotton Beans), and you have listed the following keywords: Butterbeans Beans Lima Beans Biscuits Southern Cooking
You can write this way:
"WE Sell Butterbeans and Lima Beans, Which Taste Great With Biscuits and Other Southern Cooking. Free Butterbean Recipes and A Butterbean Discussion Forum."
Note that how to combine important keywords (in fact, your keyword list may be longer, you can get important strings), how to use the most important thing (such as ButterBeans). However, this description reads like a normal sentence, don't just just a list of keywords. This website describes several places, so more energy is written, it is worth it. When you register to the search engine, you need to fill the website description. When people search your website, this description will also appear, so try to take advantage of it, attract people to browse your website, but don't use exaggeration The word sentence. In addition, the website describes (or modified it) should also be placed in the Title tag.
Title marks the Head part of the HTML page. When the surfers browse a web page, its content will appear on the topmost of the browser. If someone saves your website to "Netscape" or Favorites (IE), Title will be named "Bookmark" name or "Favorites" name. The Title tag should begin with the official name of your website and include a brief description of the website. E.g:
The Butterbean Bazaar - We Sell ButterBeans and Lima Beans, And Offer Free Butterbean Recipes and A Butterbean Discussion Forum. </ Title></p>
<p>Do not put the keyword list in Title, which is more harmful. Don't place lengthy content there, such as "Welcome to the Web Site", which is purely wasting network resources.</p>
<p>There are still two of the Head section of the website: Meta Description and Meta Keywords tags. Some (but not all) search engines, using these tags to determine the arrangement of your website. Rules for Meta Description tags are basically the same as Title. Meta Keywords tag is a list of keywords. Note that there are too many words here, because most experts believe that search engines are only a limited number of searches. Therefore, it is valuable to pick the keywords that people really use. Most people think that these keywords should be lowercase and separate them with commas or spaces.</p>
<p>The keywords on the web page are most important. But don't happiness - must be ordinary, readable text, the practice of putting a lot of keywords on the web page, belonging to cheating, will not be registered. You can let the most important keywords up to two in the web, of course, can also put them on the web title, the article title.</p>
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