Source: e800.com.cn
With the "eyeball economy" swept the Internet, thousands of funds quickly flow to the most scented search engine market that can attract eyeballs. A large number of surveys show that the search engine market is in the high-speed development period and has become one of the most developed industries in the next few years. With Google, Baidu, China Search and other distinctive search engines gradually become the most common network tools, companies' attention from "observation" to "move". With the continuous surge of market capacity and users, how to improve search functions make it more fair, open, standard and humanized, and then become a topic. But there is a contradiction in this constant display: the charge can bring profits to the search engine company, but will reduce the experience satisfaction of visitors. How to weigh balance between money and user needs? The secret of Google's success is 2004, Google (http://www.google.com/) has been rated as the world's first brand for two consecutive years, Google was established for only five years, the initial only study of two Stanford University students project. This can't be said to be a miracle, just like Bill Gates created a miracle. Bill Gats can create a miracle because he regards the trend of the personal computer software market, so the company called Microsoft: Micro (small) Soft (software). So what about Google? There are some very achieved search engine companies before Google, and it is also very powerful. It seems that Google will see the trend of search. Where is Google's secret secret? There are many factors in Google's success. The most important thing is that Google's sorting of search results is better than other search engines. Google guarantees most people with searching, find the results he wants in the first page of the search results. The customer has been satisfied, the next time, and will introduce others, this is more, and the people used will be more. So Google has made yourself a world's largest brand without any advertisement. Which sorting technology does Google use? PageRank, ie the web level. Google has a founder called Larry Page. It is said that PageRank's patents are his application, so it has a Page Rank according to his name. There is also a successful search engine company, called Baidu (http://www.baidu.com/). Baidu's founder Li Yanhong said that in 1996 he applied for a patent named hyperlink analysis, the principle of PageRank and the principles of hyperlink analysis were the same, and PageRank is still in Paten-Pending. The speech is the meaning of this patent ownership. It does not discuss the patent ownership here, but it can be seen that the sorting technology of successful search engines is similar to the principle, that is, link analysis. Chain analysis and PageRank are linked analysis. What is the link to the bottom? Since Li Yanhong's super chain analysis has no specific introduction, the author's only thing to read is the patent introduction of Li Yanhong on the US Patent Office. PageRank's introduction is a lot, and the current Google is the world's largest search engine. Here is represented by PageRank, in detail the principle of link analysis.