Wang Yue recently promoted the RSS is not small. As an IT reporter, grasp the new trend of Internet applications, and strive to be a new technique, it is very difficult. Especially in the domestic environment, most of the IT reporters are not very concerned about technology, most technical reports, but only care about the technical surface. So I think Wang Ying is also worthwhile to be a gunman because of promoting RSS. Do a new technology gunner, what is bad? Let everyone know more about something, what is bad? Such a gunman is not like it because it doesn't bring direct interests to yourself, so Wang Yu, you have to let go.
Recently, several people talked to me what I did to do the RSS reader, which made me feel a bit awkward. There are many RSS readers on the market, not to develop new, but if you don't have better ideas, what replaces the existing RSS readers? FeedDemon should be a leader in this regard, Nick Bradbury has spent a lot of thought on this product, has not stopped adding new features to it, including support for Flickr and del.icio.us, support Bloglines, and Support for the latest Podcasting, etc.. Simply do a FEEDDEMON's alternative product, it is nothing to do, and the only way to exceed FeedDemon is to change the idea, walk with different roads with feeddemon.
The RSS reader is an important tool for aggregating RSS, which is naturally non-simple. RSS's application is very large, and many users have a lot, it is impossible to have a product to cover all users' needs. So the first step in doing the RSS reader, not to do it with feeddemon, but from understanding and studying user needs, a single way, be a different product with FEEDDEMON.
I personally optimistic about online RSS readers, like bloglines. The advantage of online is that more applications can be developed based on RSS, such as RSS search, social network function, and more. In this regard, Bloglines already occupied a good location, got the largest market share (about 1/3 or so), but it did not exhaust all user needs.
Demand is available, the application has, and the market opportunity will come out. Wang Yu said that he felt that he was very helpless. In fact, Wang Ying is not necessarily helpless, waiting for them to see business opportunities, they will be anxious, why have you worked urgently.
Branded RSS AGGREGATOR Strategies and New Customizable RSS AGGREGATOR
Posted by Rok Hrastnik in rss developments
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Are We firmly Reaching the Tipping Point?
And then just today I received a call from the people at CustomReader, who have developed and launched what seems to be an RSS aggregator, which companies can customize for their brand and then share with their visitors. "Custom Reader is your very own personalized tool that you can offer your subscribers to create user loyalty and is useful to your readers as they can stay up to date with any type of information on the Web; news, blogs, weather, search results, sports results, auctions and more.
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You're in Charge, Decide Which Information You Want to Deliver to the Reader.
Change The Appearence of The Reader, Add Your OWN LOGO, ICONS SKINS AND MUCH MORE.
I'm STILL Searching for Instructions On How To Customize My OWN VERSION, But this Does Look Promising.
Benefiting from your OWN BRANDED AGGREGATOR
To help you see how you can benefit from your own branded aggregator and give you some ideas on how far you can actually take your own aggregator, here's a short excerpt from "Unleash the Marketing & Publishing Power of RSS":
A Branded RSS AGGREGATOR SHOULD Go Further Than A "Lean & Standard" aggregator and
Integrate The FunctionAgities Needed for the Company To Better Promote Its Brand, ITS Products, ITS RSS Feeds And Also Keep A
MUTUALLY Profitable Relationship with the customer.
THIS COULD Mean Adding The Following Functionality To The Software, In Addition To Basic RSS Consumption Capabilities:
a) a Visually Branded Software Interface
b) Pre-installed company RSS feeds, presumably spotlighted in the reading list; personalized if possible (the last would have to be done in connection with the company's RSS publishing system that would automatically provide a personalized feed for each identified RSS aggregator user and automatically PROVIDE HIM WITH THEVANT TO HIS NEEDS THROUGH THE Company Feeds, for Instance Product Support Content Updates) C) AN RSS Feed Customization Module, IF The Company Offers Rss Feed Customization
D) Ad serving module, capable of serving targete company ads to users through the aggregator, based on their browsing / content consumption Habits
e) Notification module, capable of serving special notifications from the company (this could be implemented as an RSS feed, but with an additional notification message posted on the screen when new content items appear; could also be used for every new content item from the Company, To Facilitate Prospect / Customer / Partner Communications
f) Communications Module, Basically A form, the user can use to send Messages to the Company, And Even Receive feedback; COULD EVEN INCLUDE A Customer Support System
G) Web Store Module That Would Allow The User To Browse The Company's Product Line Through The Actual Aggregator and Even Conduct Orders
h) Direct Access To Product Information, Such as Product Manuals, FAQs, Product Forums etc.
I) An option for the user to customize His Aggregator with His Own Affiliate Links (for The Company's Products, or Even His Own) and the re-distribute it to his OWN Visitors
J) Direct Access To Other Information; a Publishing Company Could Perhaps Give ITS Users The Opportunity To Read ITS Book Excerpts Directly from The Aggregator
l) Integrated Forum, TO Enable The User To Communicate with our Company Customers / Partners and Perhaps Even Discuss Possible Business Cooperation with thermk ETC.
.............
RSS reader business opportunities
By Webleon
KESO pulled the RSS reader, perhaps from the technical point of view, RSS Reader has no innovation. However, as an accounting tool, there may still have a lot of business applications worth excavating. Marketingstudies introduced Branded RSS AGGREGATOR is a nice idea. Enterprise Division The RSS reader can be implanted into various functions to promote the brands, products of the enterprise, and can be used as a bridge that improves the relationship between enterprises and users. MarketingStudies list some of these RSS AGGREGATORs that may contain. 1. Contains a software interface that is logically identified. 2. Default to subscribe to the latest information of the company's latest message, and update information for a particular product (by automatically identifying the user). 3. If the company provides a customized RSS, the aggregator should also support custom modes. 4. Advertising module facilitates companies to provide users with advertisements for users. 5. The reminder function of special information can be a special news of the company or not to a specific customer. 6. Bidirectional communication function, customers can easily feedback from software. 7. E-commerce module allows online purchase of products and other online trading activities online. 8. Check the function of the product information. 9. Allow customers to continue to customize the RSS aggregate software and spread the software over a larger range through customers. 10. Connect other information directly. 11. The built-in forum is convenient for users to communicate. I don't think it is not all the functions, but this attempt will have its market in the future. As a deep application of RSS-derived deep applications, such products are more commercial than a simple RSS reader. In fact, there have been companies to start providing such products, and CustomReader is a company that customs RSS readers for users. Customized RSS AGGREGATOR is like Propg, which is likely to be a valid ECRM solution.
http://www.marketingstudies.net/blogs/rss/archive/000265.html
