Referring to e-magazine, friends familiar with the network are not strange, such as 163, ZDNET, ENET, Sina and other well-known websites have an e-magazine subscription in some of themselves. Some companies' websites also have their own membership electronic journal. However, companies operated by electronic magazines as marketing media, but in the country, but the species can be numbered.
Since it is an e-magazine, it has a similarity with the magazines we read, with literary content, also advertising. Due to the fastness of the network, network literature is more timeliness. Moreover, because there is no need to consider printing costs, text and picture production and places are also relatively casual. There are many forms of advertising, from simple text ads, links to Banner, Logo even HTML pages, and now there are some soft advertising articles, which can be said to have the form of traditional paper media market advertisements, there is an electronic magazine.
Foreign electronic magazine is unhappy, more successful with emazing, ezine-universe, bmezine, ezineblaze, and more. They are growing with rich content and orderly business. In China, several companies engaged in special e-magazines have known only the website, now the network, So Yi. "Xi.com" involves broad and difficult to define; "Now," is mainly for Chinese foreigners and some white-collar workers in Beijing, and the content is also bilingual services. Now it is localized, and "So Yi" once Aspect florines, but now it is almost closed. From this point we can judge, relying on e-magazine to do promotional media in China's primary stage.
So do you have any development in China in China? The answer is yes. But it is definitely necessary, that is, the increase in network privacy protection and the popularity of online morality. As far as it is, the development of China's website has entered a stable phase, then some services related to it will also open development. Many sites of salespersides only put their goals in CPM and cyberspace, and they have not pay much attention to "Tiandi" outside of this.
First, let us talk about the superiority of e-magazines, you may understand the reason for the answer. Electronic magazine is based on network-owned readers concentrated Email media, which is a convenient way to find target customers. For example, an electronic magazine that is the subject of "cultural English", users must be those who are interested in English and English national cultures. If a national English training school or a company with its related services is advertising here is much effective than purchasing CPM in the website. Second, the user accumulation of e-magazine is a lasting collection process, and it has maintained an updated validity due to its subscription and freedom of freedom. It can be said that the subscribers of e-magazines are like the subscribers of traditional magazines, and the readers have high interest and participation. Finally, e-magazine provides users saving time and effort, playing alterations, online browsing is queued, and subscribed to e-magazines, just like delivery, which is more convenient. But this convenience will cause harassment if it is not a moral ordering company, gives you the address other restaurants. They also send you too much food you don't want to eat or expire, lead you. "Restaurant" became "garbage station". That's why you have to add a premise.
In order to prevent ethics or prank's e-magazine subscription behavior, each e-magazine has established a voluntary subscription - subscription confirmation - ready to quit the series of services, and promise the privacy protection of users email, such as emazing, xianzai, etc. So this is also the basic sign of an electronic magazine service provider.
In short, as long as the electronic magazine providers standardize their own content, unite some powerful organizations, and the e-magazine will have a low-cost brand new media, and the electronic magazine will become a low-cost new media. The market effect that will also be expanded.
