Oracle increases the development of small and medium-sized enterprises database market
Oracle (Oracle) has split her application business and database channel business, while Oracle does not forget to attack Microsoft's SME product advantage based on SQL database. Renkes acquired by Oracle have been in the leading position in the market.
Oracle said on the 23rd that she will use the results of benevolence, providing a more powerful channel network to further expand SME market, and Oracle is a leading position in database and ERP solutions.
The Oracle Channel Manager Warren Brugger confirmed the development of new customers, and his responsibility area has extended from Oracle e-commerce business to JD Edwards and Renke product line. However, Oracle's e-commerce business has recently been excellent in performance, and the excellent channels of Renke have given a large use value of Oracle.
Brugger indicates that Oracle does not copy the model of Cisco. But Oracle will support all three product lines, namely: JD Edwards, Renke and Oracle e-commerce business. According to the Oracle plan, 2008 will issue a package that combines three technologies.
Fred King, general manager of Oracle, said that in the enterprise market, Oracle and IBM's DB2 maintain competition, in the SME market, Microsoft provides SQL Server participation in competition. But Oracle's database products are cheaper than Microsoft products.
Oracle plans to achieve its own goal of developers in the market development of SMEs, and Oracle Wishes Partners have developed their own products through the Oracle platform rather than simple transfers.
