It is not necessarily available to the industry portal. It is transferred from the industry it.sohu.com 2004-04-30 14:42 into: People's Network - Market News
Recently, there is a company to declare that "industry portal", HC, 8848, 3721, etc. "have been working hard" is illustration. How does the value of the Internet? Can the industry portal really come to life?
Market reservation will not be able to
In the true sense, although the ".com" has been sluggish three years, this is the consequence of excessive development in 2000. At a considerable extent, .com has internalized to all walks of life and enterprises, Many industry business sites are in full swing in their respective industries.
The opportunity comes from the changes in demand. The Internet is in China, and the previous feature is that the needs of personal information is strong, while business applications are relatively weak. It is undeniable that the changes in the Internet people have led the demand for business applications. Enterprises and business people in various industries, in the economic environment, the needs of information such as dynamics, price quotes, and development trends in their own industries, becomes more and more.
Provide industry-based, Internet-based business information, has become the latest demand for Internet companies in many business people. In the large industries such as automobiles, chemicals, the corresponding website provides a large amount of valuable information, thereby receiving the user's recognition. But in this era of this portal, the problem is followed: Can there be a business portal, you can make a variety of business needs one stop "get"?
In an interview with reporters, Beijing Xidan E-Commerce Co., Ltd. said that in terms of reporters, my country's industry websites are very dispersed from technology or resources, and they cannot form their integration. Industry users have a big demand for industry portals. Everyone will drive together.
The public door is not necessarily to the industry portal
Looking at the Internet industry in the early spring of 2003 and 2004, the most valuable is obviously the portal. These social public portals have huge online traffic, reflecting people 's objective needs of "portal" itself. These portals include all, in contrast, professional websites more industry-friendly colors, while the industry website is booming, the industry portal will come out. It can be seen that in the new wave of network economic development, through resource integration, there is a wide range of development prospects with a strong industrial advantage.
Taking the Chinese search market as an example, it is now Baidu, Google leads, but China Search (original Hui Congwang), 3721, Yahoo, Sina, Sohu, etc. The site has been periphered, and the bidding advertising business and search rankings are served. Make the sudden Chinese search market suddenly become lively. It can be seen from here that the portal website is in detail and the professional industry. Zhang Chaoyang, the president of Sohu, admitted: "The income of the US network market is a large part of the revenue from search engine and e-commerce." But even if this, Baidu CEO Li Yanhong told reporters, "The temperature rise process of search business is about to touch the critical point of the quality, this period There will be an industry giant out of the integration and shuffling. "
"Return", becomes some choices for the current opportunity for the past network. A week ago, on the first China Search Economic Summit Forum held in Xiamen, Lu Chunwei, 8848, said that "public search engine" that has been unlimited is not able to meet the refinement needs of users, especially in the situation that e-commerce is gradually warming. The search results are pumbers and inaccurately constitute the biggest problem encountered during online shopping. In view of this, many well-known manufacturers in the industry have invested a lot of money and develop a new generation of search engines. Judging from the application trend, future search engines will have a large increase in "specialization" and "intelligence". Obviously, the "industry portal" is the "pursuit" of the current industry.
Thickness is not necessarily a direct harvest season
The industry website is for the professional needs of the industry, the more different, the more professional, the more specific, the more targeted, and this is, which will inevitably form a situation dispersed due to subdivision. In this case, the relationship between the industry chain between the industry requires the industry's portal to reflect, and the industry website itself does not search technical support, it is easy to become the "孤 岛" in the "Wangyang Dahai" in the Internet. . Understand the market demand in the industry, there is a certain industry resource and technical strength, which is the real high threshold for industry portals. HC network "Dar" published "Industry Portal Declaration", which is because of his tangling, it is a harvest season of "thickness". HC CIO Huang Hai new advocates that the industry portal is to "door house road" three combination, in order to call it a real industry portal. This is the mentality of HC network currently intends to strong the "title" of the industry portal.
Then, the new phase is the HC network defined by the industry portal, what kind of "door household" does it brought to industry users? What kind of "road"? The reporter worked hard in HC online, from the webpage, I saw the subdivided more than 40 industries, this is the "door" in Huang Hai new description, and "households" is in the business block, information block and service in each industry gate. The "road" of Hui Cong.com is the search engine, and Hui Cong is proud of the search capabilities and its resource advantages. Obviously, due to the advantages of resources, capital, mature business model, HC network can easily cross the "door house" industry portal. However, if HC is to truly reflect the business value of the industry portal, still need to pass the market.
At that year, 8848 started with a B2C business, attracting $ 400 million in investment. Later, after experiencing business splitting, internal institution adjustment, combined with e-commerce data, 8848 air stepped into the silent period. Nowadays, 8848 claimed to "wake up", to put "shopping engine", "sales engine" as its business development, is not subject to "logistics, payment, distribution", etc. Some distance from the original advantage Practices, can't make people feel "a little hanging". What is the 8848 will have a few more grasps to revive the sky?
Hui Cong boss told reporters that their advantage is that "Hui Cong has high cross-industry comprehensive, large number of inter-industry information is very important to business people in many industries. Moreover, currently in many industries There are few people who are still involved. "But these years have told the Internet's actors, a website success, only satisfied with the so-called" resources "and" advantage "is not enough."
Perhaps China's "Motto" is more convincing: success requires day, place, people and. Do you want to "overbearing" industry portal, is it "all the best"?
