-------------------------------------------------- ------------------------------ 2003-09-02 10:22 Yan Hui / (programmer) a few months ago, When Sun Wei once again stepped into the campus familiar to Beijing University of Aeronautics, his identity has changed. The position of the Dean of the North Airlines Software made him feel responsible. Among the major prices opened in the Software Academy, the day software engineering is Sun Wei. Although Sun Wei has done outsourcing of US software for many years, he used several words to describe the cause of the Japanese software engineering: "This is the market needs."
Indeed, in a short period of time, the Beihang Software College has signed a cooperation agreement with the largest Software Outsourcing company in Beijing, and strives to support the support of many Japanese software companies in NEC SI. At the same time, Dr. Sun Wei also invited three professionals who won a doctorate in Japan to join this project.
Chen Jianren is one of them. After Japan received a doctor after studying in the past five years, he was very understandable to the potential of the cultivation of the day software talent. But the experience of many years has made it a deeper understanding of software outsourcing or even a worry. He said: "For day software exports, if there is no unified plan, it is easy to be used by Japanese."
However, people who are engaged in the export of Day software are more optimistic. Because the outsourcing can support the development of software companies, first of all, can earn money; secondly, some of Japan's standardized management and advanced technology belt, bring a team; third, company compliance is international standard, business comparison simple. Be a Japanese outsourcing, the rules of large enterprises are very good, and they will not arrears money, which makes domestic companies feel relatively relaxed.
Export status
The growth of the day software export has a profound reason, first of all, the promotion of the global economic integration, plus the Japanese economy is sustained, Japanese companies must transfer the business to the area-free labor to labor, while China is the best s Choice. This is the same, the software industry is the same. The internal news of multiple Japanese companies shows that the high-level software has issued software to China as a corporate strategy. Beijing NTT DATA System Integration Co., Ltd. Fan City
Therefore, in many people think that China Software companies have less than 100 people, we found that this situation is completely different in the day software export enterprises. Many companies' total employees have reached the size of two or three hundred, Dalian Huixin developers have been close to a thousand three hundred people. The largest day of Tianjin's largest software outsourcing company is established in 1998, in just four years, it has evolved to more than 200 people. An industry insiders said: "For the past, we can't grow up for the size of China Software Company. Now the development of day software outsourcing is likely to solve this problem."
At the same time as domestic companies compete for business territories, such as Japan NEC, NTT DATA, Fujitsu competitors also developed with the company's software development teams. Due to these company's blood relationships, it is easy to obtain outsourcing business, and the extension of personnel appears more rapid. According to industry insiders, the number of developers hired in China may even reach 10,000 in China, which is an amazing number. Fan City said: "Our scale is now about 160 people. The next year is ready to double, and there is still three hundred people in the next year." NEC SI Beijing company has three hundred, in addition to this, NEC is still in Shanghai, Dalian, Xi'an and other parts have established a large-scale development team.
However, such scale is still strong enough, the gap is larger than the Indian software company. This is because the development of outsourcing companies covered many factors, such as funds. Therefore, although the benefits of the day software outsourcing can stabilize about 30% of the annual winning rate, because of the need to return the cycle, during this time, the company's turnover fund determines whether the company can operate normally and grow. Yang Xiaodong, deputy general manager of Beijing Net New Zhisi, said: "According to my years of experience, there is a certain scale, standardized operation, the daily outsourcing enterprise, and the stalls to each developer need to occupy 30,000 yuan, plus fixed assets It takes 40,000 yuan. "Therefore, the amount of funds that do outsourcing is still very large. However, because the assets of outsourcing companies are mainly people, this is unable to make mortgages for banks, so it is in two difficulties in the business operations. Because of this, capital operation has gradually entered the day software export enterprise. After receiving NEC's 12 million Hong Kong dollar injected, Beijing Zhongxun has accepted the risk investment of 25 million Lenovo Group. Prior to this, the new Siji software used the form of the shares in the form of the listed company, the capital of 20 million funds. Yang Xiaodong said: "We have created the primary river that sustains the funds of listed companies, these funds are beneficial to the continued steady growth of the company." Recently, ZHAI also began to focus on the day software outsourcing, acquired After some outsourcing companies, they announced that the investment of 50 million entered this area. Shenzhou Digital is also negotiating with certain outsourcing companies. UF Group also invested 25 million to establish User Software Engineering Co., Ltd., Shao Kai, with the general manager, established the development center in Shanghai and Beijing, and began to recruit people. The main business of the original Shanghai Development Center is for Japanese outsourcing markets. However, for the current world's heat, many industry insiders have been worried. First, some small companies have reduced outsourcing quotes for the needs of competition. Some projects outsourcing prices continue to cut prices, from 250,000 yen / month to 230,000 yen / month, 200,000 yen / month. Companies that cannot be synchronized in management and technical capabilities, software quality may not be adversely affected by the development of the entire market. Liu Jun, general manager of Dalian Huaxin Computer Technology Co., Ltd., believes: "Japan is the most important value and service in the world. Our enterprises should agree and understand Japanese companies and ideas. Whoever do this, who can Advance, can gradually narrow the gap between the customers in consciousness. "
From India's experience, it is not advisable to reduce prices. This has a disadvantage of the development of China's software exports. In order to avoid this happening, there is a coordinated organization from the perspective of government and industries. If domestic companies cannot form a unified alliance strategy, it is easy to break through each. Yang Xiaodong said: "The current outsourcing market is a spring and autumn period. Everyone is jingling, trying to divide a cup, I believe that this market will have a cruel survival of the fittest, eventually develop to the Warring States Period, when it is only a real company Can survive and develop. "
Development barrier
However, the company's scale is still a bottleneck that restricts the development of day software outsourcing. In Beijing, it is scattered about more than 100 companies in several people, and dozens of companies. Because there are fewer people, they can only pick some small orders, and these companies' management capabilities are also worthy of doubt. In order to ensure the implementation of the project, there have been Japanese companies to send the same project at the same time to three small companies. Since these companies have difficult to ensure a continuous mining, sometimes in order to compete, they participate in some competition by reducing prices, which brings a lot of problems to the development of the industry.
Small scale is often affected by various external factors. This year, it was a year of booming the day software outsourcing business, but when the SARS epidemic broke out, many Japanese companies gave up the idea of the hair bag and developed in China. The small outsourcing company is not able to live, and there are many unsatisfactory.
In the face of this Japanese outsourcing market that is second only to the United States, India has been coveted. Japanese companies have also tried to open up the project in India, but it turns out that these attempts have failed. Talking about the reasons, a NEC senior person has a mystery: "Indians do not follow our standards, they always take the US standard, want to let Japan rely on the standard of India, and the other is only three hours in Beijing. But in India, it takes eight or nine hours, so I don't want to do this in India. "The industry is also unanimously consent:" China and Japan still have some cultural pairs, you can talk about Tang culture and tea ceremony, but For India, the gap between cultures is great. "However, Indian companies are also trying to use China as a springboard and hire developers in China. A Indian software company has said: "We must develop Japanese customers through China Branch." India's largest information technology outsourcing company Infosys has established a software development center in Shanghai, and a regional manager Vineet Toshniwal said that the purpose of establishing this center is to increase the company's opportunity to enter Japan and South Korea. However, there is still a considerable difficulty of crossing two cultural thresholds for Indian companies.
In addition to India, China's outsourcing enterprises and Japanese companies may have contradiction in the future. Since most of Japan's outsourcing projects are monopolized by the largest IT companies in their country, these companies are actively established in China. Among them, NEC is based almost in Beijing, Shanghai, Hangzhou, Dalian and Xi'an and other cities. When some software companies in China have developed to a certain scale, they will go directly to Japan, which must bring competition to some extent.
It should be said that there is still a certain difficult scale in the next few years of super conventional scale expansion. Although its market capacity will be a tendency to grow steadily, breakthrough growth needs to be observed. The Japanese economy becomes very real after foam, and the only reason for outsourcing is based on reducing costs and enhances product competitiveness. "The Japanese doing style decision does not have explosive growth, and the cautiousness of Japanese companies is very famous." A industry insider engaged in the export of day software said: "They often take a small one. The project is tested to test the task you can complete, and he will gradually increase. "At the same time, there are signs that Japanese companies do not want China software companies to grow large, but more want to see the dispersed situation. There is an important reason for the rapid development of Indian outsourcing, which is that Many Indians have done a middle management position in the US company. However, due to the strong displacement of Japan, the Chinese must do very rare to the management of Japanese companies, so we have to obtain a large-scale hair package from the inside, there is quite difficult. Therefore, some work on the relationship between the government and the enterprise may be more practical, and this certainly needs more advanced talents that really understand the internal and operation of Japanese companies.
Only the market exports in Japan is not enough, and the company has to break through the bottleneck of management capabilities. Management capabilities include basic management capabilities and project management capabilities. Software companies are a threshold. When the Dalian Huaxin personnel were close to hundreds of people, management ability encountered a bottleneck, once could not be intensive on time, and then I have to invite IBM people to help management before this threshold. One of the earliest companies engaged in the company's external software outsourcing is also due to the problem in the company's management, and the loss is serious. Finally, Zhongxun has been acquired with a very low cost of one million yuan, forming the cornerstone of China. .
Export strategy
For China, the growth of the Japanese economic recession is both an opportunity and a challenge. The location of the day software export is very subtle. How to face the huge development potential and future uncertain factors of the export of day software, which requires industry insiders carefully.
From the perspective of government, we need to formulate a supporting measures. The Beijing Municipal Government announced the "Double Thousand Plan": Cultivate 1,000 Japanese software engineers, focusing on cultivating backbone software companies with export of more than 10 million US dollars, and strive to grow more than 60% of the annual software exports. The Hangzhou Municipal Government has also vigorously carested that the policy of encouraging software exports has been enrolled according to the number of exported capital exchanges, such as 100,000 US dollars, $ 5 million, $ 5 million. US $ 200,000. Hangzhou High-tech Zone has also set up 6 million yuan to encourage enterprise software exports. However, for companies, hard work is more important. Song Zhidi, general manager of China Education Electronics, said: "My experience is: must be complementary inside and outside, can stand if it is unbeaten." This complement is two-story meaning, one is complementary in the market, when the package is big, it can be The main, while the outsourcing market is reduced, it is necessary to be able to do domestic projects. In addition, the technical complementary, outsourcing companies are best focused on one or more areas, so in this technique, the company is not accumulating. Initially, when China Education Electronics Co., Ltd. and NEC negotiations, the name of the joint venture is called "China Ni NEC Telecom Company", mainly to consider focusing on telecommunications technology.
There are also some software research and development of outsourcing companies to value independent property rights. The directory service system of South Creative Dollar ITEC-IDS is the product of independent intellectual property rights. Cui Weizhong, General Manager, said: "Our server system is really R & D and market in China, and the direct competitor is an international company such as Oracle and Sun. This is also a banner of the future development of the company, the company's brand "
Some companies explore the growth path from a joint strategy. The Siki Software located in Zhongguancun Software Park, together with other seven companies, forms "East Union Software Export Alliance". Wang Weiping, general manager of Yei Software, said: "We started to be relatively loose alliance, and next will set up a new company through the shares, so that the scale can be expanded to get a bigger market opportunity. Because of these The company itself has a very consistent background and development wishes. "
The ultimate strategy is to use the management experience and technology accumulated on the day software outsourcing to prepare for the next step into the US outsourcing market. As far as the Chinese software company has no ability to undertake the US outsourcing project, so consider using the experience and growth of experience and growth in the day, which should be turned to the European and American outsourcing market. This should be The best way in the stage. Lu Ling, deputy director of the Beijing Software Industry Promotion Center, believes: "China Software should have a decade of development, 3 to five years, take Japanese list exercise team, five years after entering the US market, ten years later and Indian competition, then It is possible to do your own software. "Song Zhid said the same point of view:" After the experience of Japan's outsourcing, it will eventually pay attention to Europe and the United States. But the standard of Europe and the United States is relatively high, so we have to make a lesson in many ways. "Based on this Considering that China Education Electronics introduced the curriculum system and UML's certification system for the University of Carnegun University. "To join the US market, we must understand the real culture of the United States."
talent development
The core of the development of the day software is talent, and now is more urgent. Only cultivating more talents, let them become the bridge of software exports, engaged in this work in this area with competitive costs, which can reflect the rich Chinese human resources, and China can also become a big country in software exports. Senior managers headed by General Manager are the most important group of people. It is important to attract more high-level talents back to China. Cui Weizhong, General Manager of Nanchun, has worked in Japan for more than five years after studying a master's degree in Japan. This experience is very helpful for him to understand the Japanese software market, and he is very clear about Japan's cultural and mentality, institutions and management models. And during the Japanese work, as a Chinese, you can do millions per year, which is very capable of marketing and strategy. If you can get more of this talent, the market is developing rapid progress.
In fact, talents developed by day software have been cultivated, but mainly the cultivation of internal enterprises. Song Zhid said: "We started the day of the day of software exports, and did not stop the cultivation of talents. I truly understand computer development, you can master Japanese and learn about Japanese culture. Enterprises cannot be from society Get these employees, have to cultivate the right personnel. "First is a comprehensive project manager, requiring it to understand the development norm of day software, very strong project management capabilities, project managers can be learning After gradually transforming the Software engineering specification, it is best to have experience in Japan. "It is difficult to understand Japanese culture. Second is the system designer or bridge system engineer, they want to contact between China and Japan, requires its technical strength, Japanese. Start, Japanese software outsourcing companies can only get the underlying coding work, but in recent years, Japanese companies have gradually enabled some systematic analysis work to China, even in the early stage, and even in the early stage. The third is the bottom layer. Developers. These three types of people are a lot of needs.
Based on geographical or learning reasons, some schools have made some efforts in cultivating day software development talents. For example, Dalian's school has done a lot of work in Japanese. North physicians also have students to learn Japanese. After graduation, I will not be a few in Japan. But this is a buffet of the water company for software companies. The staff of the Beijing Software Promotion Center said that in their exchange of people in Dalian, I hope that when I can learn more experience, I didn't expect the other party to say: "As long as you have cultivated software developers, how much we have to How much. "In order to get enough talent, Net Xixi started from the second grade of the university, and signed a job intention to northern science and student, and guided them to learn the corresponding skills.
Under the market stimulus and government encouragement, many schools and training institutions also expressed great enthusiasm. Beihang Software College also involved in the training of senior management talents in Japan software from the perspective of Software College, relatively, the training of day software talents is relatively easy to attract the underlying developers, according to statistics of relevant institutions, the same level of technical personnel Master Japanese is about 1,000 yuan more than one thousand yuan than the monthly salary of developers who only master English. However, senior personnel cultivation encountered considerable challenges. This is mainly because domestic advanced software talents are more inclined to Europe and America, but to Japan. Sun Wei, Dean of Beihang Software, said: "We have a considerable difficulty and challenge for students who enrolled high-end Japanese software engineering. This shows that the high-end Japanese software market needs to cultivate. Therefore, we decided to study the graduate students in our autumn. The college will give a large number of scholarship support, and may even launch an encouragement measures for tuition fees. "
In addition, China Education Electronics Co., Ltd. and Great Wall Computer School also cooperated to launch "Software Engineer Training to Japan", the Software Training Center of the Chinese Academy of Sciences also opened the "East Software Alliance", and the success of software engineers, China News is also Extending the power of the training sector is ready to cultivate more practical talents and other Skill Software Exports, and have reached a cooperation intention with North Airlines Software.
For programmers who are engaged in Outsourcing Software, not only can you get exercise, but also learn a lot of international standards and norms, it is still advantageous for its future development. Song Zhid said: "Engaged in outsourcing work, you can also learn new technologies and management methods. I advocate it first to be regular education, then go to play guerrillas, can't fight first, otherwise it is difficult to accept formal education, don't know how to hit War. "
Engaged in Outsourcing of Day Software, and there is also a chance to come into contact with more foreign cultures. Many companies have provided employees in Japan's work and business opportunities, which is very important to grow their own knowledge and expansion.