Http://tech.sina.com.cn/it/2004-03-12/172033001.shtml host: Everyone is good afternoon! Welcome our Times Forum, our guests invited Today is the Ms. Carie Ferolina, Chairman and CEO of HP, and she will arrive on three o'clock. I would like to ask how many people have the activities of our top ten forums? However, I still represent our arrival of everyone today. Today, the speech we participate in is a series of life and career. This series gathers the entrepreneurs of the world's top 500 companies, and talks about how they struggle from a step from a Puttong-Tong-Tong, eventually go to the peak of the career. We have held three important speeches, including the Global President of Avon, and Toshiba President, and the Global Vice President of Sun. I believe that everyone will not feel unfamiliar with HP, and its products include IT infrastructure, personal computing and access systems, global services and images and printing equipment. Hewlett-Packard and Compass Computer Company merged in May 2002, produced a strong distribution of strong powerful force issued in more than 160 countries and 15 languages. October 31, 2002, the income of the company reached US $ 74.1 billion. Ms. Carly Ferolina will conduct her speech on time.
Moderator: Dear Ms. Carie Ferolina, and Hewlett-Packard's VIPs, good afternoon. Today, we are very happy to visit the Chairman and CEO of HP Corporation, Ms. Carly Ferona comes here, and communicates with the students. Everyone knows that HP is a world-renowned enterprise, ranking 15th in US 500 companies in the United States, and its products and technologies have a good reputation in all parts of the world and China is everyone welcome and familiar. When my colleague in this morning, my colleague was printed in this manuscript, I saw our printer is also HP. Just now Carley Fairena and our principal have good communication between the two parties. I believe that there will be new developments through this visit to our partnerships. Ms. Carli Ferolina graduated from Stanford University in 1979. In 1996, Lucent was responsible for Lucent's split business from AT & T, as Chairman of the Board of Directors of HP, in 2002, leading the largest merger in the history of IT industry She is brought to the best female entrepreneur of the "Wealth" journalism for several years. Today, she introduces our students' success. In order to answer the questions of students, this is a rare opportunity. It is believed that Carie Ferolina's speech must have a lot of help, and the following warmly welcomes Carie Ferolina to speech for us.
Carly Fairena: Hello everyone, thank you. This is the only two Chinese words I know. In fact, I don't know the third, hello. I would like to thank you, in your stay, you can attend today's speech, I know that you can use it for your time, you can use this time or learn, or do some games online, thank you very much for inviting me. To speech here.
Hewlett-Packard, one of our brands is an innovation. I said that innovation and inventions in the speech are the most basic components of HP. We already have 60 years of history, our engineers and scientists, will launch 11 patents every day. We spend $ 4 billion every year, so the invention is an important part of our past and future. I want to say that everyone will feel very eye-catching, but it is not worth mentioning compared with China's long history. Because China has five thousand years of the invention, every age-aged child in the United States knows China to the world Bringing a lot of things, such as the inventions of paper, the invention of gunpowder, the invention of the compass, and acupuncture, cast iron technology is the invention of China to the world in the sixth century. Our HP is particularly thanked by Mr. Bi, who invented the active word printer (typography) in the first invented invented for hundreds of years in the first few hundred years of inventing in the Western invention, so I have brought to HP. 200 million US dollars. Tsinghua University is almost a hundred years ago. China's students can go to Western learning. Now the Western world will learn from China. It should be more. I always feel that the process of inventions is similar to the college. The inventors should go to the laboratory. There is a very strong but fuzzy to achieve the goal. Through effort, diligence, after experiment, through the continuous exploration, use the former experience and Guide, you will ultimately realize the results of exploration. The result is not necessarily what we expected, but if successful, there will be another difficult process. It is to make the inventions can be applied to the world around us. Like many inventors, you have experienced a four-year life in the past four years, and your dreams and goals may be different from you four years ago. Now you are ready to learn something you learn. I think young people go to the world when I graduated, and this world is full of hope, there has never been so many opportunities in history. Sometimes it is very strange, we feel that there is always challenge, dangerous, surrounded by thorns. I have studied history, I know this is really full of opportunities and hopes. If you see our ads, our slogan is "all possible things". Some people may say that this is a marketing, but I believe this can be done. It is impossible to all things, but I believe that all things are possible. Recently, we have seen great progress, information technology has the advantage of us, and there is no other power to match. The impact in the next decade is that we cannot imagine. China is the fastest economy in the world. It is the largest economy in foreign investment. It is also the manufacturing and consumer of information technology. China will play an important role in the future.
Students who graduated from Tsinghua University will create unprecedented technological future, like many university students, the road in front of you is full of uncertain factors. But in the past 20 years, I got an experience in this industry, which is the principle of Tsinghua University, getting the outside to more its authenticity. What is its principle? It is the great leader, great company, great organization, great, is great, not only because of their ability, but also because of their personality. They are great, not only depends on what kind of companies they are, but the key is what kind of company can they keep. Tsinghua teaches a self-discipline, is a social concern, talking about a balance. Learning experience is easy. I told everyone that when I graduated, I know how these things should be combined, my career begins with technology as a background, I have learned a lot of knowledge from Diffon, It is a temperature and knows new. I am studying in Stanford University. When I graduated, I like this degree is not a professional major in society. I have finished the University, so I have the law school. This is what my father asked me to do, but I later I didn't like the school, so I read a semester. Then I entered the world, I did a lot of strange things, I participated in a business intermediary company, I did the secretary working at the time. Later, I went to Italy to teach English, specializing in italian businessman English, and finally I decided to apply for the last business school, and later I learned about marketing, and learned about operations and some statistics. More importantly, there are professors often questioned me, challenge me, telling what things should have different ideas, let me look at my life with new eyes. I think it is a large extent this is the so-called leadership, this is the true meaning of education, which is also the so-called personality meaning. I think a leadership can bring the biggest quality to have a wish. It has the ability to release other people's potential. The leadership finally say that it is something that people do to realize them, but to help others see different possibilities, see Self potential. Someone asked me a lot of problems, is there a few lessons in my character or leadership, I think I have three lessons, always guiding that I advance in business and life. The first experience is that the value is very important, and the character is important, no matter what the most basic values should not be changed. If you have just started career, you think that this is the most important decision of this leadership, the most difficult decision is often the decision you have to make. When you do these decisions, you may have a lot of things, such as some of the traditional ideas or everyone's habits, even some people have doubts about you. I think leadership is a powerful internal guide. For example, when the wind is windy, when there is no thing, there is no more than anything, you need a compass to help you. When a person is lonely, you must rely on this compass. Who is I? What is my belief? I don't do my best, try my best. Sometimes this is what we have only.
The second lesson I understand is that leadership is like success, it is not a process. It is a destination. Perhaps this sentence is too bad, saying that a process of leadership is not just that our office is also a family or a country, it is a change. The current change is faster than any time in the history. We have seen the meeting to win the wins in the market, and some people can stand out, some people can't stand out, because some people are hugging, some people are separated, escaping change. Some people are leading change, some people don't think in their own one acre. We see that real power comes from a link between all things, the most important point, this perseverance comes from the link between people. The power does not come from those who are alone, must be able to cooperate with others to achieve their hopes, find these contact points, recognize these contact points, is the true meaning of leadership. As a leader, people want to do their work well. They hope that you will take him, I hope you have a sense of accomplishment, and they also hope that their opinions are adopted, they are commended. They are hoped to have a bigger goal with a bigger environmental support. Everyone can play from anywhere, play his leadership, I think how many people doing under your hand, how much your business is or how much your budget is, no one can play a leadership, Leadership can be played anytime, anywhere. I think personal and leadership is a choice. Its key is to play your personal influence. No one can play a positive impact, the positive influence, some leaders have a very big, and some leaders him The stage is relatively small, but just like a stone in a pond, it produces a lot of ripples, if anyone can make a choice, play a role in anytime, anywhere, then the leader's role can play, and It can release their potential to make these leaders play a positive and positive impact. This is the impact of what I said. So, if the ability to communicate, computer majors, science and engineers, the core of the ability and the true core of the ability of this area is to give full play to the potential within things, whether these things are social, or machine or machine or The potential among people.
I think the situation of today's technology is in three basic ways, the first large change is all processes and all content. Digital, mobile and virtual from physical simulation. There are many examples in this regard, but now I think about a simple example is photography, photography from physical transition to digital, now is moving from the digital change to mobile, all of which are becoming virtual, And the availability is getting higher and more accessibility, and anyone can access anytime, anywhere, from physical to digital change happening in every industry, every process, each content. The second major transformation is getting higher and higher for manageability, simpleness, and applicability. Technology is the core of everything, but the same technique is too complicated, and it is too difficult to manage, and complexity is sometimes an obstacle. The third large change we believe that it has now become a horizontal heterogeneous interconnected world. Whether you are an improved CEO or want to improve your speed CEO, or you are a SME wants to make better use of your staff, or you are a consumer, consumers hope to have a wide range of equipment Better cooperation, the key now is to connect them horizontally, the key is to make the heterogeneous world can use common languages. What I am talking about here is not only these devices, but in this network, it is a company, employee, supplier, and customers.
Techniques transition from the edge of people's lives and the edge of the company to the core, people need technology to provide more things, this demand is becoming more important. Today, our customers are no longer willing to compromise. Now all our customers actually need all the technologies, they need to be affordable, affordable, reliability, security, simpleness, manageability, and connection. If I want to tell you about HP today, I will tell you that this is the future we try to create, our role is to speed up this change, that is, from physics from physical transformation to the faster, we are the world. The first major consumer goods company, we are also the first largest electronic technology company for SMEs. We are also one of the leading technology companies in the industry. We believe that our company is not the same as other companies, we have a leading position in every field, Today, our turnover has reached 80 billion US dollars, and there are 142,000 employees around the world. We are preparing to become the most growing connection in the future. Tsinghua University has made you ready, if you can use the knowledge you have learned to society, I hope that you can make your own efforts, use your ability, you can create better communities, don't use connectivity in this community How many networks are judged, but through how many people you connect to your performance, I hope that you can not only help create better companies, but hope to help create a better community, better world. The same idea entered China, and HP opened its first office in China. At that time, an old factory in Beijing opened our office. Before opening, there is wood, in us officially At the opening, the first company of the Government of the People's Republic of China and foreign companies, in 1985, we signed the first agreement. At that time, the HP Chairman and the Minister of Information Industry at the time signed the first agreement, in the ceremony At that time, the representative said that through exchange experience can not only contribute to the industry growth, not only for economic growth, but also make our contribution to friendship between the two countries and the progress of the entire humanity. Today, I also want to express the same wish with you, I think Tsinghua University has made a good preparation for you, telling you a lot of lessons to cultivate your personality, tomorrow's leaders are your people, and you have Before driving your potential and helping others play their potential. The world we have always driven by young people.
Galileo published his first book at the age of 21, Bill Gatez also opened his first company at his 22-year-old, and HP's founder was 20 years old. We Tsinghua University Zhao Yuan's mentor is very young, it is very successful. Don't forget the computer's first programming staff is also a woman. She is only 20 years old. She lives in 150 years ago, she greatly expands his tutor's work. Her tutor is a mathematician who is expected to use the computer now. Then your huge opportunity is to fully utilize the power of change, no matter what is the field, what are you decided to enter what areas, to make full use of the surroundings, fully utilize your fingertips. The leadership capacity exists in a big action and a small action. Leadership is not only CEO and Prime Minister, and ordinary people have such an ability. As long as ordinary people believe that others can also play, no matter what you do, you must believe you have Such strength, and dedicated to Tsinghua for your ready-made career, and dedicated to the potential to play others, and believe that they have a lot of potential to make the current era become the most exciting era in human history. Although people have doubts, they can prove that everything is possible.
Moderator :: Here you have a 30-minute question time, Ms. Carly will answer everyone's questions.
Question: Before I listen to you, I have heard of your comments, saying that you are from Venus, we know that HP has your organization around the world. You use 15 languages to carry out business, your challenge One may be the cost problem brought about by cross-cultures. I am the chairman of Tsinghua University Information Society. We are in the University of Stanford to engage in a project, which is a project sponsored by Goldman Sachs and another institution. We discussed the problem of different cultures. Can you tell? How do I deal with such a problem? Do you think we can get in this communication project, especially in the exchange of China and the United States? Carly Fisherna :: You can become a discipline, a topic. I first want to talk about how our company is doing, just as you have just pointed out that we have a lot of different cultures, we have business activities in many countries. This makes us face different cultural differences. We also have different business units, and different business units are also different from them in the same company. Of course, when Compaq and HP merge, our two companies have different history and culture. I think this challenge is that the exchange project you just said is still in the company, this challenge is to find a common point. And use those different places. I am going to explain it to everyone. In our company, we know that certain things must be common in all employees and must be shared together. Our goal is a strategy, our own vision is in all countries, all units are the same, everyone should understand.
Similarly, how do we consider our business. In HP, we use we call the leadership framework system, four parts of our business, we call it as a frame because there are four boxes, the first is the strategy. The second is the process, purpose. There are also how we make progress, how we intense our employees. Finally, the so-called system software values and behavior. When we say values, all of us must believe that this is one of our most important values for customers. This values can be understood by everyone. There is also the highest level of integrity to contribute to the community. These three examples show that we must have values. If there is a common purpose, there is a common purpose. If you have a common value, everyone has a common goal, all other everything is diversity, this difference is the source of strength. We can communicate China's best practices in China and California's experience, as long as Kangbai and HP's different points can bring strength to you. The density of HP's traditional process is very large, we have very thorough understanding of the process, our system is very complicated and very large system, and HP is always constantly doing processes in the past. On the other hand, Kangbai's speed has been very fast, it is very decisive, sometimes they must constantly do the same decision, because they don't want to thoroughness when they make decisions, once the power is combined with different points This power is huge, which combines the rapid decisiveness and very good process, which makes us gain a combination of victory, combining the rapid and thorough combination makes us completed the mergers with a record time. You can also find a common purpose in your own career. You should take time to find everyone's common point, then use other points, because you will find the source of strength in different points.
Question: I admire you very much, your major is not IT information technology, how can you successfully lead such a huge IT company, and there are so many experts in my hand. There is another problem, I think the Chinese is not much about HP, you are an image and print company, do you need to strengthen the image of HP in the consumer market? Carie Fairena :: I first answer from the second question, maybe the difficulty is small. First of all, I agree with you that HP has always been focused in the business or company in most cases in China. We are very successful in computing business, China's business is very good, but mainly in state-owned enterprises or large enterprises, we have become more and more successful in SMEs, such as today we have 6,000 Chinese partners. Help us find these SMEs, we have 500 solutions, specializing in China's SMEs. But in fact, I came to China's visit to the purpose. I have been in China in the past 15 years. One of my destinations this is because we approved China's three-year plan, not for three years. Otte, but hopes to make a lot of achievements in three years. An integral part of this program we decided to enter the consumer market. Almost eight months ago, I entered China first PC, then the printer, we have achieved huge results in the first eight months, we will speed up our progress. Before two, we opened a conference in Shanghai. We have to carry out the digital strategy to family life. I agree with you, we have a lot of things to do, you can build our image, you can build our consumption market. .
Now answering the first question. According to English logic, you will ask me. I have not planned to be a CEO. Not long ago, I didn't think about it as CEO. Why can I manage those technical talents? Because I am not learning technology, first of all, I have been working in technology companies, I know what technology is? I understand something, understand what kind of leadership and management, you must know what you know, you must know what you don't know. I don't know how to make computer programming, but I really can release how much potential is released. So a big contribution is that I said that I don't understand how to make techniques. But I know how to use technology. I know that HP has many people know how to make techniques. I don't have to make this special contribution manufacturing technology. My contribution is to release HP's potential. And the release of people's potential. You know what you can do, you can't do anything. Great leaders, successful people and successful companies are the same, they know their advantages, they use their advantages, they also know what they don't know, know their weaknesses, can work with other partners and others. solve this problem.
Question: Condon Good afternoon. I am very honored, I feel very fortunate to listen to your speech here, as a female CEO, how do your family life and career life have a good balance?
Carly Fairena :: Actual situation is that I am not easy to get this balance after the HP president. My family will tell you, I am very fortunate about my family very supported my work. The actual situation is that you ask me if there is no hobby, answer no. I have no time to play golf answers. These years I have learned that people have different needs during different life, there are different balance points, which is also to see in different time and space, different people have different balance requirements. As a company's goal is to adapt to a variety of people, adapt to their different life and work balance. Answer your question very a very certain answer, you must find your own balance, you must make your own choice, learn where your balance is. But it should also be known that only you can do this, no one can tell you how to do it. No matter what choice you have done, some consequences are good, some consequences are really a very frustration, but they must do this decision. Question: I am very honored to listen to your speech. When you decide to enter the business community, you have been prepared, you have knowledge, but how to start? How is your first step? How to enter this business sea. You are now a great CEO, then what did you do in the first step?
Carly Fairena :: Your first step is to start! Even if you have a fear, the first step is to start, even if you are afraid. Don't think that your entire life can be fully designed, don't think so. Every job is the greatest job. I have learned some lessons. I used to work with secretary, I took the call, typing, I also learned a lot in this job. I have learned a lot of things. I remember to do the lesson of the Secretary, one of the lessons is that some people are not high in tissue, but they can bring great changes to the organization. I think it is a bit right. Everyone will fear at some time. I have been fearful. I am afraid in my life and career. Some people say that I am brave, some newspapers say that I am a fearless woman. . But the courage is not not afraid, the courage is still after the fear, I dare to take action. Maybe you are also afraid, what will you do in the future, what is going on, where I go, but although it is afraid to go out the first step. When the opportunity is close, it is obvious that my life or a career doesn't have a clear road map. I do the job is a job that is not good. I do my work. You should not do this, people say that this job is worth all, this choice is unmokent, I can do hard work because I can prove myself, I don't know the end, I want to accept the challenge now. Best. But I can see the opportunity, so I have to be flexible, even if I want to fear, I have to take the first step. Even if you don't know how to go back, you have to go out, these are very important things you can do. This is now like this, it is the same for twenty years.
Question :: Ms. Carley, Hello, I am a student of the School of Economics, my classmates and I have a dream is that I have become the same as you like you. I have two questions. Many people think that the IT world is a man's world. As a woman you enter this man, those men are very slow, how do you tolerate them? The second question, HP is now a very successful company. When you go to HP, it is very successful when you go to HP, and you study it more successful, successful than before. Have you ever thought about forming a company, if you choose to do a company, will you do an IT industry? Still choose to do other things. Carly Fairena :: answer your question, what do I do next? I have the same answer to the question of the young boy. I want to tell you, I don't know, I don't know if I don't feel worried. What I know now is that I have a very good opportunity to lead this great company. I can do a lot of work, leading this great company. . What can I do in the future? I will see very clearly. I don't have to worry about these things now. I need to worry about what I am sitting now. We have a lot of things have not been done, there are still many undressed careers. But what you said, I am in a man's world, in fact, I am very happy to watch so many young girls attending today's speech, and I am in most me to open, almost I am the only woman, so I have learned You can love these men, you can get along with them. But there is a thing I know, only yourself, you know what you have in your heart. I said in the speech, you have to know your strength, know your own potential, don't let people take this thing on your body, not you arrogant, this is not too proud, you must know your potential In order to release the potential of others. Leadership and success must achieve a correct balance, it is to have confidence, you must have such confidence, you can make contributions, make different things, believe you have this ability and power. Also, you must know what you can't know, you have to get the help of others. In fact, anyone can do something, if someone says you can't do this, because you are women, because you have no rights. Some people say that you can't do this, let this become his problem, don't let this become your problem, you don't think so, because you know what you want to do, then you will do it.
Question: I am not interested in my profession, but others look at me is still very good. If I learn this professional, my hope is bigger, but I want to change professional, because it is very difficult to make changes, give up the things in my hand is hard, I have already thought of two years, my parents don't want to let I gave up, but in your speech, I learned that you twice to convert a professional. You have learned three majors, so can I give me a suggestion, I should give up, do what I want to do, I want to do what I want to do. Listen to your height.
Carly Fairena :: You said that you will tell you when you come to your parents, you have changed professional, you said that Koli Ferolina lets me change, do you want this reason? My father wants me to think about the law, I want to tell you what, I have said like this, you have to find something you love, if you are not interested, there is no passion, you don't want to do it now. Dear, you can't succeed, success is to do promise, promise is to be concentrated, people must have passion, if I do a lawyer, there is no passion, I can't give you suggestions, but all Life experience tells me, you should find something you love, even if you take a longer time, I hope I don't let you have trouble. Moderator :: Classmates, Ms. Carie Ferona made us a very good speech, let us thank her with warm applause.
I heard that Ms. Carly Ferona pays attention to exercise, so classmates want to send her T-shirt, we hope that Ms. Carie Ferolina is so beautiful every day, and it is full of energy every day.
Carly Fairena :: I will be proud to wear this T-shirt.
Moderator: Claims, please allow me to give a souvenir for Ms. Carly Ferolina on behalf of the school.
Today's speech will be here, I hope that Ms. Caroli Ferolina and HP's VIP often go to our school, thank you!
