CNET Perspective Linux Red Hat: China Market Triangle Strategy

xiaoxiao2021-03-06  21

Red Hats to set up China Headquarters to express its attention to the Chinese market. On November 11, 2004, the Red Hat announced its establishment of China Headquarters in Beijing, responsible for its business across the Greater China, and plans to hire 50 to 75 people in the next 12 months. Prior to this, the business of Red Hat in China was mainly responsible for the Office of Hong Kong, China.

Red Hat said, after the establishment of China Office, Red Hat will focus on the development of e-government, finance, oil and gas and telecommunications industry markets, and provide industry users with the application solution based on Red Hat Enterprise Linux based on their needs. And will establish a full range of partnerships with the Chinese government, education, and companies, including not only technical support, but also investment.

On January 19, the Red Hat announced that he was appointed as the general manager of the Red Hat Greater China.

Red Hat China General Manager Chen Di

Government, corporate and education - Red Hat's triangular strategy in November this year, we mentioned the "Successful Triangle" concept, this strategy has not changed. I think, if the government, enterprises, education in 2005 is more realistic, it will establish a better basis for the development of Hongda in China in the future.

In terms of the government, the red cap is the focus of 2005 is to let more people understand the value of open source? Now talking to Linux is cheap, it is actually a meaning of two aspects, one is cheap, one is freedom. Open standards provide strong flexibility to enterprise IT deployment, unrestrained. In terms of the government, if we can make the value of this value, it is also a platform for China to provide very good development software.

In terms of education, Red Hat is ready to start from two aspects, one is training, one is education. In terms of training, the Red Hat will introduce the global Linux authority - the global RHCE Red Hat certification engineer is introduced to the country, it is a major training opportunity for the corporate market. In terms of education, the Red Hat College provides an educational system based on colleges and colleges, high-time elective courses, and technicians based on Red Hat certification.

At present, the Red Hat has been a more detailed negotiation in cooperation with Tsinghua University and Nanjing University. Since March 2005, the Red Hat will conduct this collaboration in colleges and universities, and in September may promote this education cooperation within a greater range. What is the cooperation model of promotion and colleges? Is it a point-to-point relationship or a concentrated agent? Still exploring.

In terms of enterprises, companies have always been focus on the red hat market, and the Red Hat has a good user foundation in China, but how to develop such user basic users, how to provide localization for enterprise users Services? It is a problem that the red hat needs to solve in 2005.

Interested in participating in the government procurement market From the sales situation, there are many sales in the 2004 red hat from the government market.

If there is a chance, the government believes that the Red Hat itself has a certain value. In the event of a final user needs, the Red Hat itself goes back to participate in the purchased market. But it doesn't mean that the Red Hat is going to fight, go to grab, red hat is a cooperative attitude, and it is possible to cooperate with many domestic Linux companies.

According to IDC's data, the Chinese market is on such an order of 8 million US dollars in 2003. Red Hat is the last financial year, and global revenue is $ 123 million. Therefore, the Chinese market, and our own sales are a small market. In such a small market, if everyone is fighting, the development of the Linux industry is very disadvantageous.

The focus on cooperation Our present destination is to make a large Linux market with domestic enterprises, form a multi-winning situation. For us, it is not to take the competitors, but hope to establish a more diversified cooperation model.

Red Hat has a lot of ways to work around the world. The 3-level system divided into cooperation with Red Hat Linux Partners. But how do you work with domestic Linux companies? It is far from which home has come to you, and there is no conclusion. Red Hat with IBM, HP, Dell is a very good partner in the world, through them can better sell and promote Red Hat products, which has begun to do in China, and the results are still very good. In China, there are many local suppliers and software companies, and the red hat now thinks how to create a Chinese ecosystem, let more manufacturers join the ecosystem with Linux as the core, this is basically my work. One of the heavy things.

When the scale is gradually expanding in China Headquarters, we identified the employment 50 to 75 people within the next 12 months, and the program has begun, and the scale of our staff will be around 13 to 15 at the end of February. In particular, the growth of personnel will be related to our business development and enterprise growth.

Red Hat recruits people in China, including market staff, technical developers, and services, educators. Many people think that the Red Hat only wants to do the market, just want to do sales, but in fact, in addition to the market, the development, service, education and training are recruited, and we truly regard China as a new market. It is a very long plan and intended.

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