2004 most recommended management books (there are more than 30!)
"Leadership" James Kuzibari Posner Electronic Industry Press Price: 38.00 yuan Published: 2004
Leadership is a relationship between people and people, leadership is leading everyone to meet the ability to challenge outward. Through more than 20 years of research and analysis of more than 3,000 leadership cases, the author refines five behaviors and ten missions that become excellent leaders, and gives specific action guides. This book is a book that exceeds 100,000 books in the field of leadership. Author James Kujes and Bari Posner is the authority in the field of leadership. Reader objects: individual areas, leaders of each level, hoping to change their current status.
"In-depth fade out --- know people good efficiency multiplication" Tang Jones Electronic Industry Press Price: 16.80 yuan Published: 2004
Scott was appointed by the company as a person in charge of a major project, but he did not experience any happiness, anxiety, troubles, and messy in the work, and a few collapses. At this time, a mysterious figure that incorporated into the cleansing workers, he guided Scott out of the quagmire and moved to another good future of life and work. World-class thinkers and best-selling writers take a vivid story to bear work under fierce competition, and managers living with double pressure provide very valuable suggestions, awakening readers from a new perspective to see the meaning and life of work. True meaning. Reader objects: leaders and managers at all levels, are interested in leadership skills.
"Going out of the desert" Philip Mirvi is waiting for the Electronic Industry Press: 25.00 yuan Published: The reform of the Unitedili's VDBN in 2004 is considered one of the most incredible commercial changes in history. During this change, practical families use unconventional practices. In 5 years, the company will be sold in the company's refreshing machine. This book is the real record of this reform process, many of the freshly known inside and various strategies disclosed in the book, and believe that for each company has very much reference value. And the script of the script of the scriptures make readers to read the suspense, novelty and passion! Reader objects: Enterprises, learning enterprises in progress, have a variety of entrepreneurs to various principles and dogmas.
"Negotiation is as simple" Herbus Electronic Industry Press Price: 22.00 yuan Published: 2004
As the world's most outstanding negotiation expert, Herb Cohen uses its unique style with a unique style with approximately 1 million people at countless speeches, discussions and seminars. This new book is that he condenses on the basis of negotiating experience in more than 30 years, with a humorous language, through metaphor and extravague, to people, to help you, can help you with a strong sense of negotiation skills. Get commercial success, professional development and improvement in family relations. Reader objects: People in business or trade industries and people who wish to improve negotiation skills in work and life.
"Balance" Roger Merril Libeka Merril Electronic Industry Press Price: 29.00 yuan Published: 2004
This book introduces how to build dynamics between work, family, time, and money. Merrilv Women's three important rules summed up from their own vocational experiences and family life, you will have more pleasant work, happier family, more fully affordable. People in modern society are trapped in work, and they are exhausted in life, often exhausting, urgently need to seek life balance and improve their quality of life. This book is helping them to solve these problems. Reader object: Volkswagen adult.
Performance! Performance! "Ferdinan Sinnis, Ding Huimin, Tour Yunyi Translated China Financial Economics Press Price: 39.80 yuan Published: 2004
Talking about the teaching of employee performance: This book is a well-known enterprise management consultant in the United States, the "New York Times" Year Best Business Administration Best Sentenced Author Ferdinan Sannis's latest force. This book teaches you how to use teaching analysis, scream peeling to identify the root cause of the problem, research specific solutions, and use teaching to talk, effectively communicate your ideas to employees, let employees have consensus and indeed improved, let problems no longer occur. "Easy Collection" Kaff Wletay, Lu Suqun, translated China Financial Economics Press Price: 39.80 yuan Published: 2004
Treatment of overdue accounts: people are always worried about the word "receivable", the author - the famous author - the famous American collection account expert Khafferey snow with 15 years of practical experience, tell you How to easily recover the accounts receivable while maintaining a good business relationship with the other party. You don't have to attack the disappointment, you don't have to die. This book lets you find fun in processing receipt issues.
"Advertising Copywriter Hall" Dennis Hikins Gu Yizhang China Financial Economic Publishing House Pricing: 29.80 Published: 2004
The secret of 5 advertising pioneers Chen Wenren case: Williambernbach, LeoBurnett, Georgegribbin, Davidogilvy, Rosserreeves Dialogue "Advertising Copywriter Hall" is the most great advertising copy of the advertising in history to discuss their most good writing and creative, and advertising practitioners regard a classic enlightenment reading. Other writers have also obtained a lot of benefits. Enlightenment.
"Tell the law of Murphy, save my sales" Steven Jigrio Hex "China Financial Economics Press Price: 39.80 yuan Published: 2004
This book tells you how to avoid the Murphy rule, take the initiative to create your sales in the Site: Murphyfa said: "Everything will be wrong as long as it is wrong, then it will be wrong." This book aims to break the law of Murphy. The native name. This book is like a map you can, after a while, after a relaxed interest, deep into the people's sales example and solve the problem, let you pull the sales meeting back to the right track. Turning to this book, let you not fall in the festival when selling disadvantages, but effectively defeated, successfully reached sales purposes, rushing to the peak of performance.
"Top Peak --- How to become the most profitable consultant" Allen Wei 2ndo Jia Guangwei] China Financial Economic Publishing House Price: 48.00 yuan Published: 2004
One-year-old commercial legend: Allen Wes, this consultant in the "Consultant", enhances its own experience, providing an effective tool and suggestion for consultants, teaching it step by step Business, from 3 parts of strategy, tactics, and self-value implementation, teach them to maintain 7-digit benefits every year, and invite you to join the ranks of successful consultants.
"Best Idea" [US] Thomas H Davinport Lawrence Prsusac H James Wilson CITIC Publishing House Pricing: 25.00 Published: 2004
This book introduces a management of management in the management concept of management - the middle management personnel of the company, these people are called "conceptual practitioners" - truly people introduced and implement the best ideas for companies . For a long time, there have been such a misunderstanding in the business community, and people think that those extraordinary business philosophy is created by business masters. However, in fact, the real creator of the concept is from the interior of the company, many business philosophy, such as the process reminder, the real creator is the middle management of the company. If you are a corporate leader, reading this book will enable you to know how to promote the concept of ideas inside the company, how to make the idea practitioners more easily success.
"Coffee Shop" [United States] Lesley A Yekez Charles Dekel During the CITIC Publishing House price: 18.00 yuan Published: 2004 This book is about the story of the Al Aispribe Coffee Shop: This story takes The fictional form. You will feel such a company in the process of reading the Coffee Shop: Everyone wants to work here, and customers can be called named, respect, and independent boundary between service customers and business enterprises. People learn the experience of "coffee shop", and your company will also exceret.
"Commercial Show" [US] Scott McKen Dynasty CITIC Publishing House Pricing: 23.00 Published: In 2004, experience the Economic Times Enterprise Management Emotional Principle: In this experience economy era, the experience is promoted. Customers are not only buying your products and services, but also they prefer to have fun. Therefore, whether it is selling products or services, the essence of business is a show. Your business is like a stage under the spotlight, and your employee is an actor, and they are also performing when selling products and services. Scott McKen based on the development characteristics of today's business: "All industry is entertainment": To succeed, you must establish an emotional connection with your audience. This will create an emotional experience that makes customers unable to refuse, the reason why they buy your products and services is that they can enjoy this emotional experience over and over again.
"Manager must-have management", "Ni De Ling, Chenguan and other editor-in-chief economic science publishing house price: 177.00 yuan Published: 2004
All successful companies have successfully successful success! Successful experience from a successful company is looking for your own road. In the development of modern economy, management has not been promoted to productivity. This series is more systematic, comprehensively reviewing the essence of hundreds of years of management, summarizing the most successful management method, management tool, management concept, management model, management ideology and management master, providing an encyclopedia in the modern operator. Value reference. The series includes "the most classic management idea" "The most practical management tool" "The most successful management mode" "The most effective management concept" "The Top Management Master".
"Flow Series" "Magical Digital" Pricing: 39.60 "Magic Index" pricing: 31.90 yuan Peter Tips Economics Science Press Publishing Time: 2004
Write a cynical investor, protect your assets and investment with a number: "Magical Digital" is a treasure chest of financial analysis. A series of real cases make various ratios into actual operations, thus making professional investors and Personal investors have a more profound understanding of the risks and gains in the financial market. "Magical Index" demonstrates the macroeconomic trend of the operating individual's operational situation by analysis of the economic index, and through the analysis of market fluctuations to determine the future economy trend. Provide investors with important analysis tools to guide their investment behavior.
"Performance Coach" pricing: 25.00 yuan [United States] Jerry W Grearatnell W Bowton Machinery Industry Publishing House Published: December 2003 This book introduces a new management concept --- Performance coach Law, that is, in order to enhance the sense of responsibility of employees, improve labor productivity, managers should "stop management" to "begin guidance". The system analyzes emerging corporate administrators - business coach - how to use appropriate interpersonal skills to encourage, encourage their employees, how to establish a good interpersonal relationship, so that the overall power is greater than personal strength How to be responsible for employee training in order to make employees to play the most potential management methods such as the maximum potential.
"4 2: What is the truly effectiveness of the company" pricing: 29.80 yuan [United States] NNNNNOLION Machinery Industry Publishing Time: December 2003
How can companies succeed? This problem has always attracted many managers' attention. In the past two decades, there are many books published for this topic. In order to answer this question, this book has been in detail and most accurate in history. The results of this study are very practical, wise, enormous, and have made significant contributions to management ideas. "Find your sales advantage" pricing: 29.80 yuan [United States] Ben Sen Smithoni Ru pecry Riano Machinery Industry Publishing Time: December 2003
This book breaks many years of sales myths --- From anyone can sell the sales master, you can sell. Tell you: How to understand your leading talents in sales; pay attention to the most important talents for your career development. How to use your advantage to affect others, then get a competitive advantage. How to find a field that suits your own advantage, company and boss. Why different sales methods can be successful. (Sales do not have a certain rule!)
"Businessman's Book", all three prices: 19.80 yuan (per copy) [plus] G Jinsley Ward Machinery Industry Publishing House Published: December 2003
Zhuo Ran's Canadian Entrepreneur Kinsley Ward succeeded after the "businessman's family book" was successful, once again put a pen, with sincere brush, reproduce its colorful entrepreneurial history and forty years of life wisdom. The series includes "business people's book --- letter to the son", "Businessman's Book - Letter to Daughter", "Business Training".
"The Extraordinary Handbook of Workplace" [英] Rob raises Wang Yuejin translation price: 28.80 yuan Century Publishing Group Published: 2004
This book author Rob Yang is an expert in the field of workplace, which is specially provided to readers to develop their own strategies and strategies to reach a workplace success goal. This book collected many unique opinions from employees and managers, accompanied by many exercises and questionnaires, which can help readers to develop a long-term plan of successful workplace. Through the self-assessment test in each topic, you can learn how to determine the optimal goals of your own career, enrich your own resume, estimate your own skills, how to deal with the power, higher salary, and how to build interpersonal relationships Net, changing its professional direction and other practical issues.
"Rockefeller memoirs" [US] Davico Feli Relief CITIC Publishing House Pricing: 48.00 Published: 2004 The only Lockefeller family autochief: Standard Oil Company, Lockfeller Foundation, Datong Bank, Modern Art Museum, Lockfeller Center, Chicago University, Rockefeller University, "9 11" is destroyed in the double tower ... But Lao Luokefeller has a legacy, which is the Lockefeller future generation. However, Davickfeller, which is the most old Lokhefeller, is broken, this is abdicated to a century, in his later years, this memoir. This is the first time the Rockefeller family discloses the insider of mysterious families to the outside world.
"Juline Quality Manual" from now on your management vision will be clear space "Juline Quality Handbook" (Fifth Edition) Joseph M Julish and other editor-in-chief Jiao Shubin, etc. Translation price: 298.00 China Renmin University Press Publishing Publication time: What book is this a book in 2004?
When the industry is calm down in the pursuit of the urgency of many new condensation concepts, they will look back, they will find that there are so some basic questions in some management - especially quality management - it is simply unavoidable, in this regard, Only don't do it better, let alone.
"Juling Quality Manual" is known as "the Bible in Quality Management". The newly launched fifth edition is composed of five parts, and the management part fully describes the principles, methods and techniques of quality management. The function part covers the whole process of product conception to product delivery, and the industrial part discusses the main industries. Quality management practice, the international part explores the quality management practices and experience of major world countries and regions, and finally introduces the quality management toolbox in the statistical part. Who is Juling?
Juran (Josephm.juran, 1904 -) is recognized as the greatest quality management thinker last century. In his career, he did engineers, supervisors, government officials, professors, labor mediators, directors, management consultants, etc. Julish's impact on the Japanese economic revival and quality revolution was highly evaluated. His honors include more than 30 medals, membership, and reputable membership granted by 12 countries and honorary groups. As a management consultant, most of his time is used for speeches, research, writing, and quality management consulting. Dr. Zhulan advocated the quality management concept and approach to the world and the development of world quality management. His "quality plan, quality control and quality improvement" is called "Juling Trilogy". He first introduced the principle of Pareto into quality management. Julish's life concept
Dr. Juling believes that modern science technology, environment is closely related to quality. With the high-speed development of global socioeconomics and science and technology, the concept of quality must expand into all sectors of the whole society, including people's survival environment, health care quality, and people's spiritual demand and satisfaction in social life. Dr. Zuling's quality of life reflects the common requirements of human economic activities: the ultimate goal of economic development is to constantly meet the needs of people with increasing substances.
Edison Management Theory [United States] Ichak Ai Si Huaxia Publishing House Published: 2004 Pricing: "Enterprise Life Cycle" 30.00 yuan "Perfect Manager" 25.00 yuan "grasp the change" 25.00 yuan "pursuit of top" 25.00 Yuan Edison
"Enterprise Life Cycle" This book in this book can prevent the company's aging, the youth, the youth, the company's youth, vitality and robust.
The way "Perfect Manager" this book can make you accurately identify common management failure types, bypass typical management traps, infinite approximation and ultimately become perfect managers.
"Grasping the Change" This book integrates a series of guided guidelines into a complex management system, and he focuses on the concept of life cycle, which makes common management difficulties minimize.
"Pursuit of Dingsheng" This book is aware of how to discriminate the corresponding hazardous signals and abnormal problems in each stage of the company's life cycle and an operational recommendations.
Dr. Ichak Edison, the founder and dean of the Edison Institute, California, and the academic director of Edison Graduate School dedicated to organize transformation.
In the "Enterprise Life Cycle" with breakthrough meaning, Dr. Ichak Edison as the authority of organizational transformation, explores the company's typical path to the decline. Dr. Edison provides a positive approach to maintain corporate focus, vision and cohesiveness, which lay the foundation for sales and profits, and achieves "foreseeable excellence" and "productivity". The noble period is a typical stage of the company began to take the slope. The end point of the corporate life cycle is bureaucracy and death. On the basis of corporate lifecycle analysis, Edison provides a powerful tool - Edison method, it can help you strengthen your capacity to solve the problem, eliminate the structure of the company's aging, and cultivate a healthy company .
"Win passion" Summer Rayong Peter Nobler Liu Xiangya translated price: 29.80 yuan machinery industry publishing house
"I spent two days, I finished reading this book. When I was covered, I just had a sunset. Sitting on the bench in the Hudson River, Sunshine sprinkled his son's sleeping face, and the river is flourished. The waves, this rare good book gives me incentives and happiness. "--- Li Yi, (Viacom) China Chief Representative, MTV TV Network Director, Asian Senior Vice President."
As long as you are willing, life can start at any time
Harvard University Law, the Federal Court of Japan, the 500 million US dollar wealth, the best cinema "National Entertainment Co., Ltd." owner, the best of the United States, and costs $ 2 billion to acquire Viyang Mother (Viacom) company, sent by the Paramon Movie Company and Colombia Broadcasting Company, was rated from 18th Rankings worldwide by "Forbes", and so on, everything in this is enough to make any small rich That is, the pace of ordinary people who have been eager to have a good time, or the weak will stop.
But Rays East did not until the current 80 years old, he still manages the world's largest media entertainment company - Via Kangmei company, and just published an autobiography "Win passion". He said: "Someone often asks me, what is your plan for the next 5 years? I have never considered this problem. In fact, I don't very much care about my age, I think more is success, how to achieve greater success My enthusiasm for work is always unlimited. Win will is the will of survival. If I have any plans in the next five years, that is: Continue to become the first. "
There are many ways to "become the first". On the charm of personal charm, he may not be as the Welch, the creativity, he may not be as good as Disney's Esna; the adventure spirit, he seems to have a gap with the Media Temmero. However, Zhishong's focus on the career, the use of legal weapons, but the passion of entrepreneurship never speaking is far more than his opponent.
So, when you are sighing youth, you think about the words of Leishong: "As long as you are willing, life can start at any time." This is even more like this.
"Company Mission Statement" [United States] Jeffrey Abraham Caucasian Huang Zhuohua and other translation: 39.80 yuan Century Publishing Group Published: December 2003
This book is a practical reading of business culture. "Mission Statement" establishes a promising target, purpose, aim of the company; it gives the company's personalities; bringing the company's direction and cohesiveness; loaded with the company's responsibility and moral awareness; it develops in Tengfeng The more vast vision, winning wisdom and strength for companies in the trough. The whole book provides an outstanding suggestion of 301 top companies in the United States and the development of mission statements. I believe you will be helpful to you.
"Dialogue MBA" Wu Rui Gao Hui Han Han Han Han Han Han Han Han Han Han Fei Wang Tsinghua University Press: 36.00 yuan Published: In January 2004, the book recorded more than 20 MBA graduates or students' understanding and feelings for MBA education and career development. Taking 10 people who have a deep understanding of MBA education and management have the essence of China's management and MBA education, and the essentials of different business schools are discussed. This book will provide a reference for the MBA applicant's life selection, sending an enlightenment for MBA educators to think about business managers.
