Every PC user should feel the heart of Sunders
In 2002, it was probably the period of AMD, but it was a comparative or scary: By the end of March 2002, Intel's market value of $ 205 billion, AMD is just its zero: $ 5 billion; 2001, Intel The income is $ 26.5 billion, while AMD is only 3.9 billion. More critical is that Intel is the most powerful money machine on earth, with billions of dollars per year. In the past five years before the profit from 2000, AMD is a deficit high. In the microprocessor market, no one will think that Sanders can live.
History has repeatedly confirmed this law as "Moore Law": In the early 1980s, Intel once licensed 8080 microprocessors to 15 companies. Today, only AMD this unique survivor is still challenging; zilog, Many new stars and giants such as national semiconductors and giants have been challenged before they will continue to defend. The latest story is Transmeta, people are enthusiastic, and even the products have not been fully launched. The value of its stock market has exceeded AMD, but it is also soon crushed almost crushing in Intel. Because Intel has not only seized important customers, but also "generosity" prepared at least 30 legal proceedings, even the opportunity of Transmeta gasp will not give more opportunities.
Only Sanders, not only live, but also beyond product technology. As a result, Intel's destiny is a dramatic reversal with another big monopoly giant - Microsoft's fate: Microsoft operating system is constantly declining in PC, and it is constantly rising, fully displayed. Monopoly power. However, Intel's fate is another trend: in 1998, the newly released microprocessor price was $ 900, and today has dropped less than $ 400; Intel's market share has also been more than 75%. Sanders is undoubtedly all of this "culprit". Even in court, he fights with Intel for 8 years, and finally won the miraculous miraculous lawsuit worth $ 500 million. And the agreement provides that Intel cannot use legal weapons before 2010. Today, the top 5 PC manufacturers in the world, except Dell (it is an Intel's best customer), all other cooperation with AMD.
Sanders not only enriches the entire high-tech industry, but also makes the entire digital world add a new choice: he has caused each digital people from suffering from the monopoly of the CPU. It can be said without exaggeration. Today, every PC user, even Intel's faithful users, should be grateful to Sunders.
Sanders' unfortunate and great fortune
Over the years, people in Silicon Valley have seen Sanders, like watching a lively comedy, superflihood. However, people suddenly discovered that there seems to have not heard Sunders's voice for a long time. Everyone knows what is lost in life and begins to miss it.
The neighbors of Intel are also the largest opponent, Sanders costs for 25 years, challenged, chasing and resisting, and even working with Intel 8 years, a $ 500 million lawsuit. Today, AMD is not only survived by the dangers, but also has a big momentum. At this time, Sanders's voice disappeared. This is known as the greatest market businessman who is known as high-tech, and even Jobs is also slightly informed of the marketing king. When such a key time, it starts to turn off the fire, Surprum. As the youngest in the future generation of the fairy, Sanders raised money to create AMD 33 years ago, and became one of the players in the chip company, and it was more equivalent to Intel. Malone believes that in all high-tech stories, AMD's story is the most terrible, and the most heroic. It has been a year, and it is one of the most successful and competitive companies on this planet. . Because Intel is like a sophisticated machine, there has never been mistaken, never gives Sundes' machine. Today, by challenging this "God", AMD is not only alive, but it is very rising. In the Internet boom, an e-commerce company that is not 10 months can also exceed $ 1 billion in market value, while Sanders leadership AMD hit this line, but used a full 1/4th century. AMD's stock trend also became the most ups and downs in the stock market, and it took a while, and it was a while, and she fell to the sky for a while, and she fell to see the ground, and the source of this is Sanders.
Today, Silicon Valley's true semiconductor Nuggets have been pale. Their brilliance does not help resist the law of nature. People with Sanders, or have retired, or have already grown, only he is still working hard. I have encountered this opponent in Intel, and it is the unfortunate of Sanders, and it is also a great fortune of Sanders. Obviously, he will never fall into the ground, but he has won a certain "point" in some rounds. He is a destined loser, but it can always win the applause that several winners enjoy.
It is him, the earliest gathering for employees, is him, promise to never lay off, he is a lot of luck to make the company's low-level employees, and there is also a good fortune. It is also him, lives in Hollywood, and drives luxury arrogant bus. The latest tide of the Internet tycoon show off, in fact, Sanders has already created it. Sanders not only enriches the entire high-tech industry, but also makes the entire digital world add a new choice: he has caused each digital people from suffering from the monopoly of the CPU.
People look forward to Sanders's voice, but his voice not only worry about AMD, but also let the entire industry worry, because no one knows what he will say, what to do. Senior reporters Malong appealed in the article: give Sanders freedom, let Sanders cheered again, let people enjoy the happiness of him again. Sanders needs to speak to the world, not to hit him into the company's museum.
He is the most unique scenery of Silicon Valley
In April 1998, Silicon Valley suddenly scraped a wind: said AMD's boss Jerry Sanders is ready to sell AMD to IBM, and he is not dry since then, and the old hometown. There is a nose with a rumor, soon spread throughout the world.
People seem to welcome this rumor, and the stock of AMD that has been declining is still a few times. Silicon Valley served as a magazine "UPSIDE" in the magazine of the criticism, and sent to Sanders, and made a summary of his long-standing weaknesses, and finally said: "Jerry, we will miss you." "
However, the 61-year-old Sanders stationed out of the rumor, the founder of this AMD, has been sitting in the CEO seat for 30 years. He did not have the intention of the old-age, if someone named the semiconductor as "Nuggets", Sanders must be the oldest Nugget. Although in so many years, he has been breathed by Intel, and the excavation is also the sand, but Sanders still does not control. The guy from the Market Department of the Fairy Company, which is a company that I started with my fairy colleagues and friends (known as Xian Tong) - Intel and National Semiconductor launched for thirty years of competition. Today, old opponents such as Robert Noyce (1927-1990)), I have already passed away; Gordon Moore, Charles Spock, Andy Gro Andy Grove has returned the seat and withdraws out the battlefield. There is only a person who has a white Sanders who is white, and there is a spirit of "not trying to die." Sanders is definitely a landscape of Silicon Valley. His space occupied in the history of Silicon Valley, even less than Grove. This is not just because of AMD, but he is unworthy, and the unique personality of the milky. Whether it is the founder of HP, still the descendants of the fairy child, such as Novis, Moore, Grove, Scho, and all advocated Qiqi, simple, but biased Sunders's alien live treasure. The swang from Hollywood, when he suddenly took Silicon Valley as a place of life, opened black Cadillac, stayed with long hair, a luxury villa, and even wear a notorious "pink pants". It is said that he is still wearing this trousers, all over the corners of IBM. He dismsured the decoration of the cake, disgusted successfully, is fascinated, naked and barely will actually have a public. All the businessmen should have the gods, even if they are not suitable, they are satisfied.
All of this brings a new change in the serious style of Silicon Valley. He became a famous famous man with a unique charm, arrogant, wisdom and justice. At that time, Grove is still unknown. "Upside" said Sanders's floating sentiment is very weird in Silicon Valley. Today, it is modest, and the frugal company is not normal, and all of Sanders has been mainstream. This is not far from saying that Sanders ruined the air of Silicon Valley. "Upside" also said: "I hope that this newest retirement rumor is true."
Fighter who have repeatedly defeated
Sanders is eager to make a fortune, and the "I advocate money". He said: "I do this, I have to make big money, I'm so happy, why not?" For 30 years, he has never been able to board the peak of success, but it has never been defeated and frustrated. Even at the beginning of 80 years, when the semiconductor entered the depression period, AMD was prosperous, once covered with Intel. The descendants of the three fairy tons can be said that the style is very different: the national semiconductor is smart and actual, and Intel pays attention to group wisdom, and AMD is neither any one, nor the intermediate product, more different from HP. AMD is like Sanders himself, the temperament is uncertain, the stock is big, and there is no fixed.
"I often involve the battle, because I often fail"
McKinner, a public relations leader in Silicon Valley, said: "In all Silicon Valley Great people, Jerry Sanders is probably the most talented, but it is also the most unique." To perspective Sunders' unique personality must be traced back to his childhood.
Compared with the founders of most Silicon Valley, the difficult journey of Sanders is unique. He was born in a small house in Nantwen Chester Street, Chicago, 1936, is his grandfather's house, he has lived here. When Sanders was born, the mother was only 15 years old. The father is a traffic lantern repair, rarely go home. Behavior is unable, often drinking, and make fun. Less than five years old, parents are divorced, once he lives with mother, they constantly moving, always live in a gray low rent apartment, and he is homeless by his grandparents, and his grandmother adopted him Brother. After school, he grades the grandfather, often involved in fighting. He is smaller than the same year, and the physical strength is weak. "I often involve the battle because I often fail."
This kind of sex, when the entrepreneur was more vivid, and he was able to practice weightlifting for the rack, in the middle school. At this time, he liked the philatelic, and started the first business adventure at the age of 15: providing stamps for the philatelic. Grandfather often teaches him: "For ordinary people, everything can only come from hard struggles." He told Sanders, if he didn't go to college, then he would like dust. The success of my grandfather's mind is to be an engineer. Therefore, after graduation of secondary school, Sanders was admitted to the University of Illinois and studied engineering. This smart young man has escaping for two years, so 21 years old graduated from college, this is the most empty time in life.
"After graduation, there is no one to celebrate. I returned home, waiting for my grandfather's bill, in detail, spending spending for so many years: Nothing is something I eat, even the grandmother's washing costs. This is my grandfather thinks that I owe the debt, I have to pay back in the future. I am so angry. How can I say how my grandfather is like this? But I know, he is love me, I am proud of me. "21 years The suffering, became the driving force of his life.
Among them, there is a story of Sanders's death, is one of the most legendary colors of the semiconductor: 18 years old, he and the companion Jim participated in the party, a part of the local little scorpion and Jim fight, he hugs, pull the knife . He feels that two people teamed up and should be able to win. As a result, it is unexpected that Jim actually packed his legs and left his most loyal friend. Sanders was almost killed, chin, brain and ribs were contused, and the face was broken by canned knives. That gang also put him into a metal trash. Fortunately, a neighbor will invest him into the tail bag and sent it to the hospital. His thick coat made him saved, but the nose was deformed, and the front of the bone was repaired.
This is the turning point of his life. "I remember that I was betrayed by my friends. Jim is not my best friend, or even my friend I know very well. But I still go to help, the result is actually such a return. I got two Learning, one is that you can never rely on you don't know, I have learned that life is not fair. I tried to pursue fairness. "
Like many poor children, Sanders has their own dreams: "I want to be an actor, make a lot of money, and many beautiful women." But his nose made his dream completely shattered. He worked in Douglas aircraft for a while while an air conditioning system designer. Just working for a few years, he found that if you want to be equipped with a car, get a rich salary, and build a personal account, the current work is not right. He believes that sales is better than engineers, so I will go to Motorola as a sales manager. As a result, it was found that he was a one-class sales master and was quickly dug into the fairy tap.
Loyalty is not good news
Sanders steps are high, and the income is increased. But he has eternal talent - life is incomplete. His living level is as if he earned twice as much as possible. His material enjoys and lives, and it is better than the big boss like an electronic industry. It is better to say a big star in the movie world. At the end of the 1960s, the fairy child began to rook colliment, and his situation became more and more difficult. So whenever I talk about this life, his tone will always be higher and more angry. The fairy talents have flown out, but Sanders who is paying attention to the general manager doesn't want to go, his part is very stable, but this kind of loyalty is not good news. Shortly, Dr. Hogan took over the fairy child, Sanders fell a shame that was fired as a different molecule. "At this time, a person who has worked hard for the company for 5 years, now has become an obstacle, no longer 'Bao'." Later, Hoggen said to Sanders, this dismissal is indeed a mistake. .
Sudden dismissal made him a sudden award, and the four-month big hands took a year of 45,000 US dollars a year, and the two children were waiting, and expensive rent must pay. "The old friend suddenly didn't know me. My self-esteem was trampled. I also carefully considering suicide." Later, Sanders hired many people who were fired by fairy children: "I will not value their loyalty, I Mainly wants them to be afraid, because I have tasted the taste of fear. "
One day, John Kaili, who was similar to Sanders, found it to the door, sleeping on Sanders sofa, two spent a few days to draft a plan to create a new company. Finally, AMD was established in 1969. There were 8 people at the time. Sanders is president. He said, "Hey, we have to have a salesman." Everyone said, "You are yet." So, Sanders and two jobs.
Sanders went to raise funds and found that his sputum and reputation were useless. "Neiss always said that Intel took 5 million US dollars in 5 million, and I spent 5 million yuan only raised $ 50,000. This is a cruel, but I persisted unremitted."
On the journey of investors, the first stop is Arthur Rock, this public offers Intel with $ 2.3 million in pilot funds. Sanders prepared a 70-page program for this God of Finance. But Rock just said: "It's too late." Sanders persuaded. Rock said that all investors who have conducted in the past have been managed by the salesman.
Pay everything for AMD
Sanders lacks the favor of lucky gods. He is not well funded by Novis to create Intel, too well to go to a company that has already been established. When he built AMD, he was almost a white hand. The company's takeoff is completely attributed to Sanders's toughness and talent. Later, I finally had a investment team, but it was not enough to start a business capital of 1.5 million US dollars. His friends have gone for this, and even Bob Nos also became one of the startup investors of AMD. At 5 o'clock in the afternoon of June 20, 1969, this minimum predetermined amount must be made. At 4:30 pm, there have been a total of 1.48 million US dollars, they repeatedly calculated, and the total number of results is so much. Within 20 minutes, three people have two investment consultants, they are not sitting without sound, you gle me, I stun, the atmosphere is suffocating. It is discouraged, 4:55, a postman holds envelope, which is a $ 25,000 check. The road that is really unique, the deadline is 5 minutes away, $ 5,000 is more than the minimum, and AMD officially opens.
These people who trust him don't regret it. More than ten years later, they have a reward of 2000%. When AMD's stock is listed in New York, the company has reached 20,000, and the annual year has more than $ 400 million. The biggest advantage of the company is to sell and sell, which is of course Sanders's credits. The company also launched a notorious advertisement, a cartoon: the center of AMD as Silicon Valley; Intel and National Semiconductors can only stand against the side, and the front of the company is supported by the company, nature is a fairy child. This company Sanders will never hate it. Very distant, only in Motorola and Texas Instruments. AMD has a personal worship atmosphere, all of which are concentrated on Sanders. Among the eight founders, there are seven people to hold 76,500 shares each, and Sanders got 102,000 shares in their old qualifications. But in June 1972, the company also gave him 48,000 shares purchased privileges. This is purely Sanders in manipulating, his partners think he has begun to have a tendency, that is, the thick face will take the largest pie for yourself.
Angry middle-aged
In January 1973, Sanders worked hard to develop a new contract, and the content involved in the provisions of the AMD company. These provisions are very excessive, in order to make its new employment contract can pass on the board, Sanders has once again played, even at all, but he rely on the kind of thick face, and successfully succeeded. One of the words of this AMD's favorite saying is: "A person's activities should exceed their ability to be able to do." But never have someone to live full of this motto.
Due to the hardships of childhood and respect for the next person, he greatly simplifies the company's structure, and there is no exacerbation between the highest level and the ordinary employee. Every year, he pulled the company's employees to San Francisco, a hotel in an atmosphere, holding a grand Christmas party. These measures have greatly encouraged employees' rustic.
Sanders succeeded. Although he will pay a bigger price from the beginning to achieve his Silicon Valley Dream. This speaker with the most flexible mind, the best, the most witty, driving Cadillac, cautious car, and a beard of Xiao Wang, also became the center of the media.
However, success is exchanged with huge cost. Sanders may be a person who has worked most in the sun. For AMD, he lost the best friend, wife and his own things.
His best friend Ade Tuni, one of AMD's creation. In 1974, he asked him more compensation, and Sanders refused. Tuni wrote a resignation book, and Sanders agreed. Friendship is also over.
Sanders is a perfectionist. "I have an angry young man, now is an angry middle-aged person, I pursue perfection, this world is not perfect, I have to improve this world." He is always in a nervous marriage, insisting on 15 years later Also collapsed. In 1981, the summer is divorced until the 1983 court judge, he is almost completely crushed into a zombie. "I wanted to maintain marriage in the first year because I can't recognize failure. After 15 years, I still think that my marriage is a failure. But marriage is an important contract for me, I don't want to destroy the contract, I also I don't like it to destroy me. "At that time, they had a daughter.
Due to the rupture of marriage, his feelings and economies were also crushed. His private property is divided into half, reducing approximately 12 million US dollars, only a zero head of the Silicon Valley Rui standard, only sustain his lifestyle. His wife also took halfway half in the AMD equity.
Finally, AMD appeased his pain. So far, one mentioned marriage, Sanders will also tears.
Victory is always so far
There is an AMD's well-known famous TV commercial, a young man in the sea, is in a businessman's clothing, special like Sanders, two feet standing on the surfboard, and there is a group of young people around. A waves come, only this youth is being taken, the bow is moving, and the spiral spray is successfully rushed out. At this point, simple and attractive slogans are: "AMD Catch The Wave (AMD, catching up with the wave)." In the 1970s, Sanders set the miracle of the business world, this and Li Akka is Chrysler's miracle is equally brilliant. When AMD is also a company that is profitable for other company production chips, Sanders uses his unique charm, arrogant, smart, and is crazy, alone makes AMD a public eye-catching focus. This more high image than real life, making AMD more than actual.
Colleagues from Trinity Tong Semiconductor have embarked on different roads according to their respective designs. National Semiconductor is savvy and practical store style. Intel is researching a group-type think tank style. AMD is a completely different style. It can be summarized as "personal worship", which is always surrounded by Sanders, at Sunndes Headquarters There is a half body in the reception hall, a street with a street in Austin, Texas, Sanders Road.
In 1984, AMD's sales reached $ 1.1 billion in the record, which is the best year in AMD history. In the same year, Intel's sales were $ 1.6 billion, and Sanders announced at the annual shareholders' meeting: "AMD will become a US champion of integrated circuit in the end of the 1980s, more than the national semiconductor, exceeding Intel, surpassing Texas Instruments, more than Motorola." This goal doesn't seem far away, but at this time, the US semiconductor industry faces a huge crisis, and AMD has also entered the stage of difficult development.
Japanese vendors began to enter the memory market since the late 1970s, due to the advantages of government investment and consortium support, Japanese manufacturers greatly threaten US semiconductor companies. Intel has gathered the memory business and transfer all the strength to the microprocessor, successfully developed a 386 processor, which became the milestone of Intel again. AMD has been launched behind this by this.
In 1989, Sanders transferred the entire company to a new market, which was later than IT. In 1991, AMD launched its 386 processor AM386, breaking the monopoly status of Intel's PC microprocessor. AMD has always claimed that Intel destroyed the technical exchange agreement achieved in the mid-1980s. In 1992, the Tribunal decided that Intel's implementation had some misconduct, but AMD became the victim of his short. Because AMD does not exchange Intel microprocessor technology according to the contractual production chip, the last Intel and AMD reached an in-court reconciliation in 1995.
In 1994, AMD attempted to have a major failure to the Challenge of Intel Pentium processors. The company's largest mistake is that the 1994 microprocessor technology forum will preview K5 processor. The AMD official boasting K5 will increase the performance of Intel's Pentium processor performance, but this is the result of comparing the simulation chip The actual chip has not produced yet, waiting until AMD discovery, the company's public relations department has encountered a big trouble.
The plan of the K5 processor failed to succeed. In 1995, AMD acquired NEXTGEN chip design company and launched a K6 processor in April 1997. Semiconductor analyst of international data company Kelly-Henry said: "This is the best, most timely and most strategic product in the history of AMD." AMD has missed a great opportunity to develop many developments in the past, but in any case It is one of the most powerful semiconductor companies in the world. Wang Sanders, who is unreasonable, will seize the last chance, lead AMD to revitalize the sky.
A lonely wolf
For failure, there is a deep fear in the heart of Sanders, but the failure is always like a ghost, and the life is entangled with him, and Sanders who does not admit defeat will have to fight with failure. He is light and exposed, his exaggerated appearance and selling can't hide its inner fragile and sensitive. Sanders has the most strong tragic color of Silicon Valley because he has a toughness that does not care.
For more than 30 years, AMD has been settled under the leadership of Sanders. It has developed AMD from an office in a small company in the bedroom to develop more than $ 2 billion international companies. Intel Company, led by Andy Grove, the future generation of the fairy child, as well as the national semiconductor company of Charles Sploc. In 1997, the K6 processor launched by AMD launched the most powerful challenge to Intel's Pentium. In 1999, more advanced K7 was introduced, it is possible to lead Intel for the first time. But I don't know why, the company's loss is further expanded.
Today's Sanders should be an angry elderly. But older people have to be angry. Regardless of the success, it is still from wealth, Sanders has not failed, but it has never really succeeded. He will never be compared to Jobs, Larry Eririson, Novis, Hip, Pakad, etc. But in this rich book in Silicon Valley, Sanders has occupied the most important part. He is not equal to the heroes who worshiped.
People look forward to the day of Jerry retire, but people hope that my neck has not yet. I have rumored it several times. He has to step down, and the company has also been on the verge of death, but Jerry is still interesting, and the approachable. He said that he contracted with the company, he had to work until 2003, he did not leave the idea in advance. Despite the old, he believes that he is the best sales master of Silicon Valley. Of course, today's AMD's shares have been thin and thin.
AMD is always ended as an external reflection of its personal character. Sanders also said several times to leave the company. "If I can give up my wife, I can give up AMD." This is an honest answer, but also comfort yourself. In his depths, he is still doing a US dream. As a controversial figure, he said, "I am convinced, I have brought a lot of pain to myself. I will not be more in the future. But my lifestyle is like this."
Sanders, in the computer industry, always is a lonely wolf. His scream is still echoing, so that we will not feel that there is a thousand people in this industry.
This time it should be true
On February 15, 2001, AMD announced that Sanders will resign to the CEO in April 2002, let the President and Chief Operation Officer Higte Ruz (Hector Des), but Still retain the chairman of the board of directors. After the message is transmitted, it is not unveiled in the industry. For decades, AMD has been struggling and survive under Intel's giant shadow, and I have tried to find my own bright spots, but most of them are in my hand.
AMD launched $ 9 in 1982, and August 1983 has experienced the first splitter. In the first 17 years, the company has been in the trough, and the price per share in 1991 is even 4 dollars. Until 2000, the AMD challenged the chip old Big Intel, successfully reversed the situation: In February 2000, AMD first in Intel, took the lead in launch the fastest 850 MHz chip at that time, the company's morale, only one month later, AMD re-draws, launches 1000 MHz chip, two big bride to make investors are encouraged, AMD "Athlon" chip's popularity is also expanded every day, and market share has risen. At the beginning of 2000, the war was caused by AMD stock price. In the 9 months of 2000, who bought the stock of this company, the return rate exceeded 100%. Especially during the adjustment of technology stocks, the performance of AMD stocks is particularly eye-catching. At the price of $ 80 per share, AMD announced a division. This is the best repayment to investors after the first 17 years of silence. All financial channels and newspapers in the United States have reported AMD's dynamics as hot news.
AMD has also fallen from the peak in September 2000, and AMD has fallen from the peak, but AMD has profitable $ 794 million in 2000, a profit of $ 2.36 per share. It can be said that the company has the best results. . AMD's big fare and big sadness seem to be a true portrayal of Sanders personal experience.
By 2002, the 66-year-old Sanders, the helm AMD grew more than 30 years, some people called the "Fantastic Leaders" he called the semiconductor industry, but some people think that he "corrupt the silicon valley image" without dismissive.
After winning the glory of 2000, Sanders announced that he decided to retire in April 2002. Public opinion is generally believed that Sanders exits in the company's full day, and it is also a rapid return. There have been some time about Sanders retirement, but the company is in a difficult time, Sanders with GM's character will never be easily retired; but now it is different, AMD is in a more favorable position in Intel Competition. His retreat is also a successful number of paintings to him.
Take a photo with Dr. Ruhlz
After you lose, you know that his precious
AMD basically confirmed that the current president, Chief Operation Officer and Board of Directors (Hector DE J. Ruiz), who took the current chairman and CEO Sanders. Dr. Ruglz received a Ph.D. in Rice University in Houston, USA. From 1972 to 1977, he worked in Texas Instruments. In 1977, Motorola was added, and the operation manager of the semiconductor product department. In 1994, he served as the Executive Vice President and General Manager of Motorola Group. In January 2000, I came to AMD as the chairman and chief business vice president. He took office for daily business management, and many creativity was put forward to promote business development and improve efficiency. For a long time, he has promoted the key figures that achieve a number of technical transactions between AMD and Motorola. He said: "Jerry is a giant of the industry. I follow his footprints, it is really sincere. However, after a period of cooperation, we are very harmonious."
From Dr. Ru'erz, Dr. Ruulz has been professionally achieved, so many groups of awards have been obtained, including the National Achievement Awards of Hispanic Engineers as 1999 outstanding Hispanic Engineers. At present, he is a member of the Fund Advisory Committee of the Texas University Engineering. Today, he has frequently started to speak to the outside world: "AMD has learned a lot from K5 and K6 chips. In the core technology of chip design, we are equivalent to Intel." Many people who engage in "Speed Dragon" is actually from DEC. "
"We will still concentrate on microprocessors and flash memory in the next few years. We are unable to mind." "Semiconductor, from the moment, getting more and more deep into people's lives. So there is no reason to think that in the next few years The chip industry will not continue to develop. "
On April 27, 2002, Jerry Sanders will end the history as AMD CEO will end. In the past 33 years, this seat has been in this seat, and there is no other person dare to die, which is undoubtedly a miracle in the high-tech field. However, the miracle created by Jerey Sanders is far less than this, and it caners, no one can explain the cruelty of high-tech competition, and the huge value created by the competition.
According to the contract, Sanders will still serve as the Chair, until the end of 2003. Of course, CEO is of course Ruerz. People still worry about the president of the Motorola semiconductor department, but Sanders believes that Ruz can surpass him, "At least, I think that he will succeed in Berrov in Berrov, the successor, Berrov, the successor's successor, Berrov."
"Never give up, never surrender!"
In the past few decades, Intel took the "technical patent" as a weapon to set heavy obstacles for competitors, and even crushed the rise of innovators again. The latest story is Transmeta, people are enthusiastic, and even the products have not been fully launched. The value of its stock market has exceeded AMD, but it is also soon crushed almost crushing in Intel. Because Intel has not only seized important customers, but also "generosity" prepared at least 30 legal proceedings, even the opportunity of Transmeta gasp will not give more opportunities. However, in the future, competitors are likely to put Intel in passive situation with the same weapons, the same means. There is: "" The body is also governed by his people. "
Technological innovation has never been a hero of money. Although Intel investment has more funded more than other companies in the entire industry, Intel still cannot change their innovation. Even in the progressive innovation of Intel is the most good innovation, Intel also started falling behind the AMD. The number of patents registered annually: 1998 (560, 735), 1999 (825, 735), 2000 (1055, 797), 2001 (1090, 811) . That is, since 1999, AMD has led Intel on the number of patent registration. Although this is not a unique indicator reflecting the ability of technological innovation, it is enough to explain a trend.
However, Sanders is unique, any technological innovation is irreplaceable. Therefore, how can AMD's "Sands era" like the past, we have to wait. The entire industry wants to compete, and each user wants to continue. This kind of wish is of course only for the interest, not the personal charm of Sanders. For the most direct examples, in 1998, Intel's most uniform microprocessor was $ 900, and now, now, it has dropped to $ 400. Among them, Sanders' role is naturally the most important.
Whether it is a smooth or setback, Sanders is a natural optimist. "I am the biggest faithful belief of the American dream. I am a hybrid, there is a Swedish, the Sive, Irish and Germans. All my ancestors are immigrants, one is the contractor of Sweden, one is Ireland's labor. They came to the United States to pursue better life, as long as you put enough energy and efforts, there is nothing wrong with what I have never been a belief. "Today, Sanders is really To rest, he seems to be more off than those outsiders. Perhaps, after we lose Sanders, we really understand his value and begin to miss this unique person. However, he will fight one day in one day. In 2003, Intel applied to the CPU market with "Centrino". As the chairman of the American Semiconductor Association, Sanders is still AMD drums and calls. He pointed out that Intel "Current" fundamental purpose is to stir "true innovation" and try to control all components of the PC architecture, and continue to impose poor technologies to partners and users. "Current" is of course not the first time. Over the years, Intel has taken the same "bundle" and combat competitors in the chipset and motherboard. Moreover, Intel is coming to integrate more features into the chip. However, these are all within their core business. This time, integrated wireless technology not only spans the CPU businesses, and even transcends the area of the computer, and entering the communication of communication.
AMD is always Sanders' child, and this company is still letting him. "When I went back, my God, I really hope that I will not compete with Intel, because it is a terrible choice. But Intel offends my feelings about fair game! Intel himself will not change, it is competition to force them I am very proud of this, I am very proud. "
What should his epitaph in the future? Sanders said: "Never give up, never surrender!"
AMD Miss
The 31-year-old W.j.sanders and the seven colleagues of Fairchild were established AMD.
The first self-owned product AM2501 in 1970.
The 1979 AMD is listed on the New York Stock Exchange.
In 1982, AMD and Intel signed the IAPX86 series microcomputer processor and technical exchange protocol. The first production line set in Austin is put into use.
In 1983, AMD launched int.STD.1000 standard, which is the highest quality standard in the industry.
In 1985, AMD entered the "Wealth" magazine 500.
In 1991, AMD began to produce 386 series CPUs, breaking Intel's monopoly, and produced more than million pieces of production in the same year.
In 1992 and Intel's five-year litigation, AMD got cooperation in production and sales of 386 series products.
In 1993, AMD and Fujitsu cooperate to produce memory; AMD 486 series chip came out.
In 1994 and Compaq formed a long-term strategic alliance, the Compaq computer was equipped with AMD CPU.
In 1994, AMD showed K5 processor at the microprocessor technology forum year.
In 1997, the K6 processor was introduced.
In 1998, K6 - 3D technology was introduced; the low price PC trend brings new opportunities to AMD.
In 2000, AMD was first in Intel, took the lead in launch the fastest 850 MHz chip at that time.
In April 2002, Sanders went to CEO, and AMD ended an era.
- This article comes from Fang Xingdong, Wang Junxiu with "IT Historical Record" Sands.
