Development Status and Trend of Global GPS Industry 2002-11-15 China Third Party Logistics Network
Since the advent of the first non-military use of the first non-military use in the early 1980s, after nearly 20 years, GPS gradually became only for military purposes before the 1980s, and the industrial use of the 80-90s has further towards the public. The market consumer communication products not only changed the structure and product type of the GPS industry, but also gradually put this technology into the lives of the people, becoming an important communication technology in our daily life.
The structure and status of the global GPS industry
After GPS begins to enter civilians, the GPS product of the user terminal has become the main market content of the current GPS. In general, the user terminal of GPS mainly refers to a GPS receiver applied to various purposes, such as aerospace, navigation receivers, car navigation equipment, used for climbing, leisure handheld receivers, etc. Terminal products. And the components of the general handheld GPS product are as structurally like mobile phones or PDAs, as well as internal antenna, chipset, battery, etc., and external buttons, LCD panels and other related zero components. At present, global GPS related manufacturers have also developed most attention to the development of GPS application products and internal special chipses.
As of this year, there are more than 10 manufacturers who have produced GPS special chips worldwide. In addition to a few manufacturers with GPS chips, such as the beauty Shufu Technology Sirf, others are mostly based on communication chips. Manufacturer, such as St, Philips, Motorola, CONEXANT, etc. According to Micrologic Research, the global market value of GPS chips will reach 2.7 billion US dollars to 2004.
Since the first GPS commercial product in the early 1980s, the volume of GPS products became a hundred gents from one hundred pounds, and the price has changed from hundreds of thousands of US dollars, currently global GPS. More than 30 manufacturers of applications have more than 30, major leadership manufacturers are Garmin International, Magela Corporation, Trimble Navigation Limited, and Lowrance Electronics.
Another GPS manufacturer -Trimble, based on the GPS product of the production system, from the military air force traffic control system to the aviation radar system within its operating range, in recent years, further development of the positioning technology combined with wireless communication For example, in cooperation with Infineon, the firstGPS architecture and the M-LOC module for wireless communication system ends are developed in the wireless positioning equipment market.
Global GPS market
With the expansion of the application, GPS has gradually become an important product in the global wireless communication terminal market. ABI believes in the 2001 research report that conservatives estimated that the shipments of global GPS-related products can reach four in 2005. More than $ 1,400 billion, if it is optimistic, it is more likely to reach $ 6.6 billion.
Promote the high growth of the GPS product market mainly from the car navigation system in-car navigation system odor with the popularity of GPS products combined with wireless communications. According to ABI, the two types of products have a total of approximately 38.7% in the 2001 GPS application product market. It has grown to 53.6% in 2005, such as: aviation, navigation, measurement, agriculture, etc. only 46.4 %.
Whether it is a car navigation system or a communication application product of GPS, the main regional market is in three regions such as US, Europe, Japan. Taking the automotive navigation system as an example, due to the high development of electronic maps and consumer electronics technology, plus the maturity of intelligent transportation systems, which makes Japan have become the most popular countries with the highest market value of the global car navigation system, 2000 Japanese cars The sales value of the navigation system is about 67 million, accounting for 77.9% of the global market, while Europe and North America account for 13.9% and 6.9%, but in 2004, with the increasing popularity of the car navigation system, Europe and North America The market will grow to 700,000 US dollars and $ 59 million, accounting for 27% and 22.5% of the market, while the Japanese market has gradually slowed down due to high penetration rate. Leading manufacturer
At present, the manufacturers of integrated wireless communications and GPS solutions have SnaPtrack, Sirf, Trimble and other vendors, which are more active in Snail and Sirf, and there is already an action communication operations or mobile phone manufacturer will be used by these two. Company solution.
Founded in 1995, SnaPtrack was a subsidiary of the US Communications Mali Qualcomm. Since its establishment, it has been focused on the development of GPS to wireless communication. Currently, SnAptrack and Qualcomm have adopted a mixed solution for mobile phones and system ends. Hybrid Solution As the wireless positioning service, in the mobile part of the mobile phone, the Qualcomm MSM3300 chipset built in the phone will integrate the LNA, SAW, LC FITER, and GPSONE Processor and other components, allow the phone to receive the satellite. The function of the positioning signal, on the other hand, then the MMASIC chipset in the system end is installed, and then transmit the positioning signal to the mobile phone terminal to resolve the problem of signal attenuation such as MultiPath. Companies currently with the company include: Motorola, NEC, NTT DOCOMO, TI and other companies.
SIRF is similar to SnaPTrack, which is to install Sirf's Sirfloc architecture in the wireless network system, allowing the wireless base station to receive and transmit satellite positioning materials, and on the other hand, Sirf's Sirfstar chipset The baseband embedded in the mobile phone or integrates the GPS receiver to the mobile chipset in a manner using IP integration. At present, SIRF has main partners in Wireless Communication, with companies such as NTT Docomo, Airbiquity, Ericsson, Nokia, Signalsoft.
Although the mobile phone market potential of GPS positioning is quite optimistic, there are still several obstacles in the current stage. It is inevitably improving mobile phone costs, and it also affects the will of consumers; secondly, the GPS components will significantly increase the power consumption of mobile phones when the GPS components are operated; Available, and whether the mobile phone manufacturing big factory is willing to adopt an existing solution, or another self-developing is still under the number of unstoppones.
