Compaq became the first company in the 1980s, Compaq became the first company, and the observer pointed out that Compaq has the ability to quickly launch products and other industry giants such as Intel, and these capabilities are officially successful. Please analyze:
If Compaq is oriented as a production concept, how will it organize work?
Its goal should be committed to obtaining high production efficiency and extensive distribution coverage (specific objectives include, expanding production, improved technology, improving quality, reducing costs, achieving the purpose of reducing the price.)
The disadvantage of this way is that it may ignore the needs and individuality of customers, and the quality of service is also a problem.
The order of work is the process of promoting the external market in the enterprise, what is produced to determine what to sell.
If the marketing concept is guided?
Pay attention to the needs of the buyer's market, consider how to meet the needs of our customers through the product and the creation, delivery of products, and final consumer products.
The basis of this orientation is the ability to accurately locate the target market and understand customer needs, corporate integration marketing and profitability.
The order of work is in the outward, first determines the true demand of the customer on the market subdiviles, and then earns more than the extent to which it is satisfied.
