Text / Jiang Qiping October 28, 2004 14:53
Internet Weekly
For the future, there is no need to use a telescope, you only need to use a magnifying glass.
From the Baise List, Chen Tianqiao, Ding Lei, Zhang Chaoyang, who started with the Internet, can vaguely felt future factors in China's commercial growth. This detail is - they are related to culture. Tomorrow's big tree tomorrow, must come from today's fine sprout. Will the Internet bring cultural value into China's business growth, will it become a forecast signal for future wealth?
In the background of the bigger era, we noticed a phenomenon: China's commercial growth, experienced the growth of value, the growth of the value, and the growth of the information value. From the trajectory of the richest, it can be aware of one or two. The Liu brother of the year is the home of agriculture; Rong Zhijian, is a home by the finance industry; and Ding Lei and Huang Guangyu have brought home by the information industry.
This is easy to produce Lenovo. Even if everything is accident, we are still very interested: the Internet grows in China, what did it bring? I propose a bold assumption that the Internet brings to China's commercial growth, not a technology change, but a business form of cultural change.
Huangguang Yufa's home appliance industry, itself is in the information industry. Gome is related to the Internet. In August this year, Gome published an advertisement on the media, hoping to cooperate with network companies in the form of acquisition, mergers, and holding, to adapt to the needs of the company's development, and expressed the combination of traditional home appliance retail and network economy is a general trend. However, although Huang Guangyu is related to the Internet, but after all, it is only started. Through Gome, I will talk about what the Internet gives China's commercial growth, but it is too early.
Throughout the list, Chen Tianqiao, Ding Lei, Zhang Chaoyang's situation is more representative. In the field of Internet value-added, these ages are very "future" people, but they are concentrated on things that are directly related to cultural value, such as games, SMS, BOP gateway, etc., doing other fields in the Internet industry, no them This is fortunate; is it an internal connection between the characteristics of the Internet, and the characteristics of culture?
The answer is this. I first produced this premonition. After a year in Nasdaq, I wrote in "Qi Ping" in "Qi Ping": "For the 'information economy is an experience economy, the value is not in the product and Service, and in the experience ', I am deeply awkward. This is the first strategic system that is busy after the arrogance of the air is busy. After the air is transferred to the active attack, it is necessary to seriously consider the first strategy system. "This is my reflection The conclusion of Dack. At that time, the Internet is still in great loss, how can "counterattack inverter" to get? I want to think that the "first strategy system" of the Internet reversed the passive, moved to attack, can only experience the economy. Although I still don't know where to experience the economy, I will spend anyone, but I firmly believe that it will flow in this direction. Sure enough, the Internet makes money, is from the game, SMS these typical experience economies, Ding Lei, Chen Tianqiao, Zhang Chaoyang, is it not all of this rich?
It looks like today, this is like a fortune telling. However, I don't think so, I just speaking my understanding of my realization. If people are willing to listen to me, I will talk about it again. This is actually no mysterious. The Internet, in its essence, a cultural revolution triggered by the technology revolution, is a commercial form of cultural revolution, not a simple information highway. This is something that puts the Internet to a hundred years. The new thing that the Internet brings to China's business growth, it is not technically, but a thing that people have a heartbeat, this is culture.
However, in connection with the Internet, cultures closely integrated with wealth must not be hot culture, but a cold culture (ie, cool culture). This is the game, SMS behind it. This cold culture can only be converted to wealth, transforming into China's commercial growth forces. The light is an internet, or the light is a culture, it can't bring today's results. This is why young people in the rich list not only "culture", but also the reason for "Internet". I will make a prophecy: I don't have a decade, under the promotion of knowledge technology, the meaning of goods will exceed their exchange value. Today, people who see in the game and SMS will override the boundaries of the Internet industry. Into all walks of life, I call it industrial culture. This is a new element in China's business growth.
